Editing Optimus Prime (G1)/toys

{{suite}}
[[Image:G1 OptimusPrime boxart.jpg|thumb|350px|]]
Since 1984, [[Optimus Prime (G1)|''Generation 1'' '''Optimus Prime''']] has received the largest number of toys for any single ''[[Transformers brand|Transformers]]'' character, a testament to the character's enduring popularity and status as a hero to many fans.

==Toys==

===Generation 1===
{{anchor|G1v1}}
[[Image:G1_OptimusPrime_toy.jpg|thumb|400px|From the ''Diaclone'' Convoy came Optimus Prime and all his subsequent incarnations.]]
* '''Optimus Prime''' (1984, 1985, 1986)
**''Japanese ID number:'' '''C-01'''
**''Accessories:'' Laser Blaster, 2 fists (left & right), [[Trailer]]/[[Combat Deck]], [[Roller]], 4 rockets, hose, nozzle, fuel pump

: The original Optimus Prime toy started life as the ''[[Diaclone]]'' toy, "Battle Convoy". He transforms into a late 1970s red Freightliner FL86 Cab-over-Engine triple-axle semi trailer truck formed from two major components: a red and blue cab partially composed of [[die-cast]] metal and a large silver trailer. 

:The cab transforms into the robot mode of Optimus Prime himself, with the addition of a pair of removable blue fists that plug into his headlights. The fists themselves do not store anywhere in vehicle mode, but can fit easily in Prime's opening chest compartment (originally designed to accomodate two ''Diaclone'' driver figures). Some European versions of the cab robot featured red feet, instead of the traditional blue. Prime is armed with a black laser rifle that, due to design, he cannot hold straight. In the earliest versions of the toy, this rifle had a large, thick barrel, but later versions would pare this down to a more slender form.

:Prime's trailer opens up into his [[Combat Deck]], containing the scout drone, [[Roller]], who was available in numerous variant colors (see Roller's own article for details). The interior of the Combat Deck features three pegs that can accomdate Prime's laser rifle, fuel pump and nozzle accessories, and seating for two ''Diaclone'' drivers. Like the ''Diaclone'' toy, the original release of the trailer featured metal plates (for the magnetic feet of ''Diaclone'' drivers to cling to), but these were quickly removed in later releases of the ''Transformers'' edition of the toy. As its central feature, the Combat Deck features a missile-armed repair drone pod mounted upon a boom lift arm (featuring another cockpit for a ''Diaclone'' driver), which can also be extended through holes in the trailer's roof and front-end when it is closed. Situated in the base of the boom arm is a spring-loaded launcher that can launch Roller out of the Combat Deck and into action. Roller himself has seating for four ''Diaclone'' passengers, and features a port that can accomdiate either Prime's rifle or the fuel pump. The interior space of the trailer allows storage room for one standard Autobot car, which can also be shot forward by the launcher.

:Having been removed from toy store shelves after 1985, Optimus Prime was made available as a mail-away toy in the "[[Digital Doom on the Highway to Destruction]]" offer in the US in 1986 to coincide with the [[The Transformers: The Movie|Transformers movie]] in 1986.  He cost $21.50 and 5 [[Robot Point]]s, and came with a special "Movie Edition Certificate" and a round sticker that read " Movie . Edition . Transformer" with the Autobot symbol in the middle. (This item is considered ''rare''.)

:Over twenty-plus years, there have been a ''bajillion'' releases and variants of this mold, some identical to the original toy, and some featuring significant variants with notably different paint jobs, color schemes, accessories and other pack-ins. We have striven to list all these variants on this page under their respective series; for a quick-reference list of all variants, [[#Trivia|check here]]. The cab robot has also been used sparingly to represent different characters; outfitted with different trailers, it has become Generation 1 [[Ultra Magnus (G1)/toys|Ultra Magnus]] and [[Pepsi Convoy]].

::*''[http://www.tfu.info/1984/Autobot/OptimusPrime/optimusprime.htm More information on Generation 1 Optimus Prime at TFU.info]
{{-}}{{anchor|PepsiPrime}}
[[Image:1985_pepsi_prime_trailers.jpg|right|thumb|300px]]
* '''Optimus Prime''' (Limited edition promotional variant, 1985)
**''Accessories:'' Laser Blaster, 2 fists (left & right), trailer/Combat Deck, Roller, 4 rockets, hose, nozzle, fuel pump

:A limited edition of the Optimus Prime toy sold as a mail-away exclusive by [[PepsiCo]] was made available in North America in 1985. This version of the figure came with a small fold-out leaflet glued to the top-right of the packaging, which contained two Pepsi logo stickers for the buyer to attach to Prime, mid-way through the traditional silver-and-blue stripe on his trailer. [[Canada]] also got a version of this promotional figure, but with much larger stickers that were the full length and height of the trailer. This promotion would go on to serve as the inspiration for the Japanese character of [[Pepsi Convoy]], who would in turn be released by Hasbro as a new "[[#Classics|Pepsi Optimus Prime]]" in 2007.
{{-}}{{anchor|VSX}}
[[Image:Convoy_megatron_vsx.jpg|right|thumb|300px]]
* '''Convoy vs. Megatron''' (Versus set, 1985)
**''Japanese ID number:'' '''VS-X'''
**''Accessories:'' Laser Blaster, 2 fists (left & right), trailer/Combat Deck, Roller, 4 rockets, hose, nozzle, fuel pump

: This Japanese-[[exclusive]] release of Optimus Prime came with the Japanese release of [[Megatron (G1)/toys|Megatron]]. There are no differences between this release of Convoy and the individually released toy.

{{-}}{{anchor|goodbye}}
[[Image:Goodbye_convoy.jpg|thumb|right|300px]]
* '''Good-Bye Convoy''' (Multipack, 1986)
**''Accessories:'' Laser Blaster, 2 fists (left & right), trailer/Combat Deck, Roller, 4 rockets, hose, nozzle, fuel pump
: Commemorating the death of Optimus Prime in ''[[The Transformers: The Movie]]'', this set contains a special version of the original Optimus Prime figure with show-inspired translucent blue windows. It was packed with [[Mirage (G1)|Ligier]] and [[Red Alert (G1)|Alert]].

{{-}}{{anchor|PMOP}}
* '''Optimus Prime''' (Powermaster, 1988)
**''Accessories:'' Hi-Q Powermaster unit, 2 Laser Rifles, 2 Twin Particle Beam Cannons, Super Robot head
[[Image:PowermasterOptimusPrime_toy.jpg|right|thumb|300px|My Japanese release has a lot more bling.]]
:Powermaster Optimus Prime was the first new toy of the Autobot leader since the original toy's release in 1984. He is an all-new design, utilizing the [[Powermaster]] gimmick of requiring the partner figure, who transforms into an engine module, to be inserted into a special area on the main toy before it is able to transform.

:Like the original figure, Powermaster Prime is composed of two major components: his truck cab, which transforms into Prime himself, and his trailer, which is essentially a heavily-armed version of the original. The trailer has a fold-down ramp to allow the storage of a smaller Transformer, or perhaps spare accessories. The trailer transforms into a battle station armed with two long black rifles and two grey double-barreled cannons (featuring seating for Powermaster engine figures), all of which Optimus Prime can also wield in his fists.

:Aside from the Powermaster feature itself, the main [[gimmick]] of the toy is the ability of the truck cab to combine with the trailer to form the larger "Super Optimus Prime" figure. This is essentially accomplished by standing the trailer up, folding the cab in half and inserting it into the empty cavity in the trailer's torso, forming an imposing—if almost entirely unposeable—robot form armed with all four weapons. The head of this super robot form is a separate piece which can be stored in the rear of Prime's trailer when not in use.

:The Japanese release of Powermaster Optimus Prime actually represented a new character named [[Ginrai]], and featured several retools: the cab featured die-cast metal, shortened smokestacks, vacuum-metalized plastic and clear blue windows, while the trailer was given retractable super robot fists. This Japanese version was eventually issued by Hasbro in 2003 as part of the [[Commemorative Series]] collection ([[#Commemorative Series|see below]]).

:This toy was later redecoed into the Japanese-exclusive Nucleon Quest Super Convoy.

:There were several different prototypes made for this toy. [[#Trivia|See a list here]].

::*''[http://www.tfu.info/1988/Autobot/OptimusPrime/optmiusprime.htm More information on Powermaster Optimus Prime on TFU.info]''

{{-}}{{anchor|AM}}
[[Image:ActionMasterPrime_toy.jpg|thumb|300px|Eastbound and Down.]]
* '''Optimus Prime''' (Action Master, 1990)
**''Accessories:'' 2 Laser Guns, Galactic Pulverizer Gun Barrels, 4 Blaster Cannons, 2 Energon Exhaust Stack, Photon Bazooka

: The largest ''[[Action Master]]'' set, this incarnation of Optimus Prime is a non-transforming action figure which comes with the "[[Armored Convoy]]", a large, heavily armed tractor trailer. The cab of the truck transforms into a small jet that can seat one Action Master figure, while the trailer itself converts into a larger battle station with turrents that several Action Masters can man. The sculpt of the Prime figure itself is closely based on his [[character model]], albeit with a coloration that seems to have been based at least partially on the small robot form of his Powermaster body.

:The Action Master Optimus Prime figure was later redecoed with a more [[Show-accuracy|show-accurate]] color scheme and included in the Japanese-exclusive "New Year" reissue of the original Optimus Prime toy in 2002.

::*''[http://www.tfu.info/1990/Autobot/OptimusPrime/optimusprime.htm More information on Action Master Optimus Prime at TFU.info]''

{{-}}[[Image:Euro_classics_optimus.jpg|right|thumb|300px]]
*'''Optimus Prime''' (Autobot Leader, 1990)
**''Accessories:'' 2 Laser Guns, Galactic Pulverizer Gun Barrels, 4 Blaster Cannons, 2 Energon Exhaust Stack, Photon Bazooka

:This straight reissue of the original Optimus Prime figure was released in Hasbro's European markets in the early 1990s, at the same time as many other Generation 1 figure were being re-released as "[[Classics (Europe)|Classics]]". Oddly, although he shares their golden packaging, Prime is not actually ''identified'' as a "Classics" figure anywhere on his box, but is generally considered to be part of the sub-line for simplicity's sake.
{{-}}[[Image:2000 japanese prime reissue.jpg|right|thumb|300px]]
*'''Convoy''' (reissue, 2000)
**''Japanese ID number:'' '''C-01'''
**''Accessories:'' Laser Blaster, 2 fists (left & right), trailer/Combat Deck, Roller, 4 rockets, hose, nozzle, fuel pump

:The first in what would be a deluge of reissues of the original Generation 1 Optimus Prime figure in the 21st century, this Japanese release was identical to the original toy and sported a golden sticker on his packaging announcing the celebration of the Transformers' 15th anniversary in the country. Simultaneously, this figure was available as a black convention-exlcusive redeco, and a golden-chromed "[[Lucky Draw figure]]" (see below).
{{-}}
{{anchor|LuckyDrawPrime}}
*'''Gold Convoy''' (2000)
**''Japanese ID number:'' '''C-01'''
**''Accessories:'' Laser Blaster, 2 fists (left & right), trailer/Combat Deck, Roller, 4 rockets, hose, nozzle, fuel pump

:Released concurrently with the 2000 reissue of the original Generation 1 Optimus Prime toy, this "[[Lucky Draw figure|Lucky Draw]]" redeco of the original Prime replaced all of the figure's silver chromed parts and stickers with golden ones, and even included a blinged-out Roller. The figure is extremely rare; apparently only 25 are known to exist.
{{-}}{{anchor|JAFCON}}
[[Image:Jafcon_convoy.jpg|right|thumb|300px]]
*'''JAFCON Black Convoy''' (2000)
**''Japanese ID number:'' '''C-01'''
**''Accessories:'' Laser Blaster, 2 fists (left & right), trailer/Combat Deck, Roller, 4 rockets, hose, nozzle, fuel pump

:Released concurrently with the 2000 reissue of the original Generation 1 Optimus Prime toy, this black redeco of the original Prime was available exclusively at the Japanese convention JAFCON. 

