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{{disambig3|Jerry}}
{{disambig3|Jerry}}
[[Image:ToyFair2012-JerryJivoinAndJoshuaLamb.jpg|thumb|right|250px]]
[[File:ToyFair2012-JerryJivoinAndJoshuaLamb.jpg|thumb|upright=1.4]]
'''Jerry Jivoin''' is [[Hasbro]]'s global brand marketing director for ''[[Transformers brand|Transformers]]''. He has worked at Hasbro since May 1995. He was the marketing director on Hasbro's ''[[Marvel Comics|Marvel]]'' range for five years, switching back to ''Transformers'' prior to [[Toy Fair 2011]].
'''Jerry Jivoin''' was [[Hasbro]]'s global brand marketing director for ''[[Transformers brand|Transformers]]''. He has worked at Hasbro since May 1995. He was the marketing director on Hasbro's ''[[Marvel Comics|Marvel]]'' range for five years, switching back to ''Transformers'' prior to [[Toy Fair 2011]]. He departed the ''Transformers'' division again in [[2016]] for a stint with Hasbro's Italian branch, and as of [[2019]] he is acting as the Vice President of Marketing for Hasbro's Pre-K division.
==Known marketing projects==
===''Age of Extinction'' "Showdown Collection" [[Walmart]]-exclusive subline===
===="Showdown Packs"====
*[[Bumblebee (Movie)/toys#WalmartScenePack|Bumblebee]] vs. [[Stinger (AOE)#WalmartScenePack|Decepticon Stinger]] with [[Strafe (AOE)#WalmartScenePack|Strafe]]
*[[Bumblebee (Movie)/toys#WalmartBWmold|Bumblebee]] & [[Strafe (AOE)#WalmartBWmold|Dinobot Strafe]]
*[[Stinger (AOE)#WalmartVsSlug|Decepticon Stinger]] & [[Slug (AOE)#WalmartBWmold|Dinobot Slug]]
====Legion assortment====
*[[Bumblebee (Movie)/toys#WalmartLegion|Bumblebee]]
*[[Grimlock (AOE)#Legion Class toys|Grimlock]]
*[[Optimus Prime (Movie)/toys#SingleLegion|Optimus Prime]]
*[[Stinger (AOE)#Age of Extinction|Decepticon Stinger]]
*Hound (cancelled)
*Lockdown (cancelled)
====Construct-Bots====
*[[Bumblebee (Movie)/toys#Construct-Bots|Bumblebee]] vs. [[Stinger (AOE)#Construct-Bots|Decepticon Stinger]] with [[Strafe (AOE)#Construct-Bots|Strafe]]


==Convention appearances==
==Convention appearances==
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*[[Cybertron Con 2012]]
*[[Cybertron Con 2012]]
*[[Toy Fair 2013]]
*[[Toy Fair 2013]]
*[[Toy Fair 2014]]
*[[Toy Fair 2015]]


==Notes==
==Notes==
*The 2003 ''G.I. Joe'' figure Switch Gears was given the identity of Jerome T. Jivoin, presumably in his honor.<ref>[http://www.yojoe.com/filecard/03/switchgears.shtml Switch Gears filecard] on YoJoe.com.</ref>
*The 2003 ''G.I. Joe'' figure Switch Gears was given the identity of Jerome T. Jivoin, presumably in his honor.<ref>[http://www.yojoe.com/filecard/03/switchgears.shtml Switch Gears filecard] on YoJoe.com.</ref>
*When Jerry Jivoin was unable to attend [[BotCon 2005]], a 12-inch ''[[G.I. Joe (franchise)|G.I. Joe]]'' toy dubbed "Little Jerry" stood in for him.
*When Jerry Jivoin was unable to attend [[BotCon 2005]], a 12-inch ''[[G.I. Joe (franchise)|G.I. Joe]]'' toy dubbed "[[Lil' Jerry]]" stood in for him.
*Jivoin appears in an inset on the cover of ''[[Hasbro Transformers Collectors' Club issue 46]]'', holding up [[San Diego Comic-Con]] [[Bruticus (Prime)|Bruticus]].
*Jivoin appears in an inset on the cover of ''[[Hasbro Transformers Collectors' Club issue 46]]'', holding up [[San Diego Comic-Con]] [[Bruticus (WFC)|Bruticus]].
*Jerry and [[Ramon Campos|Ramon's]] [[Transformers: Age of Extinction (toyline)#Exclusives|"Showdown Collection" subline]] went through some noticeable changes from their initial presentation to market, evidently dropping the unifying branding and picking up several more combo packs.


==References==
==References==
<references />
<references />
{{stub}}
 
==External links==
*[https://www.linkedin.com/in/jerry-jivoin-43b1495/ Jerry Jivoin on LinkedIn]
 
===Interviews===
*[https://www.seibertron.com/transformers/news/twincast-podcast-episode-51-bruticus/25481/ July 2012 podcast interview] at Seibertron along with [[Aaron Archer]] ([https://www.seibertron.com/transformers/news/sdcc-2012-coverage-interview-with-hasbros-aaron-archer-and-jerry-jivoin/25465/ transcript])
 
*[https://transformerstst.hasbro.com/en-us/video/Transformers%20Designer%20Desk%20Showdown%20Collection?playlistid=3830671290001&videoid=3776731062001 Transformers Toy Designer, Ramon Campos and Marketing Director, Jerry Jivoin, showcase the Stinger versus Bumblebee Showdown Collection, available exlcusively at Wal-Mart.] with [[Ramon Campos]] at the Hasbro website


{{DEFAULTSORT:Jivoin, Jerry}}
{{DEFAULTSORT:Jivoin, Jerry}}
[[Category:Convention guests]]
[[Category:Convention guests]]
[[Category:Hasbro]]
[[Category:Hasbro marketing]]

Latest revision as of 20:26, 24 October 2022

The name or term "Jerry" refers to more than one character or idea. For a list of other meanings, see Jerry (disambiguation).

Jerry Jivoin was Hasbro's global brand marketing director for Transformers. He has worked at Hasbro since May 1995. He was the marketing director on Hasbro's Marvel range for five years, switching back to Transformers prior to Toy Fair 2011. He departed the Transformers division again in 2016 for a stint with Hasbro's Italian branch, and as of 2019 he is acting as the Vice President of Marketing for Hasbro's Pre-K division.

Known marketing projects

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Age of Extinction "Showdown Collection" Walmart-exclusive subline

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"Showdown Packs"

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Legion assortment

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Construct-Bots

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Convention appearances

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Notes

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References

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  1. ↑ Switch Gears filecard on YoJoe.com.
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Interviews

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