Brazil - Revision history

FortressMaxxing: /* Transformers in Brazil */

2026-03-07T23:23:21Z

Transformers in Brazil

← Older revision		Revision as of 23:23, 7 March 2026
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	==Transformers in Brazil==		==Transformers in Brazil==
	[[File:Estrela-RobocarPickUp.jpg\|thumb\|left\|300px\|Available in "''boring normal ~~international~~ colors''" and "''beautiful exotic regional variant''" flavors.]]		[[File:Estrela-RobocarPickUp.jpg\|thumb\|left\|300px\|Available in "''boring normal colors''" and "''beautiful exotic regional variant''" flavors.]]
	Transformers has had a surprisingly complex history in Brazil, with the country being introduced to the characters through [[The Transformers (Marvel comic)\|the U.S. comics]] near the end of 1985 - first published by [[Rio Gráfica Editora]] and later Editora Globo <ref>[https://www.youtube.com/watch?v=-vECclkvpC0 A video discussing the original Brazilian Transformers comics]</ref> - and [[The Transformers (cartoon)\|the cartoon]] eventually airing in 1986. National toy company [[Estrela]], however; had obtained the Transformers license some months earlier and released a unique toyline before any characters or factions were introduced, with molds being named after their vehicle modes instead (e.g.; [[Bumblebee (G1)/toys#Estrela\|Bumblebee]] as ''Volks'', [[Brawn (G1)/toys#Estrela\|Brawn]] as ''Jipe'', etc). This toyline only featured the [[Mini-Vehicle\|Mini-Vehicles]] and [[Jumpstarter\|Jumpstarters]] in terms of molds derived from the Hasbro toyline, with most having all-new color schemes, and was supplemented by the more gimmicky auto-transforming [[Bat-Robô]] and [[Eletrix]] toys imported from other Japanese toylines <ref>Estrela's 1985 toy catalogue [https://static.wixstatic.com/media/3fa226_91afc70ddb5d4dd28bdc107003e8fd5c~mv2.jpg (Page 17)] [https://static.wixstatic.com/media/3fa226_7b9687e1135f4aef9718b7e0dfdf105f~mv2.jpg (Page 18)] [https://static.wixstatic.com/media/3fa226_848bca9c94714408978e905dde44e82f~mv2.jpg (Page 19)] (Notably, the Bat-Robôs are absent, suggesting that they might have been released slightly later)</ref>. They also licensed out the Transformers toyline to [[Argentina]]'s [[Antex]], which in turn created ''even more'' newly-colored Mini-Vehicles and Jumpstarters.		Transformers has had a surprisingly complex history in Brazil, with the country being introduced to the characters through [[The Transformers (Marvel comic)\|the U.S. comics]] near the end of 1985 - first published by [[Rio Gráfica Editora]] and later Editora Globo <ref>[https://www.youtube.com/watch?v=-vECclkvpC0 A video discussing the original Brazilian Transformers comics]</ref> - and [[The Transformers (cartoon)\|the cartoon]] eventually airing in 1986. National toy company [[Estrela]], however; had obtained the Transformers license some months earlier and released a unique toyline before any characters or factions were introduced, with molds being named after their vehicle modes instead (e.g.; [[Bumblebee (G1)/toys#Estrela\|Bumblebee]] as ''Volks'', [[Brawn (G1)/toys#Estrela\|Brawn]] as ''Jipe'', etc). This toyline only featured the [[Mini-Vehicle\|Mini-Vehicles]] and [[Jumpstarter\|Jumpstarters]] in terms of molds derived from the Hasbro toyline, with most having all-new color schemes, and was supplemented by the more gimmicky auto-transforming [[Bat-Robô]] and [[Eletrix]] toys imported from other Japanese toylines <ref>Estrela's 1985 toy catalogue [https://static.wixstatic.com/media/3fa226_91afc70ddb5d4dd28bdc107003e8fd5c~mv2.jpg (Page 17)] [https://static.wixstatic.com/media/3fa226_7b9687e1135f4aef9718b7e0dfdf105f~mv2.jpg (Page 18)] [https://static.wixstatic.com/media/3fa226_848bca9c94714408978e905dde44e82f~mv2.jpg (Page 19)] (Notably, the Bat-Robôs are absent, suggesting that they might have been released slightly later)</ref>. They also licensed out the Transformers toyline to [[Argentina]]'s [[Antex]], which in turn created ''even more'' newly-colored Mini-Vehicles and Jumpstarters.