::*''[http://www.tfu.info/2000/Cybertron/JAFConvoy/jafconvoy.htm More information on JAFCON Black Convoy at TFU.info]''

{{-}}{{anchor|NucleonQuest}}
[[Image:Nucleon_quest_convoy.jpg|right|thumb|300px]]
* '''Nucleon Quest Super Convoy''' (2001)
**''Japanese ID number:'' '''C-307X'''
**''Accessories:'' Hi-Q Powermaster unit, 2 Laser Rifles, 2 Twin Particle Beam Cannons, Super Robot head

:This redeco of the Ginrai tooling of the Powermaster Optimus Prime figure (released concurrently with the 2001 reissue of the Ginrai figure) was a Toys ''R'' Us Japan [[exclusive]] black repaint, made to represent the original Optimus Prime equipped for a special mission. All of his red and blue plastics were changed to black, his clear blue windows were now tinted red, making his overall colour scheme very reminiscent of the now-familiar 'Black Convoy' color schemes.

::*''[http://www.tfu.info/2001/Autobot/NucleonQuestConvoy/nqconvoy.htm More information on Nucleon Quest Super Convoy at TFU.info]''
{{-}}{{anchor|NewYearConvoy}}
*'''New Year Special Convoy''' (2002)
**''Japanese ID number:'' '''C-01'''[[Image:New_year_convoy.jpg|right|thumb|300px]]
**''Accessories:'' 2 Laser Blasters, 2 fists (left & right), trailer/Combat Deck, Roller, 4 rockets, hose, nozzle, fuel pump, Action Master Optimus Prime figure, [[Matrix of Leadership]], chain, Autobot sticker sheet, mouse pad

:This Japanese-exclusive reissue of the original Generation 1 Optimus Prime figure featured tinted blue windows, like those sported by the "Goodbye Convoy" edition of the toy, as well as show-accurate blue eyes. Prime came with all his original accessories, including ''two'' versions of his rifle (both chunky and slender variations), as well as a new die-cast metal Matrix of Leadership accessory, which could be looped around his neck on a removable chain. Additionally, the set included a show-accurate redeco of the Action Master Optimus Prime figure, a sheet of Autobot [[insignia]] stickers of varying sizes, and a mouse pad decorated with the Autobot symbol.

::*''[http://www.tfu.info/2002/Cybertron/NewYearsConvoy/nyconvoy.htm More information on New Year Special Convoy at TFU.info]''
{{-}}{{anchor|OrionPax}}
[[Image:OrionPaxDion_toys.jpg|thumb|300px|"Welcome to The Past!"]]
* '''Orion Pax''' (2006)
**''Japanese ID number:'' '''67'''
**''accessories:'' Barrelroller partner, laser rifle

: This Japanese [[e-Hobby]] exclusive was a redeco of [[Targetmaster]] [[Kup (G1)|Kup]], released in conjunction with the 2006 reissue of Kup and designed to represent the character [[Optimus Prime (G1)#Generation 1 cartoon continuity|Orion Pax]] from the [[The Transformers (cartoon)|Generation 1 television series]] episode "[[War Dawn]]". Orion transforms into a Cybertronic pickup truck and came with both a gun and [[Roller|Barrelroller]], a redeco of [[Recoil]]. He has full shoulder rotation, though the way his elbows are set up means he cannot make full use of their joints. His legs feature no articulation whatsoever.

: Just as the reissued Kup came with a reissue of [[Wheelie (G1)|Wheelie]], this set also included a redeco of Wheelie as Orion's best friend, [[Dion]].

::*''[http://www.tfu.info/2005/Cybertron/OrionPax/orionpax.htm More information on Orion Pax at TFU.info]''

{{-}}

===Transform Jr===
{{anchor|1985Jnr}}
[[Image:Convoy_Junior_toy.jpg|right|thumb|300px|Prime's kid brother.]]
* '''Convoy Jnr.''' (1985)
**''Japanese ID number:'' '''TF Jnr-01'''
**''Accessories:'' Laser Blaster, cardboard trailer 

: Convoy Jnr. is a smaller, simplified version of G1 Convoy. He featured a very similar transformation sequence, but had no clear windows nor rubber tires. He was intended as a low-cost alternative for younger children.

:He did not have a plastic trailer included, but did have a cardboard trailer that the owner was supposed to construct themselves.

{{-}}

===Return of Convoy===
{{anchor|StarConvoy}}

* '''Star Convoy''' (Powered Master, 1991, 2005)
**''Japanese ID number:'' '''C-372'''
**''Accessories:'' Laser rifle, Micromaster Trailer, Roller, small cannon, cannon turret stand, radar, connector, ramp 1, ramp 2
[[Image:StarConvoy_toy.jpg|right|thumb|"... and that's why you're my Micromaster now, [[Hot Rod (G1)|bitch]]"]]

: A Japanese-exclusive, the final new-design G1 Convoy toy was a departure from previous versions. He now transformed into a small extended hood cab truck of made-up model pulling an implausibly large trailer equipped with motorized caterpillar treads. The trailer could additionally pull along the auxiliary  trailer transformer [[Grandus (ROC)|Grandus]], on which the shuttle [[Sky Garry (ROC)|Sky Garry]] could land, forming the spaceship '''"Battlestars"'''. Even without combining, Star Convoy's truck mode was a behemoth, including a [[Micro Trailer]] semi as a small accessory and an upgraded [[Roller]] that was now patterned after a tracked ballistic missile carrier.

:Unlike previous Convoy toys, the cab section did not separate from the trailer, instead forming the arms of his imposing 12-inch tall robot mode. He lacks any sort of leg articulation in this mode, but his battery powered treads can provide him with locomotion. Star Convoy's chest can open to reveal a control center for [[Micromaster]] figures such as his partner figure [[Hot Rod (G1)/toys|Hot Rodimus]] to ride in.

:He can also form a Micromaster base, that is more like his legs opened up, with his upper torso more or less staying exactly the same. Like [[Dai Atlas (Zone)|Dai Atlas]], his base mode can connect with other Micromaster base sets.

:Star Convoy was reissued by Takara in 2005, with notable paint deco and sticker improvements, such as his white parts being painted metallic silver and the star crest on his chest painted with plated gold chrome paint.{{anchor|Nucleon}}

===Generation 2===
[[Image:G2Prime_toy.jpg|right|thumb|300px|I AM OPTIMUS PRIME.]]
* '''Optimus Prime''' (1993, 1994)
**''Accessories:'' Laser Blaster, 2 fists (left & right), Roller, 4 rockets, hose, nozzle, fuel pump, 2 missile launchers, 2 missiles, sound and lights module
**''Period of activity:'' [[Generation 2 (Marvel Comics)|Generation 2]]

:The first ''Generation 2'' Optimus Prime toy was largely identical in sculpt to the original release. However, his trailer was cast in black plastic, with the original blue and silver striped sticker replaced with a red and silver one that had "Optimus" in large block letters on it. The trailer also featured a soundbox attachment with a sculpted Autobot symbol on the front. The soundbox could activate [[:Image:G2OptimusNoises.ogg|a truck engine noise, a laser gun sound effect and a (badly) garbled voice that said "I am Optimus Prime!"]]. This soundbox could also be attached onto Optimus Prime's back and be used as a sort of backpack.

:The other new additions were two black spring-loaded missile launchers that fire red projectiles. In vehicle mode, these attached to the soundbox (an echo of Powermaster Optimus Prime's cannons, perhaps), and could be held in Optimus Prime's fists in robot mode. These launchers were not created for Prime; they were retooled versions of the launcher from [http://www.yojoe.com/action/92/barricade.shtml Barricade] of the [[G.I. Joe (team)|G.I. Joe]] line.

{{-}}
{{anchor|HeroOptimusPrime}}
[[Image:CombatheroPrime_toy.jpg|right|thumb|300px|BE A HEEEERO]]
* '''Optimus Prime''' (Hero, 1994)
**''Japanese ID number:'' '''TRF-1'''
**''Accessories:'' Gun, 2 air power missiles
**''Notable appearances:'' {{storylink|A Rage in Heaven!}}

:Hero Optimus Prime was the first new-mold Optimus Prime toy in the ''Generation 2'' line. He transformed into a Kenworth truck of unknown model. The truck and trailer form his robot mode, but cannot disconnect.

:In robot mode, the front halves of his truck cab become his feet, with the bottom of the trailer section becoming his chest and arms. His primary gimmick is an air-powered missile launcher that can fire one of three foam missiles, using an air bellows.

: This mold was also used to create [[Sureshot (G2)|Sureshot]] and the [[KB Toys]]-exclusive [[Destructicon]] [[Scourge (RID)|Scourge]]. 

{{-}}
{{anchor|LaserOptimusPrime}}
* '''Laser Optimus Prime''' (1995, 2006)
**''Japanese ID number:'' '''TRF-13'''
**''Accessories:'' Laser rifle, sword, 5 discs, 3 air power missiles, ripple rocket launcher, 10 rockets
**''Notable appearances:'' None yet identified.
[[Image:LaserOptimusPrime_toy.jpg|right|thumb|300px|Not cast in the 2007 movie.]]

: Laser Optimus Prime was another new-mold toy that transformed into mid-1990s Western Star 4964EX, pulling a grey and black fuel tank trailer. On the sides of the trailer is a humourous sticker depicting Laser Optimus Prime using a flamethrower to burn down a forest, with the words "Optimus Prime Octane" over the image.

:In robot mode, like Combat Hero Prime, the bottom of the truck became his familiar windowed chest based upon the original Optimus Prime toy. His main gimmick was light up LED headlights, and a [[lightpipe]] in the bottom of his right fist, illuminated by an LED in his right forearm, that would illuminate his clear sword or his double-barreled rifle if they were used in that hand. All three LEDs were activated simultaneously by pressing the sunroof-like depression on the roof of the truck.

:The trailer unfolds to form a battle station bristling with many firing weapons. Primarily, it can fire an air-powered missile launcher, a ripple rocket launcher with 5 missiles that can be launched individually (this turret can also be mounted in Laser Prime's hand) and a 'disc launcher', that fired several blue plastic discs adorned with the ''Generation 2'' Autobot sigil. This disc launcher is the only weapon that can be used in vehicle mode.

