Blindpacking: Difference between revisions

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m fixing link, replaced: [[Movie (toyline)| → [[Transformers (2007 toyline)|
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'''Blindpacking''' is a style of [[Packaging|package]] design in which the identity of the [[toy]] contained inside is obscured.  Typically an entire wave or assortment will be blindpacked so that the consumer may know they are getting one of a small set of toys, but not which member of that set.
'''Blindpacking''' is a style of [[Packaging|package]] design in which the identity of the [[toy]] contained inside is obscured.  Typically an entire wave or assortment will be blindpacked so that the consumer may know they are getting one of a small set of toys, but not which member of that set.


Marketers engage in this practice to encourage collectibility, and it is often coupled with the introduction of [[shortpacking|shortpacked]] or [[Chase figure|chase figures]].
Marketers engage in this practice to encourage collectibility, and it is often coupled with the introduction of [[shortpacking|shortpacked]] or [[chase figure]]s.


Blindpacking is common among small ''Transformers'' collectibles in Japan, but is uncommon in the United States.
Blindpacking is common among small ''Transformers'' collectibles in Japan, but is uncommon in the United States.
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*[[Q-Robo Collection Figure]]
*[[Q-Robo Collection Figure]]
*[[Micron Booster]]
*[[Micron Booster]]
*[[Movie (toyline)|Movie]] [[EZ Collection]] toys distributed by [[Subarudo]]
*[[Transformers (2007 toyline)|Movie]] [[EZ Collection]] toys distributed by [[Subarudo]]
*[[Boss Coffee]]'s PVC line
*[[Boss Coffee]]'s PVC line
===Outside Japan===
===Outside Japan===
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*[[Tiny Titans]]
*[[Tiny Titans]]
*[[Alt-Modes]]
*[[Alt-Modes]]
*[[Transformers:_The_Last_Knight_(toyline)#Tiny_Turbo_Changers | Tiny Turbo Changers]]
*[[Transformers: The Last Knight (toyline)#Tiny Turbo Changers|Tiny Turbo Changers]]
*[[Transformers: BotBots|BotBots]]
*[[Transformers: BotBots|BotBots]]
[[Category:Toys]]
[[Category:Toys]]

Revision as of 17:58, 24 June 2020

Blindpacking is a style of package design in which the identity of the toy contained inside is obscured. Typically an entire wave or assortment will be blindpacked so that the consumer may know they are getting one of a small set of toys, but not which member of that set.

Marketers engage in this practice to encourage collectibility, and it is often coupled with the introduction of shortpacked or chase figures.

Blindpacking is common among small Transformers collectibles in Japan, but is uncommon in the United States.

Blindpacked products

Japan

Outside Japan