Easter

Stampy is the reason for the season.

Easter is apparently a mission given to Stampy that involves the hiding of decorated eggs. This undertaking may be giving him some anxiety.<ref>Official Transformers Facebook page</ref>

It's also responsible for a surprising amount of Brazilian-exclusive Transformers merchandise.

Toys

BotBots

Incog-Eggo (2020)

Part of the fourth series of BotBots, Incog-Eggo changes from an Easter egg into a robotic baby bird chick.

Merchandise

Revenge of the Fallen

Nestlé's eggs.

• Revenge of the Fallen Easter egg (2010)

In 2010, a Revenge of the Fallen-themed chocolate egg was made available in Brazil during the Easter season, and is believed to have been the first in a quasi-annual line of Easter eggs that continues to be released to this day.

This egg was manufactured by Nestlé, weighed 260 grams and came packaged with a large cup decorated with stock promotional images from the movie. At least three different cups are known to have been available: one featuring Optimus Prime, one featuring Ironhide and one featuring the Autobot logo.

Transformers (2010)

• Transformers Easter egg (2011)

The second egg, available in 2011, was also released by Nestlé and was also themed around Revenge of the Fallen, but was branded with a generic logo similar to that of the 2010 toyline.

This time the egg weighed 250g and included some kind of gimmicky handheld mini game shaped like an Autobot logo.

Dark of the Moon

Garoto's Optimus Prime toy.

• Dark of the Moon Easter egg (2012)

The third known Brazilian Easter egg was released in 2012 by local chocolate manufacturer Garoto (Portuguese for "Boy") and was based on Dark of the Moon. It weighed 180g and included either a Bumblebee or an Optimus Prime toy blindpacked inside the egg, with Bumblebee also including a small Autobot logo sticker.

Each toy is composed of two separate parts, the "robot mode" and the "vehicle mode". The main gimmick is that, when the vehicle mode is placed inside the robot mode and the latter is standing on a smooth surface, pressing the robot's head will launch the vehicle in "high speed" through the floor. It's worth noting that Optimus' gimmick works a thousand times better than Bumblebee's.

Prime

Top Cau's Prime egg.

• Transformers: Prime Easter egg (2014)

No known egg was released in 2013, but 2014 saw the release of a Prime-themed egg by Top Cau, a company that releases exclusive products to Lojas Americanas, a popular Brazilian chain store.

This egg weighed 150g and came with a very simple-looking Bumblebee mask with holes for the eyes and mouth.

Age of Extinction

Top Cau's Age of Extinction 90g egg.

• Age of Extinction Easter egg (90g, 2015)

Top Cau was back in 2015 to release two versions of Age of Extinction-themed Easter eggs also exclusive to Lojas Americanas.

The first version weighed 90g and came with a large cup based on either Bumblebee's or Optimus Prime's head. The heads can be opened in half vertically to remove the actual cups inside, which are just plain looking cups colored red for Prime and cyan for Bee.

• Age of Extinction Easter egg (80g, 2015)

The second version was smaller and weighed only 80g. It came with a blindpacked metallic keychain of either the Autobot or the Decepticon logo.

Robots in Disguise (2015)

Kinder's Easter egg.

• Robots in Disguise Easter egg (2016)

In 2016, Kinder took the mantle and released a 2015 Robots in Disguise-themed egg containing a blindpacked mini-statue of Bumblebee or Optimus Prime along with an Autobot-shaped launcher and a "target" made of paper with a Decepticon logo printed on it.

This egg weighed 100g and was unrelated to the smaller Prime and Robots in Disguise-themed Kinder Surprise eggs released in multiple markets around the same time.

The Last Knight

Lacta's Optimus Prime toy.

• The Last Knight Easter egg (2018)

No known egg was released in 2017, but Lacta brought the tradition back in 2018 with their The Last Knight-themed egg. As usual, it came with a blindpacked miniature of either Bumblebee or Optimus Prime with limited articulation.

This egg weighed 170g and also included a code (PSSIN) to unlock Bumblebee's and Optimus' voice synthesizers in an app called "A Sua Voz" (Portuguese for "Your Voice") that was only available for the first half of 2018 in the App Store, Google Play and its (now defunct) official website. Only Sqweeks' voice was available without entering the code.

Evergreen/Generation 1

D'elicce's 2020 90g egg.

• Transformers Easter egg (90g, 2020)

No known egg was released in 2019, but Top Cau and Lojas Americanas took back the role in 2020 and have been releasing exclusive generic-branded Transformers eggs ever since, under their own kid-focused branch, D'elicce. Every year, two options have been made available.

Two versions were released in 2020. The bigger one weighed 90g and came inside a relatively large hard plastic handbag based on Bumblebee's evergreen head design.

• Transformers Easter egg (80g, 2020)

Also available in 2020 was a smaller chocolate egg that weighed 80g and included one random sticker out of four designs featuring characters and logos.

D'elicce's 2021 90g egg.

• Transformers Easter egg (90g, 2021)

2021 also saw two options available. The large one, again weighing 90g, came with a popcorn bucket of cutesy proportions based on either Generation 1 Bumblebee or Optimus Prime.

• Transformers Easter egg (80g, 2021-2026)

The second option in 2021 was again a small version weighing 80g, this time including one random temporary tattoo out of four designs.

From this point onwards, this version has been consistently available every Easter, just with changes to the packaging artwork each time. Notably, the 2026 release was the only one not to be exclusive to Lojas Americanas.

D'elicce's 2022 90g egg.

• Transformers Easter egg (90g, 2022)

The 2022 version of the 90g egg included an evergreen Bumblebee car with the robot mode head sticking out of the roof, creating the illusion that Bumblebee is driving himself. The packaging identifies the toy as "Carrinho Bumblebee" (Small Car Bumblebee).

The toy came with a curved piece attached to its underside to secure the egg in place. Once removed from the packaging, the piece is supposed to be used as an "obstacle" for the car to play with according to a suggestion written in Portuguese and embossed on the piece itself. An Autobot logo is embossed on the other side of the piece.

D'elicce's 2023 90g egg, rereleased in 2026.

• Transformers Easter egg (90g, 2023, 2026)

The 2023 version of the egg came with an evergreen big-headed Bumblebee robot mode figure that opens in half to reveal the egg inside. The figure is identified only as a "Big Toy" in the packaging and not by the character's actual name.

This figure was rereleased in 2026 in new packaging and labeled only as a Top Cau product. A small label included in the packaging credits a company called Bamko for developing the figure, and another company called Artigus for manufacturing it directly in Brazil. Surprisingly, this release was not sold through Lojas Americanas, and showed up in other chain stores instead.

D'elicce's 2024 90g egg.

• Transformers Easter egg (90g, 2024)

2024 saw yet another evergreen Bumblebee big head included with the 90g egg, this time in the form of a lunchbox or something. You can tell they're not even trying anymore.

D'elicce's 2025 90g egg.

• Transformers Easter egg (90g, 2025)

2025 shook things up a bit by offering an Optimus Prime-themed egg. It came with a single piece of plastic molded after the character's evergreen truck mode with trailer attached, inside of which the egg comes stored. The packaging identifies the toy as "Caminhão Optimus Prime" (Optimus Prime Truck).

It's unclear if by this point D'elicce has changed its name to Delice, as both spellings are present all around this product.

References

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