:This mold was redecoed in 2000 as ''[[Car Robots]]'' [[Scourge (RID)|Black Convoy]], and slightly retooled as Scourge. After Scourge, the next use of this mold was planned to be [[Toxitron]], which ended up being canceled. The slightly retooled version of this mold was released in 2006 in Japan as reissue Battle Convoy, which was the name of this toy during the Japanese ''Generation 2''. The reissue used the ''[[Robots in Disguise (toyline)|Robots in Disguise]]'' modified tooling, with a slightly modified deco using silver vacuum-metalized plastic on his chest and trailer sides along with additional paint applications and G2 symbols. The mold was also redecoed to create a new G2 version of Ultra Magnus as an [[E-Hobby]] exclusive (unusual in that the character was killed in the course of Japan's G1 fiction).  Within the [[Beast Wars Reborn]] text story, the reissued Laser Prime toy was [[repurposing|repurposed]] as a temporary form for [[Optimus Primal]].

:In addition to being probably the most popular Generation 2 figure, Laser Optimus Prime was, prior to 2003, a regular contender for most popular ''Transformers'' toy ever, back in the days of the annual Transformers fan awards, "The Trannies." The toy won twice, and actually lost once to his repaint, Scourge. The launch of the ''[[Armada (toyline)|Armada]]'' and ''[[Alternators]]'' line, along with ''Masterpiece'' Prime, saw Laser Prime drop down that list distinctly.

{{-}}
[[Image:G2GobotsPrime.jpg|right|thumb|300px|Sweet ride, Prime]]
* '''Optimus Prime''' (Go-Bot, 1995)
**''Accessories:'' Gun
**''Notable appearances:'' None yet identified.

: Gobots Optimus Prime transforms into a red Hot Wheels-sized Lamborghini Diablo. In robot mode his transformation and headsculpt greatly resemble [[Sideswipe (G1)|Sideswipe]]. Like most Go-Bots, he features high speed axles and can roll very well across smooth surfaces, but lacks the weight to propel him quickly. He is armed with a small red laser rifle.

:The Japanese release of this toy swapped out the orange plastic for neon yellow, and had a large tampograph on the car's hood that was shaped like a stylized letter 'T', with the Transformers logo in it.  Going against the grain, this toy was released in Japan with the name "Optimus Prime" instead of "Convoy".

:This toy was redecoed from the ''Generation 2'' Gobot [[Firecracker]]. The plastic colors are a "solid" version of Firecracker's color layout, substituting opaque red for transparent red plastic.

{{-}}
[[Image:CombatHeroPrime.jpg|thumb|right|200px|]]
* '''Optimus Prime''' (Combat Hero, 1995)

: Combat Hero Optimus Prime was to be a redeco of Hero Optimus Prime in dark blue and red. A packaged sample of this toy was made, but it was ultimately never released.
{{canceledtoy}}
{{-}}
* '''General Optimus Prime''' (Auto Roller, 1995)
[[Image:Un autorollers.jpg|thumb|right|300px|]]

: "General" Optimus Prime would have been a redeco of the Decepticon [[Auto Roller]] [[Dirtbag]] in green, ironically bearing a closer resemblance to [[Hound (G1)|Hound]]'s color scheme than the also-unreleased "Sgt. Hound" Auto Roller. General Optimus Prime would have transformed into a dump truck, and would've had an [[autotransformation]] gimmick.

: This mold was also used to make [[Autostinger]].
{{canceledtoy}}
{{-}}

===Beast Wars===
[[Image:BWtoy-Primalbat.jpg|right|300px|thumb|Bat-er up!]]
* '''Optimus Primal vs Megatron!''' (Basic versus two-pack, 1996)
**''Japanese ID number:'' '''C-6'''
**''Accessories:'' Two swords
:The first '''[[Beast Wars (toyline)|Beast Wars]]''' Optimus Primal was a Basic size class blue bat which could autotransform into a robot by pulling the tail. Two swords were removable from under its wings for use as weaponry in robot mode. It was packaged along with an alligator version of Megatron and a ''Beast Wars'' mini-comic.  

:Whether this toy can be considered the [[Optimus Primal]] character is a matter of debate. Released before the animated series began, which established Optimus Primal as a separate entity from Optimus Prime, the accompanying profiles and mini-comic seem to assume that the Beast Wars are a progression of the same characters from the Autobot/Decepticon war. Whether the animated series's [[retcon]] affected this set of toys is probably a matter of personal preference. It can be interpreted as representing one of the more interesting micro-continuities.

:The ''[[Beast Wars Sourcebook]]'' has asserted that, in [[Beast Wars timeline (IDW)|IDW's version of the ''Beast Wars'' continuity]], Primal's bat form was suggested by the ''Axalon'''s computer as a potential alt-mode, but he rejected it in favour of the more powerful gorilla without ever actually reformatting into it. Thus, this [[micro-continuity]] posits bat-mode Primal as an essentially theoretical alt-form that never actually came to be.

:This mold was also used to make the [[#CDROM|Optimus Prime-recolored Convobat]] (who may or may not be a separate character to either Prime or Primal), and [[Onyx Primal]].

===Machine Wars===
* '''Optimus Prime''' (Ultra, 1997)
**''Accessories:'' Laser rifle, 2 missiles
**''Notable appearances:'' None yet identified.
[[Image:MachineWarsPrime.jpg|right|thumb|300px|Minus mouthplate]]

: Available only at KB Toys (well, at first), ''[[Machine Wars]]'' Optimus Prime is a redeco and slight modification of the European Generation 1 exclusive [[Turbomaster]] leader [[Thunder Clash]], transforming into a Cybertronic truck cab. The Trailer unit unfolds to become a missile-launching assault tower. The tower's gravity-feed missile launchers were retooled to accommodate the new, longer spring-loaded missiles in lieu of the much smaller original projectiles due to projectile choke-gate [[For safety reasons|safety testing]].

: This version of the Thunder Clash mold was planned to be [[redeco]]ed into [[Menasor (G1)|Menasor]] for the ''[[Universe (2003 toyline)|Universe]]'' line, but the release was canceled.

{{-}}

===Choro-Q Robo===
[[Image:ChoroQOptimus.jpg|thumb|]]
* '''Convoy TV Version''' (2001)
**''Japanese ID Number:'' '''Q/01'''
**''Accessories:'' Laser rifle

:''Choro-Q Robo'' Convoy is a small, cutesified transforming figure of Optimus Prime that changes from trailer-pulling truck directly to robot mode. The toy also features a working pull-back motor. This version is done up in a color scheme based on the original TV animation. 

* '''Convoy Metallic Version''' (2001)
**''Japanese ID Number:'' '''Q/02'''
**''Accessories:'' Laser rifle

:''Choro-Q Robo'' Convoy is a small, cutesified transforming figure of Optimus Prime that changes from trailer-pulling truck directly to robot mode. The toy also features a working pull-back motor. This version is done up in a metallic color scheme. 

{{-}}

===Commemorative Series===
[[Image:Commemorative_series_optimus_prime_modifications.jpg|right|thumb|300px]]
*'''Optimus Prime''' (2002)
**''Accessories:'' Laser Blaster, 2 fists (left & right), trailer/Combat Deck, Roller, 4 rockets, hose, nozzle, fuel pump

:The first reissue of the original Optimus Prime toy in North America since the Generation 1 toyline reached its end, this "Commemorative Series" edition of the figure was a Toys R Us exclusive. It was ''mostly'' identical to the original figure, save for some necessary modifications made [[for safety reasons]]: In the first instance of what would become a recognizable alteration to the mold, the toy's smokestacks were shortened, while the Combat Deck's firing missiles were elongated to prevent potential choking, as was the case with all other Commemorative Series figures' firing missiles.

{{-}}{{anchor|ApexArmorPrime}}
[[Image:GodGinrai_toy.jpg|right|thumb|300px]]
*'''Powermaster Optimus Prime with Apex Armor''' (2003)
**''Accessories:'' Hi-Q Powermaster unit, 2 Laser Rifles, 2 Twin Particle Beam Cannons, Super Robot head, missile launcher, 2 missiles, [[Apex Bomber]] chest/trailer top, 2 legs (left & right), 2 arms (left and right), Armor chest/trailer front, 2 wings (left & right)

:Marketed as a reissue of Powermaster Optimus Prime, this Toys R Us-exclusive Commemorative Series figure is in truth based on the Ginrai tooling on the toy that had previously been exclusive to Japan. It features a die-cat metal cab with translucent blue windows, and shortened, chrome smokestacks, and comes packaged with the drone [[Apex Bomber]] (formerly Ginrai's partner [[Godbomber]]), who splits into several components and combines with Prime to form "Apex Armor". As with all other Commemorative Series figures, Prime's new spring-loaded missile launcher featured an elongated missile.

::*''[http://www.tfu.info/2003/Autobot/ApexPrime/apexprime.htm More information on Powermaster Prime with Apex Armor at TFU.info]''
{{-}}

===Transformers Collection===
[[Image:Tf_collection_0_convoy.jpg|right|thumb|300px]]
* '''Convoy''' (2003)
**''Japanese ID Number:'' '''0'''
**''Accessories:'' Laser Blaster, 2 fists (left & right), trailer/Combat Deck, Roller, 4 rockets, hose, nozzle, fuel pump, [[energon-axe]]

:As yet another in an increasingly large number of reissues of the original Generation 1 Optimus Prime toy, this entry in the Japanese-exclusive ''[[Transformers Collection]]'' line of reissues added a few extra accessories to spice things up. Chiefly, the figure was armed with a new [[energon-axe]], based on the weapon used by Prime in the Generation 1 cartoon episode, "[[More than Meets the Eye, Part 2]]", which plugs into either of the headlight-holes normally that normally accommodate Prime's fists. Additionally, Prime came packaged with a ring binder folder designed to hold the pull-out character file sheets that were included with all the other ''Transformers Collection'' reissues.
{{-}}

===Smallest Transforming Transformers===
* '''G1 Convoy''' (2003)
**''Japanese ID Number:'' '''GTF-01A (truck) and GTF-01B (trailer)'''
[[Image:WSTF_Convoy.jpg|right|thumb|You didn't find my trailer, did you? Haw haw.]]

: ''Smallest Transforming Transformers'' Convoy is the smallest fully transforming Optimus Prime toy yet. He features an accurate transformation sequence based on the original full-sized toy, but understandably has no detachable hands, and has little articulation. His sculpt is based upon his cartoon appearances. He comes with a tiny version of his laser rifle.

:His [[Combat Deck|trailer]] was available separately as a shortpacked figure.

:This mold was repainted in wave 2 of ''Smallest Transforming Transformers'', this time in cartoon colours and as a limited 'chase' variant based upon Ultra Magnus' colours. In wave 2.5 he was again available in cartoon colours, with the chase figure being the trailer painted in cartoon colours.


===20th Anniversary/Masterpiece===
* '''Optimus Prime''' (2003/2004)
**''Japanese ID number:'' '''MP-1'''
**''Accessories:'' Ion Blaster, Autobot Matrix of Leadership, Megatron (gun mode), Energon Axe, cardboard trailer (Japanese release only)
[[Image:20thAnniversary_OptimusPrimesm.jpg|left|thumb|And the fandom rejoiced.]]

: ''20th Anniversary'' Optimus Prime is the most successful attempt to have a somewhat authentic 1980s Freightliner cab-over truck transform into a cartoon-proportioned robot mode of Optimus Prime.

