Editing CHUG

[[File:ClassicsPrime Voyager.jpg|thumb|310px|"A bogstandard retail toyline targeted towards adult collectors? How silly! Like that's ever going to sell!"]]
'''CHUG''' is a common fan [[Abbreviations|acronym]] derived from the ''[[Transformers: Classics|'''C'''lassics]]'', ''[[Henkei! Henkei! Transformers (toyline)|'''H'''enkei]]'', ''[[Transformers: Universe (2008 toyline)|'''U'''niverse]]'' and ''[[Transformers: Generations|'''G'''enerations]]'' toylines, although it also designates later series following the same aesthetic and design philosophy. If we were to be pedantic, the complete terminology should be "'''CHUGRtSULCWUWTRPotP'''" but, since it doesn't roll off the tongue all that well, distinctive sublines of ''Generations'' series are often just contained within the term.

These are all unified and generally considered as one singular toyline by being modern re-imaginations of classic ''Transformers'' characters, most often from [[The Transformers (toyline)|Generation 1]] but also occasionally including other eras like ''[[Transformers: Generation 2 (toyline)|Generation 2]]'', ''[[Beast Wars: Transformers (toyline)|Beast Wars]]'', ''[[Beast Machines: Transformers (toyline)|Beast Machines]]'', and ''[[Transformers: Armada (toyline)|Armada]]''. Sculpts and engineering are also shared between these lines, with groups like the [[Seeker (body-type)|Seeker]]s and the [[Insecticon (G1)|Insecticon]]s having their individual characters being sequentially released across the span of different CHUG series. Prior to the launch of what's now known as  the ''[[Prime Wars Trilogy]]'', these lines didn't really have any line-wide gimmicks, unlike most mainline ''Transformers'' series.

==Toylines generally accepted as CHUG==
*''[[Transformers: Classics|Classics]]'' (2006 - 2007)
:Initially conceived as a brief filler line between [[Transformers: Cybertron (toyline)|Cybertron]] and [[Transformers (2007 toyline)|the first live action film]], ''Classics'' was Hasbro's first attempt at producing a series consisting entirely of modernized Generation 1 characters in Deluxe and Voyager sizes. Despite short, it proved to be successful enough to lay the foundations for the later ''Universe'' and ''Generations'' toylines. As an homage to the original toys, most figures featured [[rubsign]]s.

*''[[Transformers: Universe (2008 toyline)|Universe]]'' (2008 - 2009)
:Directly following up on the success of ''Classics'', ''Universe'' was a substantially bigger and more intricate toyline, heavily expanding on the original concept of modernized G1 characters with various new molds and also expanding its scope with the introduction of some figures based around ''[[Transformers: Armada (toyline)|Armada]]'' and the [[Beast Era]]. These figures were generally more complex than those introduced in ''Classics'', a design choice which is commonly attributed to the concurrent ''[[Live-action film series|Movie]]'' toylines. This line was also supplemented by redecoes of various molds from older lines, particularly ''[[Transformers: Cybertron (toyline)| Cybertron]]''. Every figure was labelled to indicate which 'sub-series' it was a part of - for instance, [[Dropshot (G1)|Dropshot]] was labelled 'Classics Series' while [[Overload (Armada)|Overload]] was labelled 'Cybertron Series' - despite both being redecoes of [[Scattorshot (Cybertron)|the same mold]]!

*''[[Henkei! Henkei! Transformers (toyline)|Henkei! Henkei!]]'' (2008 - 2009)
:Concurrently available with Hasbro's ''Universe'' line, ''Henkei! Henkei!'' was [[TakaraTomy]]'s Japanese equivalent for both ''Classics'' and ''Universe'', featuring more cartoon-accurate paintjobs and pack-in mangas. These figures all had various areas cast in [[Vacuum metallizing|vacuum-metalized plastic]], whether it made much sense or not. 

*''[[Transformers: Generations|Generations]]'' (2010 - )
:From 2010 on, ''Generations'' became Hasbro's umbrella term to designate all upcoming releases based on the same concept. Most of the following lines are directly branched from this one.