Fritz: /* Transformers in Brazil */ I think Easter deserves a mention here as well due to the amount of Transformers-themed eggs released over the years

2025-10-07T02:28:43Z

Transformers in Brazil: I think Easter deserves a mention here as well due to the amount of Transformers-themed eggs released over the years

← Older revision		Revision as of 02:28, 7 October 2025
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	Throughout the 90s and 2000s, Estrela transitioned from being a manufacturer to a distributor of Transformers toys in the country, with their relationship with Hasbro ending in 2007 as they moved towards their own distribution chains in South America instead (and also ensuing a decade-long lawsuit regarding royalties lasting up until its settlement in 2021) <ref>[https://g1.globo.com/sp/sao-paulo/noticia/2022/02/14/em-nova-decisao-de-disputa-com-hasbro-tj-sp-manda-estrela-destruir-apenas-super-massa-brasileira-segue-com-banco-imobiliario.ghtml An article from the Brazilian Globo news service on the settlement of the Hasbro v Estrela lawsuit]</ref>. Much more about all of this can be read on [[Estrela\|the wiki's dedicated page on Estrela]], but in short; the quirks of their unique toyline have become a major intrinsic part of the legacy of the Transformers franchise in Brazil.		Throughout the 90s and 2000s, Estrela transitioned from being a manufacturer to a distributor of Transformers toys in the country, with their relationship with Hasbro ending in 2007 as they moved towards their own distribution chains in South America instead (and also ensuing a decade-long lawsuit regarding royalties lasting up until its settlement in 2021) <ref>[https://g1.globo.com/sp/sao-paulo/noticia/2022/02/14/em-nova-decisao-de-disputa-com-hasbro-tj-sp-manda-estrela-destruir-apenas-super-massa-brasileira-segue-com-banco-imobiliario.ghtml An article from the Brazilian Globo news service on the settlement of the Hasbro v Estrela lawsuit]</ref>. Much more about all of this can be read on [[Estrela\|the wiki's dedicated page on Estrela]], but in short; the quirks of their unique toyline have become a major intrinsic part of the legacy of the Transformers franchise in Brazil.

	A single extra, non-Estrela Transformers figure that's exclusive to the country exists, with the 2007 [[Grendene Transformers watch]] being a funky little working adaptation of [[Real Gear Robot\|Real Gear Robots]] [[Meantime (Movie)#Toys\|Meantime]] and [[Midnighter XR-4#Toys\|Midnighter XR-4]]. [[Multibrink]], another Brazilian company, also received the license to produce some Transformers merchandise to tie into the [[Transformers: Robots in Disguise (2015 franchise)\|2015 ''Robots in Disguise'' franchise]].		A single extra, non-Estrela Transformers figure that's exclusive to the country exists, with the 2007 [[Grendene Transformers watch]] being a funky little working adaptation of [[Real Gear Robot\|Real Gear Robots]] [[Meantime (Movie)#Toys\|Meantime]] and [[Midnighter XR-4#Toys\|Midnighter XR-4]]. [[Multibrink]], another Brazilian company, also received the license to produce some Transformers merchandise to tie into the [[Transformers: Robots in Disguise (2015 franchise)\|2015 ''Robots in Disguise'' franchise]]. Since at least 2010, it's also been common for Transformers-themed chocolate eggs to be released during [[Easter]] season almost annually and always packaged with some sort of simplified toy or piece of merchandise.

	As of 2024, there is one factory in Brazil - Copag da Amazonia S.A., in the State of Amazonas - which serves as a Hasbro manufacturer <ref>[https://csr.hasbro.com/en-us/news/policy?id=hasbro_third_party_list Hasbro Third-Party Factory List 2024] on hasbro.com.</ref>. Unfortunately, though; it does not seem that they produce colorful Mini-Vehicles.		As of 2024, there is one factory in Brazil - Copag da Amazonia S.A., in the State of Amazonas - which serves as a Hasbro manufacturer <ref>[https://csr.hasbro.com/en-us/news/policy?id=hasbro_third_party_list Hasbro Third-Party Factory List 2024] on hasbro.com.</ref>. Unfortunately, though; it does not seem that they produce colorful Mini-Vehicles.
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	* [[Guilherme Briggs]], a Brazilian voice actor who's dubbed various incarnations of [[Optimus Prime (disambiguation)\|Optimus Prime]].		* [[Guilherme Briggs]], a Brazilian voice actor who's dubbed various incarnations of [[Optimus Prime (disambiguation)\|Optimus Prime]].
	{{-}}		{{-}}