:Sculpted with detail, Optimus Prime is loaded with non-obtrusive gimmicks such as working spring-loaded suspension, a 'talking' movable [[mouthplate]], flip-up communications panels and a light-up Matrix chamber with a removable vacuum-metalized Matrix of Leadership that can also be pulled open.

:In robot mode, he is able to assume many poses, yet display possibilities are limited by the top-heavy design of the robot mode. In vehicle mode, he has a hitch for a trailer, but none is included due to cost. He is partially constructed of die cast metal and features rubber tires.

:Optimus Prime features many accessories including the aforementioned Matrix, his [[Ion blaster]], a transparent orange energon axe, and Megatron in gun mode, with stock, silencer and scope accessories. This small Megatron can be held in his hand, but cannot transform.

:The initial Hasbro release of 20th Anniversary Optimus Prime featured his Ion blaster cast in grey plastic, with later assortments cast in black plastic. Further releases included a small poster featuring artwork by [[Pat Lee]].

:The main differences between the US and Japanese releases are the application of "battle damage" paint applications to the US version, and the fact that the US release has much smaller smokestacks than the Japanese release. Hasbro reported that the smokestack change was due to safety concerns.

:The Japanese Takara release of this toy, dubbed ''"Masterpiece'' Convoy", has a cardboard trailer that the owner must construct himself.

:A very limited number of Gold Masterpiece Convoy figures were given away in a [[Lucky Draw]] contest in Japan. The figure uses the same design as Masterpiece Convoy, but every piece, including the windows and weapons, is cast in a gold color, reminiscent of his [[electrum]] coating from the episode "[[The Golden Lagoon]]". The only exception is the tires, which remain black rubber. It comes packaged in the usual Masterpiece Convoy box, with the only telltale sign being the gold lettering in the "Master Piece" label. It's not clear how many were made, but it is thought to be no more than 10 or 20.<ref>[http://www.goldoptimusprime.com/ Gold Optimus Prime.com]</ref>

:ToyFare Magazine named the US release "Best Toy Ever".<ref>[http://www.wizarduniverse.com/magazine/toyfare/000054376.cfm ToyFare Magazine Best Toys Ever]</ref>

:This mold was [[redeco]]ed into ''Masterpiece'' [[Ultra Magnus (G1)/toys|Ultra Magnus]], then tweaked to make the ''[[Classics (2006)|Classics]]''-themed "DVD" release (see below).

{{-}}

* '''Convoy Perfect Edition''' (2006)
**''Japanese ID number:'' '''MP-4'''
**''Accessories:'' Ion Blaster, Autobot Matrix of Leader, Megatron (gun mode), Energon Axe
[[Image:MP04Convoy2.jpg|right|thumb|300px|You just paid $170 for a big box on wheels.]]

: For the re-release of ''Masterpiece'' Convoy, Takara packed him with a proper full-size, fully transforming plastic and die-cast metal trailer. The trailer can open up to reveal his Combat Deck, with storage for his accessories and a functional repair drone. The interior has enough room to accommodate one ''[[Alternators]]'' toy in vehicle mode.

:[[Roller]] is conspicuously absent from this 'Perfect' edition. Additionally, there have been reports that this release of ''Masterpiece'' Convoy has much poorer quality control, as the paint on his chest chips more easily.

:In continuation of their previous release of ''Masterpiece'' Ultra Magnus in 2005, in 2008 Hasbro Australia released Convoy Perfect Edition as a Target Australia exclusive.

===Robot Masters===
[[Image:RMConvoy_toy.jpg|right|thumb|250px|My vehicle mode is dangerous and unroadworthy!]]
* '''G1 Convoy''' (2004)
**''Japanese ID number:'' '''RM-01'''
**''Accessories:'' Ion Blaster, missile launcher, missile

: ''[[Robot Masters (franchise)|Robot Masters]]'' G1 Convoy is essentially a heavily simplified version of 20th Anniversary Optimus Prime, featuring a similar sculpt and a similar (though significantly easier) transformation sequence. However, due to its size and pricepoint, it does not feature a Matrix chamber or the number of gimmicks in his larger toysake.

:Included is an ion blaster and a small missile launcher.

{{-}}
[[Image:RM_DVDConvoy_toy.jpg|right|thumb|250px|I'm shiny!]]
* '''G1 Convoy with DVD''' (2004)
**''Japanese ID number:'' '''RM-10'''
**''Accessories:'' Ion Blaster, missile launcher, missile

: This special edition release of G1 Convoy is decked out in metallic paint and the Ion blaster is painted black. In addition to the sculpted Autobot sigil on its left shoulder, another Autobot sigil is tampographed onto the right shoulder. Otherwise it is the same toy.

:It comes packed with a DVD containing a short cartoon detailing the Robot Masters storyline up to that point.

{{-}}
* '''G1 Convoy Limited Black Version''' (2005)
**''Accessories:'' Ion Blaster, missile launcher, missile

: This release is simply a [[black repaint]] of ''Robot Masters'' G1 Convoy. It was available only via mail-order through ''Dengeki Hobby'' magazine.

===Universe (2003)===
* '''Optimus Prime''' (Spychanger, 2004)
[[Image:SpychangerG1Prime.jpg|right|thumb|Why won't they repaint my full-size toy in these colours?!?]]

: Universe G1 Optimus Prime is a [[redeco]] of the ''Robots in Disguise'' [[Scourge (RID)|Scourge]]'s [[Spychanger]] toy. He replaces most of the black plastic with predominantly red and blue, with silver for detailing, with an overall deco making him resemble the original Optimus Prime. Like most Spychangers, he features high speed axles and can roll very well across smooth surfaces, but lacks the weight to propel him quickly.
{{-}}

===Hybrid Style===
[[Image:THS02Convoy.jpg|right|thumb|250px|Expensive and tiny.]]
*'''G1 Convoy''' (2006)
**''Japanese ID number:'' '''THS-02'''
**''Accessories:''

: THS-02 G1 Convoy is a finely detailed, partially die-cast metal transforming toy of G1 Optimus Prime. As with most modern G1 Optimus Prime toys, he is based somewhat upon 20th Anniversary Optimus Prime, but is a totally new design created under the supervision of famed Macross mecha designer [[Shōji Kawamori]].

:Standing at 3 3/4" inches tall in robot mode, THS-02 Convoy features possibly the most complex transformation sequence ever seen on a Transformers figure this small. However, the small size also works against the design, as concessions from the vehicle mode truck cab had to be made to accommodate the proportions of the robot mode.

:He comes with a fully transforming and highly detailed trailer that opens up into his Combat Deck/repair bay, with a functioning repair drone and Roller, who features four-wheel steering. His other accessories include his ion blaster (with adjustable grip), his energy axe, Sideswipe's jet pack, and several different hands, all of which can be stored in individual compartments within the trailer.

[http://www.tfu.info/2006/Cybertron/HybridConvoy/convoy.htm|Hybrid Convoy on TFU.info]
{{-}}
[[Image:THS-02B_G2Convoy.jpg|right|thumb|200px|Yanigerlicious!]]
*'''Hybrid Style Convoy Black Version''' (2006)
**''Japanese ID number:'' '''THS-02B'''
**''Accessories:''

:Released by e-Hobby in a limited edition black version, this is one black & teal Convoy redeco who is most decidedly NOT Nemesis Prime; he's just a black Optimus Prime/Convoy. They even included some fiction to justify its existence. Although identical to the THS-02, Black Version Convoy comes with some additional accessories.

:These include two large guns, patterned after the new weapons included with the G2 version of the classic Optimus Prime toy, which can be attached to the trailer in a similar fashion to those of Powermaster Prime. Also included are two additional (blue) Prime heads, sculpted explicitly in the style of [[Generation 2 (Marvel Comics)|G2 comic]] artist [[Derek Yaniger]]'s interpretation of Prime, especially as seen on the cover of [[War Without End!|the first issue]], one pristine and the other battle-damaged.

:As the more franchise-savvy TransFans may realise, these extra parts, plus the black trailer of Convoy Black Version, can all be used to modify the red THS-02 Prime into a comic-accurate G2 version, complete with a G2-style black trailer, trailer-mounted G2 guns and your choice of G2-alicious Yaniger heads.

{{-}}

===Alternators===
*'''Optimus Prime''' (2006)
**''Alternator ID number:'' '''21'''
**''Accessories:'' Engine/Ion Blaster
[[Image:Alternators_OptimusPrime.jpg|left|thumb|I don't come with a creepy girl...]]

: ''[[Alternators]]'' Optimus Prime transforms into an accurate 1:24th scale Dodge Ram SRT-10. The vehicle mode features rubber tires, functional steering, opening hood, tail gate and doors with a detailed cabin interior. His robot mode body sculpt details are based upon the 20th Anniversary Optimus Prime toy. However, his headsculpt is based upon Powermaster Optimus Prime. He is armed with a small pistol that is formed from his engine.

: This mold was later redecoed into ''[[Kiss Players (toyline)|Kiss Players]]'' Convoy and ''Alternators'' [[Nemesis Prime (G1)|Nemesis Prime]].

===Kiss Players===
[[Image:Kiss_Convoy_toy.jpg|right|thumb|250px|...And yet, I do!]]
* '''Convoy X Melissa''' (2006)
**''Accessories:'' Engine/Ion Blaster, [[Surfblade]]

: Kiss Players Convoy is a redeco of ''Alternators'' Optimus Prime. Unlike the Alternator's bare red plastic, he is covered in a deeper red paint. Some of his body parts are cast in different colours, such as his shins, and has a much more intricate paint deco based upon Masterpiece Convoy. He is armed with his small engine pistol and a pink surfboard that can be reconfigured into either two small blades or a large double-bladed sword.

:He comes with a small figurine of [[Marissa Faireborn]] (with no pants) and a Kiss Players CD featuring recordings of the radio play.

{{-}}

===Binaltech===
[[Image:Convoy_BT.jpg|thumb|150px|Dodge trucks are built [[die-cast|Ram tough]] — in Japan.]]
* '''Convoy''' (2008)
**''Japanese ID number'': '''BT-22'''
**''Accessories:'' Engine/Ion Blaster 

:''Binaltech'' Convoy is slightly redecoed from ''Alternator'' Optimus Prime with a color scheme based on Optimus Prime's original toy. Another major modification is the usage of [[die-cast]] metal.

<!-- need fixing: Binaltech Convoy (BT-22) released in his full die-cast glory is a near exact copy of the Alternators version with the exception of coming in a box, having insane amounts of die-cast(d'uh), additional chrome patterns on his shoulders, extra paint apps on his engine "pistol" and a silver painted "hip guard" similar to the KISS Player Convoy version but without a bio-card unlike other Binaltech releases. Also omitted was the silver paint applications on his thighs that the Alternator version sported.-->

{{-}}
===Titanium===
[[Image:TitaniumRMWWPrime.jpg|right|thumb|200px|Squattie]]
* '''War Within Optimus Prime''' (3" Robot Masters, 2006)
**''Accessories:'' Ion Blaster, display stand

: ''War Within'' Optimus Prime is the first toy representation of Optimus Prime as he appears in the popular [[War Within (comic)|''War Within'' comic book series]]. Constructed partially of die-cast metal, this three inch version cannot transform and has some articulation, limited to his shoulders, head and waist.