*''[[Reveal the Shield]]'' (2010 - 2011)
:Concurrently available with the original run of ''Generations'', ''Reveal the Shield'' was a confusing [[subline imprint]] by Hasbro that incorporated both figures originally intended for the ''Generations'' line (with some sculpts shared between both lines) and Movie-verse characters under the same label. Most notably, these all featured [[rubsign]]s, hence the title of the toyline.

*''[[Transformers United|United]]'' (2010 - 2012)
:In the style of ''Henkei'', ''United'' would be Takara's primary equivalent for Japaneses releases of ''Generations'' figures for a while. Much like ''Henkei'', these would also go on to feature more show-accurate paintjobs.

*''[[Thrilling 30]]'' (2013-2014)
:For the 30th anniversary of the ''Transformers'' franchise, the ''Generations'' line was rebranded. This toyline included characters from all across the franchise, notably including ''Generation 2'', ''Beast Wars'' and ''Armada'' for the first time since ''Universe'', and new molds of ''Diaclone'', ''Beast Machines'', ''Robots in Disguise'' characters for the first time. The designs of the figures shifted to incorporate more elements of IDW's designs for those characters, and every Deluxe-class figure was packaged with an issue of IDW's ''[[Dark Cybertron (IDW)|Dark Cybertron]]'' event. This line included [[Windblade (G1)|Windblade]], the first ''Transformers'' designed based on the results of a fan poll, [[Jetfire (G1)|Jetfire]], the first leader-class CHUG figure, and [[Metroplex (G1)|Metroplex]], the first titan-class figure.

*''[[Transformers Legends (franchise)|Legends]]'' (2014 - )
:From 2014 on, ''Legends'' became Takara's own umbrella term to designate its ''Generations''-based releases, also following in the same show-accurate tradition of ''Henkei'' and ''United''.

*''[[Combiner Wars (toyline)|Combiner Wars]]'' (2015 - 2016)
:The first of the ''[[Prime Wars Trilogy]]'', ''Combiner Wars'' was a subline entirely centred around [[combiner]]s, simplifying the Deluxe and Voyager figures to incorporate a ''[[Scramble City (toyline)|Scramble City]]'' style of combination. Significantly more figures were released for ''Combiner Wars'' than any other CHUG line until then, including [[Dead End (G1)|a significantly larger amount of repaints]]. Some new Legends-class and Leader-class molds were released, along with redecoes and retools of various ''Thrilling 30'' figures. This line's Titan-Class figure was [[Devastator (G1)|Devastator]], and another fan poll resulted in the creation of [[Victorion]]. Box sets, containing a whole combiner each, were released for the first time.

*''[[Transformers Unite Warriors|Unite Warriors]]'' (2015 - 2017)
:Takara's equivalent for the Deluxe and Voyager combiner teams of ''Combiner Wars'', strangely enough being released as their own individual line. The Leader molds were simply sold as regular ''Legends'' figures.

*''[[Titans Return (toyline)|Titans Return]]'' (2016 - 2017)
:The second subline in the ''Prime Wars trilogy'', ''Titans Return'' was focused around the titular [[Titan Master]] robots, most of them being directly based off the 1987 Generation 1 [[Headmaster (technology)#Generation 1|Headmaster]]s. Various [[Targetmaster (technology)|Targetmaster]] and [[Powermaster]] figures became Titan Masters too, along with some characters which had never been -masters in the first place. Two box sets were released for this line, generally including more obscure characters.

*''[[Power of the Primes (toyline)|Power of the Primes]]'' (2017 - 2018)
:''Power of the Primes'' is the third and final installment in the ''Prime Wars trilogy'', spotlighting [[Prime (rank)|Prime]]s and using [[Prime Master]]s as a unified play pattern.