	==Notes==		==Notes==
	*An unproduced joke for the ''[[Transformers: Cyberverse (cartoon)\|Cyberverse]]'' episode "[[Trials]]" would have involved [[Soundwave (Cyberverse)\|Soundwave]] popping into Brazil during a music festival. He would then crash the concert and hang out.<ref>"[https://shikai-the-storyteller.tumblr.com/post/613237429097365504/i-absolutely-didnt-go-back-through-and-edit-this Transformers: Cyberverse – Mae Catt Q&A Session (Unedited Edition)]"</ref>		*An unproduced joke for the ''[[Transformers: Cyberverse (cartoon)\|Cyberverse]]'' episode "[[Trials]]" would have involved [[Soundwave (Cyberverse)\|Soundwave]] popping into Brazil during a music festival. He would then crash the concert and hang out.<ref>"[https://shikai-the-storyteller.tumblr.com/post/613237429097365504/i-absolutely-didnt-go-back-through-and-edit-this Transformers: Cyberverse – Mae Catt Q&A Session (Unedited Edition)]"</ref>

FortressMaxxing at 23:09, 6 October 2025

2025-10-06T23:09:42Z

← Older revision		Revision as of 23:09, 6 October 2025
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	* [[Marcelo Matere]], a Brazilian artist who has worked extensively with the Transformers franchise as a character designer, comic book artist, and packaging artist.		* [[Marcelo Matere]], a Brazilian artist who has worked extensively with the Transformers franchise as a character designer, comic book artist, and packaging artist.
	* [[Guilherme Briggs]], a Brazilian voice actor who's dubbed various incarnations of [[Optimus Prime (disambiguation)\|Optimus Prime]].		* [[Guilherme Briggs]], a Brazilian voice actor who's dubbed various incarnations of [[Optimus Prime (disambiguation)\|Optimus Prime]].
			{{-}}
	==Notes==		==Notes==
	*An unproduced joke for the ''[[Transformers: Cyberverse (cartoon)\|Cyberverse]]'' episode "[[Trials]]" would have involved [[Soundwave (Cyberverse)\|Soundwave]] popping into Brazil during a music festival. He would then crash the concert and hang out.<ref>"[https://shikai-the-storyteller.tumblr.com/post/613237429097365504/i-absolutely-didnt-go-back-through-and-edit-this Transformers: Cyberverse – Mae Catt Q&A Session (Unedited Edition)]"</ref>		*An unproduced joke for the ''[[Transformers: Cyberverse (cartoon)\|Cyberverse]]'' episode "[[Trials]]" would have involved [[Soundwave (Cyberverse)\|Soundwave]] popping into Brazil during a music festival. He would then crash the concert and hang out.<ref>"[https://shikai-the-storyteller.tumblr.com/post/613237429097365504/i-absolutely-didnt-go-back-through-and-edit-this Transformers: Cyberverse – Mae Catt Q&A Session (Unedited Edition)]"</ref>