{{-}}
[[Image:TitaniumRMG1Prime.jpg|right|thumb|200px|Drop and give me twenty, soldier!]]
* '''Optimus Prime''' (3" Robot Master, 2006)
**''Accessories:'' Ion Blaster, display stand

: The first Titanium representation of G1 Optimus Prime has a well-proportioned sculpt based on his 20th Anniversary toy. Constructed partially of die-cast metal, this three inch version cannot transform and has some articulation, limited to his shoulders, head and waist.

{{-}}
[[Image:TitaniumHeroes_WWPrime.jpg|right|thumb|300px|Well he ''is'' a car... in a car ''crash''.]]
* '''War Within Optimus Prime''' (6" Cybertron Heroes, 2006)
**''Accessories:'' Ion Blaster, display stand

: The second War Within Optimus Prime toy in the Titanium series, but also the first official transforming toy from the War Within series. Personally designed by comic artist [[Don Figueroa]] (who created much of the War Within comic designs), Optimus Prime transforms into a cybertronic truck. He is armed with a silver painted Ion blaster, on which the words 'DON' can be clearly seen sculpted into the body.

:He is partially constructed out of die-cast metal and plastic, but some design flaws lead to relatively weak plastic joints holding up heavy die-cast parts. 

{{-}}
* '''Optimus Prime (Battle Damaged)''' (3" Robot Master, 2006) 
**''Accessories:'' Ion Blaster, display stand
: This is a repaint of the 3" G1 Optimus Prime titanium figurine, with a 'battle-damaged' deco.

*'''Optimus Prime & Bumblebee''' (2-pack, 2007)
**''Accessories:'' Ion Blaster, display stand
: A Toys 'R' Us [[exclusive]] two-pack, this set features "Supermetal Finish" (read: shiny) versions of the "Robot Master" ''Titaniums'' Optimus Prime and Bumblebee.

* '''War Within Optimus Prime Vs. War Within Megatron Battlepack''' (Multipack, 2007)
**''Accessories:'' Ion Blaster, display stand
: A Toys R Us-exclusive item, this ''Titanium'' two-pack features the previously released ''War Within'' Optimus Prime and the upcoming ''War Within'' [[Megatron (G1)/toys|Megatron]] figures. Also included is an exclusive variant cover ''War Within'' comic book. Missing, however, is the unique base that comes with all single-pack 6-inch Titaniums (including the original release of War Within Optimus). The Megatron figure is also lacking its base, this despite bases for ''both'' figures being depicted on the instruction sheet.

[[Image:Titanium-toy_Target_OptimusPrime.jpg|thumb|right|300px|]]
*'''Optimus Prime''' (6" Cybertron Heroes, 2009)

: A [[Target]]-exlusive [[redeco]] of War Within Optimus Prime.

{{-}}

===Classics===
* '''Optimus Prime''' (Voyager, 2006/2008)
**''Accessories:'' Smokestacks/Laser Cannon, wind vane/Ion Blaster
[[Image:ClassicsPrime_Voyager.jpg|right|thumb|210px|Rub my symbol, Marissa. Oops, wrong toyline.]]

: ''Classics'' Optimus Prime is an all-new modern Optimus Prime design based upon the original Optimus Prime, as is the intention for the ''Classics'' toyline. He transforms into a modern cab-over style truck of made up model, dominated by a large aero fairing on his roof. He was not designed to pull a trailer, and subsequently does not come with one.

:In robot mode, his aero fairing transforms into a large ion blaster, and his smokestacks transform into a smaller blaster. Additionally, both can combine together to form a back-mounted shoulder weapon.

:As with most ''Classics'' toys, he features a heat-sensitive [[rubsign]].

:This mold was repainted into ''Classics'' [[Ultra Magnus (G1)/toys|Ultra Magnus]], [[BotCon 2008]] "[[Shattered Glass (toyline)|Shattered Glass]]" [[Optimus Prime (SG)|Optimus Prime]] and the San Diego ComicCon 2008 exclusive [[Nemesis Prime (G1)|Nemesis Prime]].

{{-}}

* '''Optimus Prime''' (Multi-pack, 2006)
**''Accessories:'' Laser rifle
[[Image:ClassicsPrime_Vs.jpg|left|thumb|200px|They did me right, [[#20th_Anniversary.2FMasterpiece|once]].]] 

: This ''Classics'' Optimus Prime is a smaller, deluxe-class toy bearing a greater resemblance to the original G1 toy. He was only available in a special Versus pack with a similarly unique ''Classics'' [[Megatron (G1)/toys|Megatron toy]] and "[[Optimus Prime vs Megatron: The Ultimate Battle|The Ultimate Battle]]" DVD. Later releases of this toy had him individually packed in Mexico and some European countries.  His vehicle mode and robot mode is based upon the original toy, but due to limitations in design, budget and gimmick, does not succeed very well. His thighs cannot collapse into his lower legs, meaning they are exposed in vehicle mode, as is his head. Although to be fair, you wouldn't really notice the leg thing if he had a trailer.

:He has a Power Punch feature where one presses a button on his back, causing his torso to spin. Once this button has been pressed the torso becomes VERY lose and spins on its own due to gravity

:He comes armed with a small machine gun that can be mounted on the back of his truck like a turret.

{{-}}

* '''Optimus Prime''' (20th Anniversary DVD Edition, 2006)
**''Accessories:'' Ion Blaster, Autobot Matrix of Leader, Megatron (gun mode), Energon Axe, display stand
[[Image:DVD_20thPrime.jpg|right|thumb|200px|Discounted at a Walmart near you.]]

: This is a redeco of the 2004 20th Anniversary Optimus Prime, released to coincide with the 20th Anniversary of the original Transformers animated movie and DVD release. He is painted in flatter, non-metallic colours to more closely resemble the original cartoon model, as well as the Voyager-class ''Classics'' Optimus Prime figure. The color of the light of his feet has changed too. As a cost-cutting measure, all vacuum-metalized plastic has been replaced with with silver and gold paint. Confusingly, his Ion blaster is now cast in blue plastic.

:He comes with all the accessories he was packed with in his previous release, but includes a display base that can say phrases and sound effects from the movie. However, original actor [[Peter Cullen]] was unavailable, forcing Hasbro to use an in-house voice of [[Ron Hayden]].

{{-}}{{anchor|PepsiPrime2007}}
[[Image:PepsiOptimusPrime.JPG|thumb|250px|Subservience to Corporate America is the duty of all servile beings.]]
*'''Pepsi Optimus Prime''' (Autobot, 2007)
**''Accessories:'' Left & right fists, rifle, trailer

: Sold by [[Hasbro Toy Shop]] at various conventions, and given away as a promotional prize by Pepsi (via their Mountain Dew brand), Pepsi Optimus Prime is a repackaging of a mostly-unaltered 2005 Japanese [[Pepsi Convoy]]. (His stacks are shortened [[for safety reasons]], plus the Pepsi logo on his right shoulder has a different layout.)  However, this U.S. release  is, officially, a different character. Whereas the Japanese release's bio explicitly identifies the product as a separate character from [[Optimus Prime (G1)|Convoy]] (created with help from NASA, no less), the U.S. bio conversely indicates that their version of the character most definitely ''is'' Optimus Prime. His motivation for schilling Pepsi is, apparently, that he wanted a new disguise, but basically couldn't be arsed to actually reformat into a new [[Alternate mode|altmode]].

: Inspired by a 1985 special limited release of Optimus Prime with bonus Pepsi decals for his trailer in the US market, Pepsi Optimus Prime sports an egregious number of new new Pepsi-themed paint masks and decals, as well as an entirely new trailer unit, specially designed to carry a single 500ml-size bottle (a common size in Japan), three 350ml cans, or 12 bottle caps (bottle cap figurines being a common and popular collectible item in Japan).

===Takara Sport Label===
:This rather unusual product line, thus far comprising only three entries, entirely utilizes the same body mold with different heads, marking this the first time Optimus Prime and Megatron have had identical bodies.

*'''Convoy Nike Free 7.0''' (2007)
**''Accessories:'' Ion Blaster
[[Image:NikemusPrime.jpg|thumb|right|200px|Comfortable ''yet stylish'' jogging is the right of all fashionable beings.]]

:Having already tainted his spark in a dubious deal with PepsiCo, Prime enters an unholy alliance with Nike, perhaps in the hopes of fighting fire with fire in combating Megatron's bid to exploit the energy potential of sweatshops...

:Something of a [[shellformer]], Convoy Nike Free is colored primarily white and red in his alt mode of a realistic-looking, scaled-down Nike sneaker, complete with (gratuitously long) real fabric shoelaces. In robot mode he incorporates some additional blue and silver in predictable areas and has a somewhat uniquely-shaped yet instantly recognizable G1-inspired head.

:An undocumented aspect of his transformation is that his gun, which splits in two halves and secrets inside his [[kibble]] when transforming (much like [[Rattrap]]'s) has two handle pegs on opposite sides, so that it can be held either at its far end or halfway along its length. The former position makes the weapon look (''charitably'') more like his traditional ion blaster—or [[Ultra Magnus (G1)|Ultra Magnus']] rifle. Additionally, the gun halves can be plugged together in two different ways, theoretically allowing you to create an infinitely long weapon (or at least one of ridiculous proportions).

:Somewhat perversely, Convoy Nike Free's feet are sculpted in the likeness of his own sneaker alt mode, so in effect ''he is wearing himself!'' Creepy.

*'''Convoy Nike Free 7.0 Marine Version'''
**''Accessories:'' Ion Blaster
:A redeco of the first Convoy Nike Free in white and blue, which would make you think it's [[Authorial intent|''obviously intended'']] to represent [[Ultra Magnus (G1)|Ultra Magnus]]. However, the packaging declares it to be Convoy, so officially...

: (As an odd postscript to this tale of footwear-induced madness, although the promo pictures all showed the shoeformer as a white and navy blue sneaker that transforms into a white and aqua blue robot, the product actually released sported [''geddit?''] much darker colors for all the robot-mode parts, with a deep teal instead of aqua, and almost all the white replaced by an [[Neon|icky]] tan/cream/grey color, including the head. Basically, the figure looks like the promo picture viewed through really dark sunglasses. Although this certainly doesn't make it look any more like Prime, you might argue that it looks a little less like Magnus. Sorta. Maybe. Not really.)
{{-}}

===Revoltech===
*'''Convoy''' (2007)
**''Series number:'' '''019'''
**''Accessories:'' Ion Blaster, Autobot Matrix of Leadership, 2 sets of hands
[[Image:Revoltech_Convoy.jpg|left|thumb|100px|Windowbra!]]

:A non-transforming but ''highly'' articulated Optimus Prime action figure(ine), ''[[Revoltech]]'' Convoy uses the ''Revoltech'' "revolver joints" for maximum poseability. Prime comes with a Matrix and ion blaster accessories, as well as a few alternate hands. His sculpting is explicitly in the style of [[Pat Lee|Pat "serfdom" Lee]]'s interpretation of Prime, but due to physical constraints has no lack of perspective.

:This figure was (surprise, surprise) also redecoed into an [[Ultra Magnus (G1)/toys|Ultra Magnus]] variant.