===Gallery===
<gallery>
File:ClassicsStarscream_toy.jpg|''Classics'' [[Starscream (G1)/toys|Starscream]], a figure which would get redecoed for many other CHUG toylines. Note the rubsign.
File:Sunstreakeruniverse2008toy.jpg|''Universe'' [[Sunstreaker (G1)/toys|Sunstreaker]], cleverly designed to function back-to-front as his brother [[Sideswipe (G1)/toys|Sideswipe]].
File:Henkei_Starscream_toy.jpg|''Henkei! Henkei!'' [[Starscream (G1)/toys|Starscream]]. Note the chrome.
File:Generations_Drift_toy.jpg‎|''Generations'' [[Drift (G1)|Drift]], the first CHUG figure based definitively on an IDW character.
File:TF2010_deluxe_SpecialOpsJazz.jpg‎|''Reveal the Shield'' [[Jazz (G1)/toys|Jazz]]. Note the rubsign.
File:Unitedtoy-AutobotJazz.jpg|''United'' [[Jazz (G1)/toys|Jazz]]. Note the metallic plastic.
File:Generationstoy-VoyagerSpringer.jpg|''Thrilling 30'' [[Springer (G1)/toys|Springer]], one of the first Voyager-class CHUG [[Triple Changer]]s released. Based on [[Nick Roche]]'s ''[[Last Stand of the Wreckers]]'' design.
File:TF-Legends-LG-19-Springer.jpg|''Legends'' [[Springer (G1)/toys|Springer]], featuring a more cartoon-accurate colour scheme
File:Defensor Combiner Wars.jpg|''Combiner Wars'' [[Defensor (G1)|Defensor]], made up of [[Groove (G1)|one Legends-class figure,]] [[First Aid (G1)|four]] [[Streetwise (G1)|Deluxe-]][[Rook (Generations)|class]] [[Blades (G1)|figures]] and [[Hot Spot (G1)|one Voyager-class figure.]] '''EACH SOLD SEPARATELY.'''
File:Unite-Warriors-UW-03-Guardian.jpg|''Unite Warriors'' [[Defensor (G1)|Guardian]], released exclusively through [[TakaraTomy Mall]].
File:TitansReturntoy-Hardhead.jpg|''Titans Return'' [[Hardhead (G1)|Hardhead]] and [[Duros|Furos]].
File:PowerOfThePrimestoy-Jazz.jpg|''Power of the Primes'' [[Jazz (G1)/toys|Jazz]]. Note the combiner peg peeking out from underneath his chest.
</gallery>

==Toylines loosely considered as CHUG==
[[File:PCC-toy Huffer.jpg|thumb|200px|upright=2.2|CHUG or Bayverse? Guess it's up to [[you]] to decide!]]
*[[Transformers: Universe (2003 toyline)|Universe]] (2003 - 2005)
:Although released a three good years before Classics, the 2003 ''Universe'' toyline could be seen as a very early version of what would become CHUG, featuring various attempts at replicating characters from previous eras in a regular retail line - these were, however, limited to redecos instead of actual original sculpts, hence why the line is often disregarded as not necessarily being a part of the abbreviation. Still, considering how some of the released toys do match the aesthetics of early ''Classics'' and 2008 ''Universe'' figures, it sounds fair to say they aren't completely negligible either.

*[[Power Core Combiners]] (2010 - 2011)
:The ''Power Core Combiners'' hold a strange place in terms of continuity, with Hasbro themselves admitting they aren't particularly tied to any specific series. On one hand, a few of the characters have been featured in Movie-related media, but on the other hand the line also somewhat follows the CHUG premise of reinventing classic characters (mostly combiners, as suggested by the title) with modern designs, and most of them look closer to a traditional ''Generations'' look rather than their edgier Movieverse equivalents. Curiously, they were released as ''United'' figures in Japan, under the "United EX" label.

*[[Transformers Cloud|Cloud]] (2014 - 2015)
:Much like PCC, ''Cloud ''is also a somewhat confusing line to pin down. It was released as a separate line from Legends with its own story and continuity, but it also tries to reinvent the classic G1 characters... By mostly reusing the ''Generations'' sculpts of other previously reinvented classic characters. Still, as far as aesthetics goes, it certainly is compatible with most of CHUG.

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