FortressMaxxing: /* Transformers in Brazil */

2025-10-06T23:07:38Z

Transformers in Brazil

← Older revision		Revision as of 23:07, 6 October 2025
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	==Transformers in Brazil==		==Transformers in Brazil==
	[[File:Estrela-RobocarPickUp.jpg\|thumb\|left\|300px\|Available in "''boring normal international colors''" and "''beautiful exotic regional variant''" flavors.]]		[[File:Estrela-RobocarPickUp.jpg\|thumb\|left\|300px\|Available in "''boring normal international colors''" and "''beautiful exotic regional variant''" flavors.]]
	Transformers has had a surprisingly complex history in Brazil, with the country being introduced to the characters through [[The Transformers (Marvel comic)\|the U.S. comics]] near the end of 1985 - first published by [[Rio Gráfica Editora]] and later Editora Globo <ref>[https://www.youtube.com/watch?v=-vECclkvpC0 A video discussing the original Brazilian Transformers comics]</ref> - and [[The Transformers (cartoon)\|the cartoon]] eventually airing in 1986. National toy company [[Estrela]], however; had obtained the Transformers license some months earlier and released a unique toyline before any characters or factions were introduced, with molds being named after their vehicle modes instead (e.g.; [[Bumblebee (G1)/toys#Estrela\|Bumblebee]] as ''Volks'', [[Brawn (G1)/toys#Estrela\|Brawn]] as ''Jipe'', etc). This toyline only featured the [[Mini-Vehicle\|Mini-Vehicles]] and [[Jumpstarter\|Jumpstarters]] in terms of molds derived from the Hasbro toyline - with most having all-new color schemes - and was supplemented by the more gimmicky auto-transforming [[Bat-Robô]] and [[Eletrix]] toys imported from other Japanese toylines <ref>Estrela's 1985 toy catalogue [https://static.wixstatic.com/media/3fa226_91afc70ddb5d4dd28bdc107003e8fd5c~mv2.jpg (Page 17)] [https://static.wixstatic.com/media/3fa226_7b9687e1135f4aef9718b7e0dfdf105f~mv2.jpg (Page 18)] [https://static.wixstatic.com/media/3fa226_848bca9c94714408978e905dde44e82f~mv2.jpg (Page 19)] (Notably, the Bat-Robôs are absent, suggesting that they might have been released slightly later)</ref>. They also licensed out the Transformers toyline to [[Argentina]]'s [[Antex]], which in turn created ''even more'' newly-colored Mini-Vehicles and Jumpstarters.		Transformers has had a surprisingly complex history in Brazil, with the country being introduced to the characters through [[The Transformers (Marvel comic)\|the U.S. comics]] near the end of 1985 - first published by [[Rio Gráfica Editora]] and later Editora Globo <ref>[https://www.youtube.com/watch?v=-vECclkvpC0 A video discussing the original Brazilian Transformers comics]</ref> - and [[The Transformers (cartoon)\|the cartoon]] eventually airing in 1986. National toy company [[Estrela]], however; had obtained the Transformers license some months earlier and released a unique toyline before any characters or factions were introduced, with molds being named after their vehicle modes instead (e.g.; [[Bumblebee (G1)/toys#Estrela\|Bumblebee]] as ''Volks'', [[Brawn (G1)/toys#Estrela\|Brawn]] as ''Jipe'', etc). This toyline only featured the [[Mini-Vehicle\|Mini-Vehicles]] and [[Jumpstarter\|Jumpstarters]] in terms of molds derived from the Hasbro toyline, with most having all-new color schemes, and was supplemented by the more gimmicky auto-transforming [[Bat-Robô]] and [[Eletrix]] toys imported from other Japanese toylines <ref>Estrela's 1985 toy catalogue [https://static.wixstatic.com/media/3fa226_91afc70ddb5d4dd28bdc107003e8fd5c~mv2.jpg (Page 17)] [https://static.wixstatic.com/media/3fa226_7b9687e1135f4aef9718b7e0dfdf105f~mv2.jpg (Page 18)] [https://static.wixstatic.com/media/3fa226_848bca9c94714408978e905dde44e82f~mv2.jpg (Page 19)] (Notably, the Bat-Robôs are absent, suggesting that they might have been released slightly later)</ref>. They also licensed out the Transformers toyline to [[Argentina]]'s [[Antex]], which in turn created ''even more'' newly-colored Mini-Vehicles and Jumpstarters.