{{-}}

===Transformers Music Label===
[[Image:MusicLabel-toy iPodConvoy.JPG|thumb|300px|You just paid 140 bucks for a new headsculpt, didn't you? I bet you don't even ''own'' an iPod...]]
* '''Convoy iPod Docking Bay''' (2007)
**''Accessories:''

: Not content with the delicious PR of being associated with Pepsi or the bitchen' street cred garnered by his Nike cross-promotion, Japan's wacky, endorsement-addicted version of Optimus Prime set his sights on getting a slice of that sweet, sweet Apple™ pie.

: iPodimus Prime pulls an all-white trailer of similar proportions to his vintage G1 load, with rear wheels and discreet propping feet so it can also stand alone. The trailer transforms (sorta), by rotating a substantial wedge of its full length 90 degrees, kinda like a rectangular Rubik's Cube. This exposes two small speakers and "reveals" an alcove (although a huge gap is still clearly evident in trailer mode) featuring an electronic port in which to plug an iPod or iPod nano, thus becoming a working iPod dock. The dock features three working buttons; power, volume up and volume down, as well as an Autobot sigil indicator light. Included is a wall-plugging (Japanese) A/C adaptor with a long lead that plugs into the reverse of the trailer.
{{note|Although American importers shouldn't have too much trouble, those living in parts of the world using higher strength A/C current outlets should be warned NOT to simply plug the A/C adaptor in with only a socket adapter, as this will overload the device and fry it completely. Buying the appropriate kind of universal A/C adaptor with advice from an electronics specialty shop is recommended.}}

: The cab is yet another iteration of the original Optimus Prime/Convoy toy, based on the [[Ultra Magnus (G1)/toys|Ultra Magnus]] retool, as distinguished by the elongated hubcap pegs on the front wheels. Indeed, the iPod-aesthetic, all-white deco would make you think this figure ''should be'' Magnus, but no, the packaging clearly says "Convoy", making it twice in one year that Takara has released a white-[[redeco]] Prime that ''isn't'' Magnus.

: The figure comes with the snub-nosed variation of Prime's ion blaster rifle (in black) and no sticker sheet, as even the silver "rib stripe" is painted on rather than the traditional factory-applied sticker. The Trailer has discreet peg holes on its underside to store Prime's fists when in boom-box hauler mode.

:Of particular note to manic Prime [[completist]]s is that this otherwise traditional reissue of the G1 Prime cab has a brand-new head sculpt which is essentially a miniaturisation of the Masterpiece/20th Anniversary Prime's noggin. Not only does this give the "classic" Prime toy a more [[Show-accuracy|show-accurate]] head, it's also the first iteration of this familiar mould in which the head is actually poseable. Being one of the better-articulated early G1 toys, Prime can finally look in any direction he can aim.

:Cue inevitable [[redeco]] in 3... 2... 1...

* '''Optimus Prime iPod Docking Bay''' (2008)
**''Accessories:''
[[Image:Musiclabelprimewithdock.jpg|thumb|right|300px|I'm gonna call you Peanut.]]
:Apparently designated "Optimus Prime" rather than the traditional Japanese "Convoy", this Japanese-exclusive is essentially identical to the previous release, including a reissue of the original G1 Prime cab toy featuring the new poseable, Masterpiece-inspired head sculpt and a trailer that "transforms" into a working iPod dock.

:The main difference is an extensive [[redeco]], rendering Prime in his traditional colours instead of the iPod-inspired white. (Yes, it actually had more to do with iPods than [[Ultra Magnus (G1)|Magnus]], believe it or not.) The silver-grey trailer has a fairly elaborate deco, featuring detailing that resembles the outward appearance of the traditional Prime trailer, including the doglegging blue stripe and Autobot symbol, an effect somewhat marred by the large, visible gap on one side. When reconfigured into dock mode, the interior surfaces surrounding the speakers are decorated with black-on-silver techno-patterns as well as three, count 'em, ''three'' logos proclaiming the name "Optimus Prime". The recessed space also features a stylised, almost Frank Milleresque, high-contrast portrait of Prime's face, although this would be largely covered by the intended insertion of an iPod.

===Transformers (2007)===
*'''Softimus Prime''' (2007)
[[Image:Softimus Prime.jpg|left|thumb|100px|Freedom is the right of all sentient beings... in bed.]]

:Softimus Prime is, as his name suggests, a plush G1 Optimus Prime toy. Obviously, he has no problems with articulation and passes the drop test with flying colors. His main draw is the ability to "transform" into his Freightliner FL86 vehicle mode by turning the plush toy inside out, his transformation roughly similar to the Powermaster cab Prime's. He is love.

{{-}}

[[Image:Movie LeaderfortheAges 2pack.jpg|right|250px|thumb|The more things change, the more they, uh, get bigger guns.]]
* '''Leader for the Ages''' (Wal*Mart exclusive two-pack, 2007)
**''Accessories:'' 1 gun

: This Wal*Mart-[[Exclusive|exclusive]] two-pack contains the ''Fast Action Battler'' Power Hook [[Optimus Prime (Movie)|Optimus Prime]] toy, designated "2007 Optimus Prime", and the ''[[Classics (2006)|Classics]]'' Optimus Prime toy from ''The Ultimate Battle'' DVD two-pack. Both toys are identical to their normal individual releases.

: For some reason the ''Classics'' Optimus toy is designated "1984 Optimus Prime" on the packaging, even though it was released in 2006... but, well, he ''looks'' like Prime from '84, so hey, what the hell.

{{-}}

===Attacktix===

*'''Optimus Prime''' (Starter Set, 2007)
[[Image:Attacktix_Optimus_Prime.jpg|right|thumb|He shoots sideways(The direction, not the character.)]]
{{attacktix 
|ID=TF2-19
|faction=Autobot
|class=Leader
|special=Last Stand - 13/26 (50%) success ratio
|cost=40
|speed=6
|attacktype=Shooter (Force Blast)
}}
{{-}}
:Optimus Prime will shoot you down. He was released as part of the 2007 Starter Set along with ''[[Generation 1 (franchise)|Generation 1]]'' [[Megatron (G1)|Megatron]], ''[[Energon (franchise)|Energon]]'' [[Landquake (Energon)|Landquake]]) and ''[[Cybertron (franchise)|Cybertron]]'' [[Skywarp (Armada)|Skywarp]]. 

:Optimus' Last Stand special allows him to stand up if he's the only figure in your team left in play. If you're down to two men you might even be tempted to shoot your own man just to keep Optimus Prime in play. Don't though. [[Peter Cullen]] wouldn't approve.

:Sadly you can't bring him into play with the ''Cybertron'' [[Optimus Prime (Armada)|Super Optimus Prime]] vehicle mode because he's not ''Super'' Optimus Prime.
{{-}}

===Diablock===
*'''Diablock Convoy''' (2007)
**''ID number:''  '''01''' ('''Mecha Builder Vol.03''')
**''Accessories:''

[[Image:DiablockPrime.jpg|right|thumb|200px| We have the technology. We can ''rebuild him''. Except, uh.. for his face.]]

:Rounding out a bumper year of Japanese-[[exclusive]] G1 Primes, the Takara-licensed Kawada brand Diablock Convoy is a Lego-style block building figure similar in premise to the earlier American ''[[Built to Rule]]'' sets. However, Diablock Convoy differs significantly from his ''Built to Rule'' predecessors in two crucial regards:

:*Unlike prior ''Built to Rule'' figures, Diablock Convoy is an accurate (albeit obviously stylised) representation of the toy on which it is based.

:*Also unlike ''Built to Rule'', once fully-built Diablock Convoy is capable of completely transforming to his truck cab altmode ''without'' having to be partially disassembled and put back together first.

:Forming a roughly 11-inch figure when fully assembled, Diablock Convoy is highly articulated, using 12 ball-jointed block pieces, giving him a range of motion similar to Masterpiece Prime, with the exception of the head, which can only move up and down, not side-to side. Speaking of the head, it is by far the most stylised aspect of the figure, with no real attempt to approximate Prime's face or mouthplate inside a simplified helmet, mainly featuring only a reversed block that gives the odd impression of a cycloptic eye. It is possibly intended to actually represent his forehead grill, as a yellow block inside his head construction remains barely-visible through a slit in his face, possibly intended to represent the classic toy's yellow eyes.

:The figure's transformation scheme is based on the original G1 figure, the only differences being that the fists are not removed but become the headlights, and instead of flipping backwards inside the chest, Diablock Convoy's noggin flips forwards with the aid of sideways-opening windows, akin to Masterpiece Prime. A "laser rifle" in the shape of his ion cannon can be built from black bricks, and stickers bearing the Autobot [[Insignia|faction symbol]] can be placed on Diablock Convoy's shoulders, although this is not recommended as it is designed to permanently stick to multiple tiles which dislodge easily and may damage the sticker.

===Henkei! Henkei! Transformers===
*'''Convoy''' (Voyager, 2008)
**''Japanese ID Number:'' '''C-01'''
**''Accessories:'' Smokestacks/Laser Cannon, wind vane/Ion Blaster

:''Henkei! Henkei! Transformers'' Convoy is a redeco of ''Classics'' Optimus Prime. He features a significantly altered colour scheme, generally to make the toy more closely resemble his appearance in the ''Generation 1'' cartoon and the original toyline. His truck mode features less silver paint striping, but compensates by vacuum-metalizing the entire grill/fender area silver chrome. In robot mode all of his previously grey plastic is replaced with red plastic, with a majority of it being painted silver, chromed, or painted gunmetal gray.  He features a different shade of red, blue, and clear blue plastic than the Classics version.  Since ''Henkei!'' toys do not feature a heat-sensitive rubsign, ''Henkei'' Convoy has two Autobot sigils tampographed onto his shoulders.

*'''Clear Convoy''' (Voyager, 2008)
**''Accessories:'' Smokestacks/Laser Cannon, wind vane/Ion Blaster

===Universe (2008)===
*'''Optimus Prime 25th Anniversary Pack''' (2008)
**''Accessories:'' Laser Blaster, 2 fists (left & right), Roller, 4 rockets, hose, nozzle, fuel pump, sound effects module

:Sold at the rather exorbitant $75 price point, this re-release of the original toy mold includes the cab, combat deck trailer, and Roller. Hasbro stock photography of the set depicts Prime with full-length smokestacks, but this would not be the first time that stock photography does not accurately represent the final product. 

:The set also includes a reprint of the first issue of the [[Marvel Comics]] series, a DVD containing the entire [[More than Meets the Eye (episode)|"More than Meets the Eye" pilot]], and a  battery-powered Autobot symbol that plays transforming sound effects, part of the first version of the Transformers theme song, and voice clips done by, fittingly enough, Peter Cullen.

:Hasbro assures you that this one ''is'' the toy you had as a kid, unlike the one you [[#20th Anniversary/Masterpiece|thought you had]].

{{-}}
[[Image:Uni2008-toy_SEOptimusPrime.jpg|right|300px|thumb|]]
*'''Optimus Prime''' (Deluxe Class: Special Edition, 2008)
**''Accessories:'' Laser rifle

:"Special Edition" Optimus Prime is a redeco of the ''Classics'' multi-pack toy, featuring some minor detail changes. He came in a special bookbox style packaging with black-and-white boxart, and was only availabe at retail in Australian and Asian markets (North American customers could buy him via [[Hasbro Toy Shop]]).

