Roblox

Roblox is a Massively Multiplayer Online Social Hangout/Game Developing Engine released in 2005/2006 that allows its users to design and build a variety of games. It also looks a bit like Virtual Lego.
Events
[edit]Roblox has run two events promoting the Transformers brand, consisting of 2 games, 5 hats and 3 gear items (which are basically virtual toys, despite them being useless nowadays)
Transformers Prime
[edit]Loosely based on the animated series of the same name, this game had the objective of collecting 5 coins in either the Autobot or Decepticon teams. Doing so earned a "Recruit Cap", which is literally just a baseball cap with either faction's logo and colors on it.
KRE-O Transformers
[edit]This event took place in November of 2014 and ended in 2015. The game's objective was to collect your team’s pieces before your opponents collected their own... The teams featured Optimus Prime and Lockdown. The prizes and items featured included Optimus Prime's helmet, Lockdown's helmet, Bumblebee's helmet and a little KRE-O Grimlock. In order to gain your team's helmet, your team had to collect the most pieces before time ran out. Bumblebee's helmet was gained by losing...
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Transformers One
[edit]For the lead up to the release of Transformers One, a crossover between the film and the Roblox game “Drive World” took place. Drive World is a driving game in which you can customise your car, and take it around races to win rewards such as rims or new cars. The collab featured a new map of Cybertron and it's surface. In this map you were given quests to unlock accessories for your car. The accessories consisted of 3 cars, 2 rims, 1 spoiler, 3 hood mods, and 3 exhaust types. The items and quests to get them are as follows:
Rims
[edit]- B-127 Stock - Unlocked by Driving 10 miles.
- Orion Pax Stock - Unlocked by Earning 3000 Air Score.
Wraps
[edit]- Elita-1 - Unlocked by hitting 80mph or by earning 2500 smash score.
- Cybersteel - Unlocked by finishing 3 “Cybertron - City” quests
Hood Mods
[edit]- Transformation Cog - Unlocked by earning 25 stars from Jump Traps.
- Elita Logo - Unlocked by earning 2000 drift score.
- Transformers One logo - Unlocked by talking to the Orion Pax NPC.
Spoiler
[edit]- Iacon Jetpack Spoiler - Unlocked by playing the Iacon 5000 race.
Exhaust
[edit]- Jetpack Exhaust - Unlocked by using 25 boost pads.
- B-127 ‘Knife Hands’ Exhaust - Unlocked by finishing top 4 in the Iacon 5000 race.
- T-Cog Spark Exhaust - Unlocked By finishing 3 races or events
Vehicles
[edit]- Orion Pax “Optimus Prime” - Unlocked by finishing all “Cybertron - Surface” quests.
- D-16 “Megatron” - Unlocked by finishing all “The Iacon 5000” quests.
Additionally if you purchased roughly $10 worth of Robux (basically 800 robux) between September 9 and September 19 you would receive an Optimus Prime helmet for your regular avatar. If you bought the helmet and returned to Drive World you would get a bonus B-127 “Bumblebee” car.
Amazon's Great Holiday Climb
[edit]In 2025 and continuing into 2026, Hasbro collaborated with "Amazon’s Great Holiday Climb", a game made by Amazon, giving out wearable items for multiple Hasbro properties. These include My Little Pony, Furby, Nerf, Connect Four, and Transformers. Said event is not reskinned for each item being offered, instead bearing an overarching Furby theme. Buttons are hidden around the map. Decoys play music, while the real ones make fart noises. Once the player finds the 10 hidden fart buttons, they are allowed to claim the item. The Transformers items that have been given out so far are the Optimus Prime Shoulder Pet and Optimus Prime Body Armor.
Notes
[edit]- At one point, Roblox offered a Fortress Maximus companion as part of a promotion for Titans Return, but it was later turned into a generic trophy due to licensing reasons.