	By the end of 1985, the comic book had introduced proper Transformers factions and characters to Brazil, and with it; the renaming of the Autobots and Decepticons into "Optimus" and "Malignus". Accordingly, Estrela released a new wave of Mini-Vehicle retools in 1986 under the faction names of [[Optimus (faction)\|Optimus]] and [[Malignus (G1)\|Malignus]], yet again with entirely new color schemes, but now bearing completely different insignia from that used by the Autobots and Decepticons. <ref>[https://www.transformersdioramas.com.br/post/back-to-the-80-s-os-transformers-brasileiros-exclusivos-da-estrela "Estrela's Exclusive Brazilian Transformers"], from Brazilian website Transformers Dioramas</ref> Add to this how the cartoon would release in the same year with the factions now returning to their original names, and the result is that the Optimus and Malignus of the Brazilian toyline are often considered separate all-new factions by fans, an interpretation that was eventually adopted by later official Transformers media!		By the end of 1985, the comic book had introduced proper Transformers factions and characters to Brazil, and with it; the renaming of the Autobots and Decepticons into "Optimus" and "Malignus". Accordingly, Estrela released a new wave of Mini-Vehicle retools in 1986 under the faction names of [[Optimus (faction)\|Optimus]] and [[Malignus (G1)\|Malignus]], yet again with entirely new color schemes, but now bearing completely different insignia from that used by the Autobots and Decepticons. <ref>[https://www.transformersdioramas.com.br/post/back-to-the-80-s-os-transformers-brasileiros-exclusivos-da-estrela "Estrela's Exclusive Brazilian Transformers"], from Brazilian website Transformers Dioramas</ref> Add to this how the cartoon would release in the same year with the factions now returning to their original names, and the result is that the Optimus and Malignus of the Brazilian toyline are often considered separate all-new factions by fans, an interpretation that was eventually adopted by later official Transformers media!
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	* [[Marcelo Matere]], a Brazilian artist who has worked extensively with the Transformers franchise as a character designer, comic book artist, and packaging artist.		* [[Marcelo Matere]], a Brazilian artist who has worked extensively with the Transformers franchise as a character designer, comic book artist, and packaging artist.
	* [[Guilherme Briggs]], a Brazilian voice actor who's dubbed various incarnations of [[Optimus Prime (disambiguation)\|Optimus Prime]].		* [[Guilherme Briggs]], a Brazilian voice actor who's dubbed various incarnations of [[Optimus Prime (disambiguation)\|Optimus Prime]].


	==Notes==		==Notes==

Fritz: /* The Last Knight film */ Can't let Festa Junina go unmentioned here

2025-10-06T23:06:10Z

The Last Knight film: Can't let Festa Junina go unmentioned here

← Older revision		Revision as of 23:06, 6 October 2025
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	====''The Last Knight'' film====		====''The Last Knight'' film====
	Sometime after the fall of [[Cemetery Wind]], a Brazilian named [[Santos]] became the commander of [[Transformers Reaction Force\|T.R.F]]. {{storylink\|Transformers: The Last Knight (film)\|The Last Knight}}		Sometime after the fall of [[Cemetery Wind]], a Brazilian named [[Santos]] became the commander of [[Transformers Reaction Force\|T.R.F]]. {{storylink\|Transformers: The Last Knight (film)\|The Last Knight}}

			====''Rise of the Beasts'' marketing campaign====
			The Autobots [[Optimus Prime (Movie)\|Optimus Prime]], [[Bumblebee (Movie)\|Bumblebee]] and [[Arcee (Movie)\|Arcee]] held their own [[Festa Junina]], a traditional Brazilian festivity celebrated on [[June 24]].<ref>[https://www.instagram.com/p/Ct4EggQPngj/ Paramount Pictures Brasil on Instagram]: OLHA O UNICRON 😨😨😨 É MENTIRA! 😅 Garanta seu ingresso no link da bio para o arraiá de #Transformers: O Despertar das Feras, hoje nos cinemas! 👈"</ref>

	==Games==		==Games==

Saix at 05:26, 3 July 2025

2025-07-03T05:26:07Z

← Older revision		Revision as of 05:26, 3 July 2025
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	The country is divided in states, of which [[Mato Grosso (state)\|Mato Grosso]] is one. Another is São Paulo, home to the city [[São Paulo]], which is Brazil's largest city and also one of the largest in the world.		The country is divided in states, of which [[Mato Grosso (state)\|Mato Grosso]] is one. Another is São Paulo, home to the city [[São Paulo]], which is Brazil's largest city and also one of the largest in the world.
	~~{{TOCclear}}~~


	==Fiction==		==Fiction==

FortressMaxxing at 23:12, 20 June 2025

2025-06-20T23:12:07Z

← Older revision		Revision as of 23:12, 20 June 2025
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	* [[Marcelo Matere]], a Brazilian artist who has worked extensively with the Transformers franchise as a character designer, comic book artist, and packaging artist.		* [[Marcelo Matere]], a Brazilian artist who has worked extensively with the Transformers franchise as a character designer, comic book artist, and packaging artist.
	* [[Guilherme Briggs]], a Brazilian voice actor who's dubbed various incarnations of [[Optimus Prime (disambiguation)\|Optimus Prime]].		* [[Guilherme Briggs]], a Brazilian voice actor who's dubbed various incarnations of [[Optimus Prime (disambiguation)\|Optimus Prime]].