{{-}}

===Alternity===
[[Image:AlternityConvoy VibrantRed.jpg|thumb]]
*'''Convoy''' (2009)

{{charstubtoys}}

==Merchandise==
===Knitting Pattern===
[[Image:Transformers-knitting-pattern.JPG|right|thumb|180px|Here to transform your sweater into something that will get your ass kicked.]]
* '''Wendy DK 3015''' (1984?)
: Produced by U.K. company Wendy DK and designed by Joy Gammon, this pamphlet contained patterns for two ''Transformers''-themed sweaters, one featuring Optimus Prime in robot mode, one featuring Optimus Prime in vehicle mode.  The patterns were sized as Children's Large, so you're going to have to upscale it quite a bit if you want your <s>girlfriend</s> mom to knit you one.

===Gold Convoy Trophy===

: A gold chrome [[Gold Convoy Trophy|trophy]] in the likeness of Optimus Prime was given as an award to an unknown number of distinguished [[TakaraTomy|Takara]] employees and as a [[Lucky Draw]] item way back in the 1980s. If you're an Optimus Prime merchandise completist, good bloody luck finding this one.

===Metalforce===
* '''Convoy''' (2000)
**''Japanese ID number:'' '''MFC-01'''
**''Accessories:'' Ion Blaster, Autobot Matrix of Leadership, alternate hand, unpainted rifle, Matrix, helmet and hand
[[Image:MetalforceConvoy.jpg|right|thumb|180px|I'm expensive!]]

: ''Metalforce'' Convoy is a large vinyl figurine sculpted to very closely resemble Optimus Prime as he appeared in the original television series, and at the time was the most accurate product depiction of Optimus Prime's cartoon appearance.

:The figure has useful swivel joints at the shoulders and neck, and not-so-useful ones at the wrists and knees.  It comes fully painted and pre-assembled, but true to his garage figure origins his Ion blaster must be cut free using a hobby knife, then assembled. His clear blue chest window piece is removable to allow the installation of his [[Matrix of Leadership]], as is a ''[[The Transformers: The Movie|Movie]]''-style Matrix cover (not pictured). He also comes with an alternate hand that allow him to hold his accessories, as well as unpainted and uncut duplicates of his Matrix, hands and helmet, for some reason...

:Metalforce Prime was available in both a matte-paint "anime" version that more precisely echoed the colours of the actual series, and a metallic-paint version (pictured), which is less [[show-accuracy|show-accurate]] but more shiny. The plain-colours version was the first release and has an Autobot symbol tampograph on his shoulder as per [[The Transformers (cartoon)|the cartoon]], while the later metallic-finish version instead came with a decal sheet.

{{-}}
===Hard Hero===
[[Image:HardHero_OptimusPrime_bust.JPG|right|thumb|150px|]]
*'''Optimus Prime''' (Bust, 2002)

: Optimus Prime was the first ''Transformers'' bust released by [[Hard Hero]]. He is approximately six inches tall at the head (8.5 at the gun) and is made out of cold-cast porcelain. There were also a version of the bust signed by the sculptor, limited to 100 samples.

{{-}}
*'''Optimus Prime''' (Full figure statue, 2003)

: Hard Hero also created a 13-inch tall Optimus Prime statue. It is sculpted pointing with his left hand while holding his ion rifle in his right.

{{-}}

===Heroes of Cybertron===
The ''Heroes of Cybertron'' PVC figurine line is an adaptation by Hasbro of Takara's own ''Super Figure Collection'' line. The main differences between the two lines is that Hasbro cast Autobot and Decepticon figures in clear blue or clear red PVC respectively, then completely painted the figurines. This allowed the eyes to 'glow' when placed in front of the light source.

* '''Optimus Prime''' (2002)
: This figurine of Optimus Prime is sculpted based upon his television appearances. He is armed with his black Ion blaster and his articulation is limited to his shoulders and neck. 

* '''Optimus Prime with Plasma Weapon''' (2002)
: The second third HOC Optimus Prime figure is a modification of the first - replacing his right hand/rifle with his energon axe, and replacing his left pointing hand with a closed fist.

* '''Powermaster Optimus Prime Apex Armor''' (2002)
: Actually a repaint of SFC God Ginrai, this figurine's sculpt is based upon Ginrai's television appearances in the series ''[[Super-God Masterforce (cartoon)|Super-God Masterforce]]''. The figure is depicted as fully combined with both his trailer and Apex Bomber.

* '''Powermaster Optimus Prime Spark Attack''' (2002)
: This figure was based upon the "[[Ginrai|God Ginrai]] Fire Guts repaint".

<center><gallery>
Image:HOCPrime.jpg|Hey Spike, pull my finger.
Image:HOCPrime_axe.jpg|Energon Axe: Only used in [[More than Meets the Eye, Part 2|one episode]]. Ever.
Image:Aaoptimus.jpg|Don't tell anyone, but this crap is HEAVY!
Image:Pmoptimus.jpg|This can't be [[Spark Attack]]! His is so energetic that... he BURNS.
</gallery></center>

{{-}}

===KT Figure Collection - The Transformers===
*'''Convoy''' (KT Figure Collection, 2004)
: This figure was designed by [[Yūki Ōshima]] and produced by [[KT Figure Collection]]. The figure is actually a mini bust of Optimus Prime, which includes the head and the upper body without arms. The chest design comes with translucent blue windows and a grill on the midsection. There is also a button in the back. Pushing the button will open the chest and cause the Matrix to emerge, similar to the scene in ''[[The Transformers: The Movie]]''.

*'''Convoy "Revival version"''' (''Figure-Oh'' exclusive, 2004)
: The 82nd issue of the hobby magazine ''Figure-Oh'' <small>(meaning ''Figure King'' in Japanese)</small> came with a [[redeco]] version of Optimus Prime's mini bust. It is painted completely silver, making him appear to be coated with the special alloy from "[[The Return of Optimus Prime, Part 2]]". 

<center><gallery>
Image:Optimus_Prime_KT.jpg|Thanks for helping me... [[City of Steel|pull myself together]].
Image:Optimus_Prime_ex_KT.jpg|No, I am [[redeco|NOT]] [[Ultra Magnus (G1)|Ultra Magnus]]! I'm silver, not [[:Image:Magnuslongshot.jpg|white]].
</gallery></center>
{{-}}

===Transformers - Mini Bust===
[[Image:Optimus Prime Mini-bust.jpg|thumb|right|150px|Autobots, Roll Out!!]]
* '''Optimus Prime''' (Diamond Select, 2007)
:A mini-bust of Optimus Prime based on his appearance in the comic was released by Diamond Select in 2007. The figure includes the upper body of Optimus Prime, carrying his laser rifle and posed as if preparing to charge. The Matrix of Leadership is sculpted into the base of the statue.

{{-}}
===First4Figures===
[[Image:SnakeEyes_OptimusPrime_statue.jpg|thumb|right|150px|]]
*'''Snake-Eyes & Optimus Prime Statue''' (2007)

:[[First4Figures]] produced an statue based on the cover of [[G.I. Joe vs. the Transformers issue 1|issue 1]] of ''[[G.I. Joe vs. the Transformers]]'', featuring a Optimus Prime in the [[Cobra]] HISS tank body he used in that series. Prime is an 8-inch tall one-armed bust, and ''[[G.I. Joe (franchise)|G.I. Joe]]''<nowiki>'s</nowiki> resident ninja [[Snake-Eyes]] stands battle-ready in his open palm.

{{-}}
[[Image:StormShadow_OptimusPrime_statue.jpg|thumb|150px|right|]]
* '''Storm Shadow & Optimus Prime Statue''' (2007)

: First4Figures's second ''G.I. Joe vs. the Transformers'' statue is 7.5 inches tall and is based on the cover of [[G.I. Joe vs. the Transformers issue 5|issue 5]]. This one depicts [[Cobra]]'s own ninja, [[Storm Shadow]], taking a stance above Optimus Prime's damaged head. The statue was limited to 1000 samples.

{{-}}

===Transformers (2007)===
*'''Optimash Prime''' (2007)
{{main|Optimash Prime}}
{{-}}

===Robot Heroes===
[[Image:RH_Optimus_vs_Ravage.jpg|right|thumb|150px|Mini-Me!]]
*'''Optimus Prime Vs Ravage''' (2007)

: Packed with [[Ravage (G1)/toys|Ravage]], Optimus Prime is one of the first figures in the Transformers segment of the ''Heroes'' franchise. As with all ''Heroes'' figures, Optimus Prime is a simple, yet well-detailed two-inch tall figurine with exaggerated, cartoony proportions. He is sculpted holding his Ion Blaster rifle in his right fist and his left arm in a pointing pose. He is also love, and demands that you pull his [[More than Meets the Eye, Part 3#Trivia|Finger of Doom]].

: This version of Optimus was later also released as part of a set with a 100-piece [[jigsaw puzzle]].

[[Image:Robot_Hero_Supermetal_Optimus_Prime.jpg|right|thumb|100px|Cuteness is the right of all sentient beings.]]
*'''Decepticon Sneak Attack''' (2007)

: "Supermetal Finish" Optimus Prime is a special shiny [[redeco]] of the previous Robot Hero. He came in a Wal-Mart exclusive multipack also including "Hologram" [[Mirage (G1)|Mirage]], [[Cliffjumper (G1)|Cliffjumper]], "Supermetal Finish" [[Megatron (G1)|Megatron]] and [[Skywarp (G1)|Skywarp]].

{{-}}

[[Image:RH_Prime_vs_Unicron.jpg|right|thumb|150px|'Til all are cute.]]
*'''Optimus Prime Vs Unicron''' (2007)

: Packed with [[Unicron]], a second SD Optimus Prime for the Transformers segment of the ''Heroes'' franchise. This version of the Chibimus Prime has him opening the Matrix of Leadership to shine the Autobots' darkest hour. Better him than [[Hot Rod (G1)|Rodimus]].

{{-}}

===Mighty Muggs===
[[Image:MightyMuggs_OptimusPrime.jpg|right|thumb|175px|Optimus lost his ears in the rock tumbler.]]
*'''Optimus Prime''' (2009)
:''Accessories:'' Ion rifle

: This [[super-deformed]], non-transformable Optimus Prime figure uses the standard [[Mighty Muggs]] body template, with swivel joints in his neck and limbs. He comes with a similarly super-deformed version of his ion rifle.

{{-}}

[[Image:MightyMuggs_MetallicOptimusPrime.jpg|right|thumb|175px|Optimus, did you polish your head in the Shine-O Ball-O?]]
*'''Optimus Prime''' (2009)
**''Accessories:'' Ion rifle

: An [[exclusive]] to the [http://www.comic-con.org/cci/ 2009 San Diego Comic-Con], this Optimus Prime Mugg has a shiny metallic finish.

{{-}}

===Transformers Wacky Wobblers===
*'''Optimus Prime''' (2009)

{{comingsoontoy}}
{{-}}

===Transformers Backpacks===
*'''Optimus Prime''' (2009)

:Made by [[Fab Starpoint]], these backpacks are allegedly "engineered for style, safety, comfort... and saving the Universe!" The Generation 1 Optimus Prime design features a stock silhouette of Optimus Prime surrounded by stars, like the [[Paramount Pictures]] logo, while on the lower compartment there is a gigantic Autobot sigil.
{{comingsoontoy}}
{{-}}

==Trivia==
[[image:PrototypeTHB.jpg|100px|rightt|thumb|Not so Optimus Prime.]]

*The first prototype for Battle Convoy, the ''[[Diaclone]]'' originator of Optimus Prime, was vastly different from the final version, complete with an entirely different transformation and a car carrying trailer.  The head lacked the faceplate.

*At [[BotCon 2005]], [[Hideaki Yoke]] revealed that Optimus Prime (or more accurately, ''Diaclone'' Battle Convoy) was not designed by a single person, but rather a team of [[Takara]] designers as the one who was originally assigned the job had fallen behind.  It is said that a young [[Shōji Kawamori]] was also a member of this team at some point, who would design '''THS-02 Convoy''' over 20 years later. The patent for the toy, however, lists Hiroyuki Obara as the designer.

*The toy that would ultimately end up as the original Optimus Prime toy was originally released in August 1983 as No.17 Battle Convoy from Takara's Diaclone Car Robo toyline in Japan. In 1984, Joustra released their own version (still with ''Diaclone'' sticker on the trailer) as part of their Diaclone line in Europe, either simply called ''Truck'' (according to the pack-in catalog) or ''Diaclone'' (in the pack-in comic). It's possible that GiG also released a version called ''Camion Convoy'' as part of their Trasformer line in Italy, but to this day no packaged sample has surfaced.

===The many releases of Optimus Prime===
[[Image:SeveralG1Convoy.jpg|200px|right|thumb|Too much Prime on my hands.]]
Over the years, the [[#G1v1|original Optimus Prime]] has been repackaged and reissued multiple times:

*In the USA and Canada, limited edition promotional versions were available sporting Pepsi stickers;

*In addition to the standard Japanese 01 Convoy release, Takara also released the toy as part of the [[#VSX|VSX Convoy vs. Megatron]] two-pack in 1985;

*Takara released a variant sporting clear blue windows and as part of the "[[#goodbye|Good Bye Convoy]]" set (packaged with [[Red Alert (G1)#Toys|Alert/Red Alert]] and [[Mirage (G1)#Toys|Ligier/Mirage]]) in 1986;

*French company Ceji Revell released a version with red feet in the UK in 1984;

*Milton Bradley (MB) released the toy in Europe in late 1985, following [[trademark]] issues;

*Hasbro re-released the toy in Europe in 1986, including another red feeted variant;

*[[GiG]] released the toy as ''Commander'' as part of their ''Transformers'' line in Italy in 1985, including an all-plastic variant in 1986;

*Hasbro reissued the original toy as part of their European [[Classics (Europe)|Classic]] line of reissues in 1991;

*Hasbro released a [[#Generation_2|redecoed version with additional accessories]] as part of their [[Generation 2 (toyline)|''Generation 2'' line]] in 1993;

*Takara reissued the original toy in its original 1985 Japanese packaging in 2000, with an all-black recolor being available from assorted Japanese conventions and another variant with gold instead of silver parts, stickers, and paint as a [[Lucky Draw figure|lucky draw]] prize;

*Takara reissued the toy again as ''New Year Special'' version in January 2002, sporting clear blue windows (similar to Good Bye Convoy) and featuring additional accessories such as a Matrix necklace and a [[Show-accuracy|show accurate]] recolor of the Action Master Optimus Prime figure;

*Hasbro reissued the toy in the USA and the UK as part of their ''[[Commemorative Series]]'' line of reissues in 2002, sporting shortened down smokestacks [[for safety reasons]];

*Takara reissued the toy once again in 2003, as part of their ''[[Transformers Collection]]'' line of reissues, numbered 00 and featuring additional accessories such as an energon axe;

*Takara released a recolored version featuring a new trailer in December 2005, called ''[[Pepsi Convoy]]''.

*Hasbro released their own version of Pepsi Convoy, named "[[#PepsiPrime|Pepsi Optimus Prime]]", as a [[Hasbro Toy Shop]] exclusive in 2007, featuring the familiar [[For safety reasons|safety]]-shortened smokestacks of the Commemorative Series reissue.

*In August 2007 TakaraTomy yet again did a rerelease similar to the 2000 Convoy rerelease, this time as part of the "[[Encore|Transformers Encore]]" line. This version has a new rifle with a longer handle so Optimus can finally hold it straight.

*TakaraTomy released [http://seibertron.com/advertisement.php?id=8 "Convoy iPod Docking Bay with Speakers"] in September 2007. It is an iPod speaker/dock in the shape of a truck, featuring an all-white version of Convoy with a new head sculpt reminiscent of Masterpiece Convoy as the cab, and a trailer housing a pair of speakers and a docking point for an iPod.
*In March 2008, TakaraTomy released a G1-colored version of the iPod Convoy set.

* Hasbro released the ''25th Anniversary'' gift set edition detailed above in 2008, as part of the 2008 ''Universe'' line, once again with [[For safety reasons|shortened smokestacks]].

===Powermaster Optimus Prime===

[[Powermaster]] Optimus Prime, being the grand toy rebirth of Optimus Prime post-movie, apparently received a lot of thought during the design process.  Prime went through an inordinate number of design changes from concept to final with at least three very major revisions:

[[image:EarlyPMPrime1.jpg|220px|right|thumb|Overcompensating.]]

*The earliest version, as shown in the first patent application for the toy, was to have the Prime cab be a triplechanger, turning from truck cab to jet or robot<ref>[http://v3.espacenet.com/origdoc?DB=EPODOC&IDX=JP63132686&F=0&QPN=JP63132686 Patent #JP63-132686]</ref>.  The nosecone of the jet and robot legs were released by the Powermaster lock in the same fashion as the legs in the final version.  Optimus would have had winged arms in non-super robot mode.  The super robot mode's head was also integrated into the trailer's hitch...  and lacked a faceplate.

[[image:EarlyPMPrime2.jpg|100px|right|thumb|Blockhead.]]
*The second known version <ref>''[[Transformers Generations Deluxe]]'', p22, p106</ref> ditched the triplechanging gimmick on the cab and simplified things a good bit. This Powermaster Prime has several distinct characteristics only seen in the second design, such as the wider "block head" and two faux smokestacks on top of either shoulder as opposed to one. Also, in a rather odd twist, this design features a black head and fists for both super and regular modes rather than the traditional blue. It also had yellow eyes in either mode a la the original Optimus Prime.

*The third version <ref>''[[Transformers Generations Deluxe]]'', p106</ref> would quite possibly have been the most gimmick loaded Transformer in the history of the line, simultaneously being a Powermaster, [[Headmaster (technology)|Headmaster]], and [[Triple Changer]]. The Headmaster also would have been a Triple Changer, turning into a sort of armored four-wheeled rover (Roller II?) and robot as well as a rather silly looking Optimus Prime head with four vertically aligned wheels jutting off the sides. It seems that when the extra Headmaster gimmick was scrapped, the super mode head remained separate rather than being reintegrated into the trailer hitch such as on the earliest design. Notably, the body of this design is extremely close to the final design.

*A fourth version is shown in the 1987-88 Transformers product catalog that has several minor differences from both Powermaster Prime and [[Ginrai|God Ginrai]], such as having God Ginrai's sliding fists but in red, a completely different trailer hitch assembly partially based on the third design, an offset Autobot symbol in base mode, extended feet also based on third design, far more detailed super mode outer leg panels, completely different front bumper, and the first instance of single faux shoulder smokestacks rather than two.  It is still unknown as to why Powermaster Prime has completely different arms from God Ginrai or all earlier concept versions.

Powermaster Prime's animation model as used in the commercials and as a character guide for the Marvel comics is a composite of the second and third designs.  The body of the model is actually a straight tracing of the concept lineart for the third version (including its different rifles and twin faux shoulder stacks), with a slightly simplified drawing of the second version's head drawn on top.

===Alternators Optimus Prime===
Originally, the ''[[Alternators]]'' Dodge Ram mold was intended by Hasbro to be a completely different character altogether than Optimus Prime (which character is unknown), but Takara reportedly demanded the Ram be made into Optimus out of fear that the toy (whose vehicle mode is scarce in Japan as a real vehicle) wouldn't sell as well in their market if it wasn't a popular and easily recognized figure; as the figure reportedly cost twice as much to build as the others, Hasbro had to agree in order for Takara to continue fronting part of the production cost. In an ironic turn of events, the Dodge Ram was prematurely solicited by Takara not as "Convoy" (Optimus Prime), but as his ''Super-God Masterforce'' look-alike [[Ginrai]]. As a matter of fact, the head sculpt for the ''Alternators'' Optimus Prime toy ''is'' based on the Super Ginrai (Powermaster Optimus Prime's "super mode") toy's head sculpt. Ultimately, however, Ginrai was cancelled, with only Hasbro releasing Optimus Prime as originally planned. Eventually, Takara released the Dodge Ram as as part of the [[Kiss Players (toyline)|''Kiss Players'' line]], and a ''Binaltech'' version appearing some time later to close out the line, both of them named "Convoy" (Optimus Prime).

===Masterpiece Optimus Prime===
[[Image:Optimus prime nokia 6820.JPG|thumb|right|125px|Wait...I'm sure this is from Finland. But why did [[Seymour Simmons|Simmons]] say...]]
The Masterpiece Optimus Prime toy was featured in a print ad for [[Wikipedia:Nokia 68xx series#Nokia 6820|Nokia 6820]] phones. He is posed bent over to look at the phone and scratching his head.  Pleasantly, ''most'' of the pose pictured is perfectly possible with an un-[[kitbash]]ed, un-Photoshopped version of the toy.  (The real toy can't bend forward at the waist like that, alas.)
{{-}}

==External links==
* [http://www.toybin.org/search.php?q=1984+Autobot+Optimus+Prime ToyBin Optimus Prime Toy gallery]
* [http://www.tfu.info/1984/Autobot/OptimusPrime/optimusprime.htm Optimus Prime on TFU.info]
* [http://www18.big.or.jp/~m-kaz/nanan/images/kaku/586.html Revoltech Optimus Prime and Megatron Gallery]

== Footnotes ==
<references />

[[Category: Action Masters]]
[[Category: Alternators]]
[[Category: Attacktix]]
[[Category: Autobots]]
[[Category: Autobot leaders]]
[[Category: Beast Wars characters]]
[[Category: Classics characters]]
[[Category: Combiners]]
[[Category: Contest prizes]]
[[Category: Convention exclusives]]
[[Category: E-Hobby]]
[[Category: Generation 1 characters]]
[[Category: Generation 2 characters]]
[[Category: Go-Bots]]
[[Category: Henkei! Henkei! characters]]
[[Category: Kiss Players]]
[[Category: Machine Wars characters]]
[[Category: Mail order exclusives]]
[[Category: MyClone]]
[[Category: Non-Triple Changer third mode]]
[[Category: Powermasters]]
[[Category: Return of Convoy characters]]
[[Category: Robot Heroes]]
[[Category: Robot Masters characters]]
[[Category: Titanium Series]]
[[Category: Toys "R" Us exclusives]]
[[Category:Universe (2008)]]