	==Notes==		==Notes==

FortressMaxxing: /* Transformers in Brazil */

2025-06-20T23:11:38Z

Transformers in Brazil

← Older revision		Revision as of 23:11, 20 June 2025
Line 61:		Line 61:
	* [[Marcelo Matere]], a Brazilian artist who has worked extensively with the Transformers franchise as a character designer, comic book artist, and packaging artist.		* [[Marcelo Matere]], a Brazilian artist who has worked extensively with the Transformers franchise as a character designer, comic book artist, and packaging artist.
	* [[Guilherme Briggs]], a Brazilian voice actor who's dubbed various incarnations of [[Optimus Prime (disambiguation)\|Optimus Prime]].		* [[Guilherme Briggs]], a Brazilian voice actor who's dubbed various incarnations of [[Optimus Prime (disambiguation)\|Optimus Prime]].
	~~{{-}}~~

	==Notes==		==Notes==

FortressMaxxing: /* Transformers in Brazil */

2025-06-20T23:11:25Z

Transformers in Brazil

← Older revision		Revision as of 23:11, 20 June 2025
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	Starting as small informal meet-ups between the members of the aforementioned communities, the ''Encontrebas'' eventually grew in scale into becoming the country's de facto [[Unofficial conventions\|unofficial Transformers convention]]. Sometimes done in partnership with toy stores, these events have occasionally involved exhibitions of Transformers toys and all-ages activities. <ref>https://www.facebook.com/encontrebastransformers</ref>		Starting as small informal meet-ups between the members of the aforementioned communities, the ''Encontrebas'' eventually grew in scale into becoming the country's de facto [[Unofficial conventions\|unofficial Transformers convention]]. Sometimes done in partnership with toy stores, these events have occasionally involved exhibitions of Transformers toys and all-ages activities. <ref>https://www.facebook.com/encontrebastransformers</ref>
	~~{{-}}~~
	===Notable people===		===Notable people===
	* [[Marcelo Matere]], a Brazilian artist who has worked extensively with the Transformers franchise as a character designer, comic book artist, and packaging artist.		* [[Marcelo Matere]], a Brazilian artist who has worked extensively with the Transformers franchise as a character designer, comic book artist, and packaging artist.
	* [[Guilherme Briggs]], a Brazilian voice actor who's dubbed various incarnations of [[Optimus Prime (disambiguation)\|Optimus Prime]].		* [[Guilherme Briggs]], a Brazilian voice actor who's dubbed various incarnations of [[Optimus Prime (disambiguation)\|Optimus Prime]].
			{{-}}

	==Notes==		==Notes==

FortressMaxxing: /* Transformers in Brazil */

2025-06-20T23:11:09Z

Transformers in Brazil

← Older revision		Revision as of 23:11, 20 June 2025
Line 57:		Line 57:

	Starting as small informal meet-ups between the members of the aforementioned communities, the ''Encontrebas'' eventually grew in scale into becoming the country's de facto [[Unofficial conventions\|unofficial Transformers convention]]. Sometimes done in partnership with toy stores, these events have occasionally involved exhibitions of Transformers toys and all-ages activities. <ref>https://www.facebook.com/encontrebastransformers</ref>		Starting as small informal meet-ups between the members of the aforementioned communities, the ''Encontrebas'' eventually grew in scale into becoming the country's de facto [[Unofficial conventions\|unofficial Transformers convention]]. Sometimes done in partnership with toy stores, these events have occasionally involved exhibitions of Transformers toys and all-ages activities. <ref>https://www.facebook.com/encontrebastransformers</ref>
			{{-}}
	===Notable people===		===Notable people===
	* [[Marcelo Matere]], a Brazilian artist who has worked extensively with the Transformers franchise as a character designer, comic book artist, and packaging artist.		* [[Marcelo Matere]], a Brazilian artist who has worked extensively with the Transformers franchise as a character designer, comic book artist, and packaging artist.