ImageWear
ImageWear is an American eyewear manufacturer. A subsidy of Walman Optical, it produces fashion eyeglasses and sunglasses. Currently they have licensed from Hasbro to manufacture children's eyewear based on Transformers, My Little Pony, and Nerf brands.
Eyewear
[edit]- Eyeglasses
ImageWear's Transformers eyeglasses come in 12 styles, with two colors per style. They are advertised to feature "Tech-inspired details" and the Autobot insignia as a "Badge of Honor".<ref>{{#if: Transformers Eyewear for kids features special unique design elements for Transformers fans! #transformerseyewear #autobots #decepticons #kidseyewear #imagewear https://t.co/fOtNjl49r8 |"Transformers Eyewear for kids features special unique design elements for Transformers fans! #transformerseyewear #autobots #decepticons #kidseyewear #imagewear https://t.co/fOtNjl49r8"—|}}{{#if: https://twitter.com/ImageWearEye/status/1443679553369612298 |ImageWear|ImageWear}}{{#if: Twitter |, Twitter|}}{{#if: |, ""|}}{{#if: 2021 |, 2021{{#if: 09 |/{{#switch:{{#len:09}}|1=009|09}}{{#if: 30|/{{#switch:{{#len:30}}|1=030|30}}|}}}}|}}{{#if: https://twitter.com/ImageWearEye/status/1443679553369612298 ||}}{{#switch:{{#sub:https://twitter.com/ImageWearEye/status/1443679553369612298%7C7%7C11}}%7Cweb.archive= (archive link)|}}{{#switch:{{#sub:https://twitter.com/ImageWearEye/status/1443679553369612298%7C8%7C11}}%7Cweb.archive= (archive link)|}}{{#switch:{{#sub:https://twitter.com/ImageWearEye/status/1443679553369612298%7C7%7C10}}%7Carchive.is= (archive link)|}}{{#switch:{{#sub:https://twitter.com/ImageWearEye/status/1443679553369612298%7C8%7C10}}%7Carchive.is= (archive link)|}}{{#if: | (dead link)}}</ref> (Apparently, Decepticons don't need glasses.)
- Sunglasses
In July of 2021, ImageWear had a limited promotion giving a free pair of youth sunglasses with purchase of any Transformers eyewear.<ref>{{#if: For a limited time receive a FREE Transformers Youth Sunwear with the purchase of any Transformers Eyewear. Also available for the collections: My Little Pony, Teenage Mutant Ninja Turtles and Paw Patrol! #transformers #transformerseyewear #kidseyewear #imagewear https://t.co/04C0yQDerY |"For a limited time receive a FREE Transformers Youth Sunwear with the purchase of any Transformers Eyewear. Also available for the collections: My Little Pony, Teenage Mutant Ninja Turtles and Paw Patrol! #transformers #transformerseyewear #kidseyewear #imagewear https://t.co/04C0yQDerY"—|}}{{#if: https://twitter.com/ImageWearEye/status/1414910071562248199 |ImageWear|ImageWear}}{{#if: Twitter |, Twitter|}}{{#if: |, ""|}}{{#if: 2021 |, 2021{{#if: 07 |/{{#switch:{{#len:07}}|1=007|07}}{{#if: 13|/{{#switch:{{#len:13}}|1=013|13}}|}}}}|}}{{#if: https://twitter.com/ImageWearEye/status/1414910071562248199 ||}}{{#switch:{{#sub:https://twitter.com/ImageWearEye/status/1414910071562248199%7C7%7C11}}%7Cweb.archive= (archive link)|}}{{#switch:{{#sub:https://twitter.com/ImageWearEye/status/1414910071562248199%7C8%7C11}}%7Cweb.archive= (archive link)|}}{{#switch:{{#sub:https://twitter.com/ImageWearEye/status/1414910071562248199%7C7%7C10}}%7Carchive.is= (archive link)|}}{{#switch:{{#sub:https://twitter.com/ImageWearEye/status/1414910071562248199%7C8%7C10}}%7Carchive.is= (archive link)|}}{{#if: | (dead link)}}</ref>
Notes
[edit]- Two of the eyeglass style appear to be named after planets that have appeared in Transformers; Dromedon and Nebulos. A third is named Audurian, likely intended to be a reference to the planet Arduria.
- One of ImageWear's tweets providing information on the Transformers franchise featured art of a rather... relaxed looking Optimus Prime.<ref>{{#if: More than meets the eye. #transformerseyewear #autobots #decepticons #kidseyewear #imagewear https://t.co/M9VBhym3W2 |"More than meets the eye. #transformerseyewear #autobots #decepticons #kidseyewear #imagewear https://t.co/M9VBhym3W2"—|}}{{#if: https://twitter.com/ImageWearEye/status/1488482754367008768 |ImageWear|ImageWear}}{{#if: Twitter |, Twitter|}}{{#if: |, ""|}}{{#if: 2022 |, 2022{{#if: 02 |/{{#switch:{{#len:02}}|1=002|02}}{{#if: 01|/{{#switch:{{#len:01}}|1=001|01}}|}}}}|}}{{#if: https://twitter.com/ImageWearEye/status/1488482754367008768 ||}}{{#switch:{{#sub:https://twitter.com/ImageWearEye/status/1488482754367008768%7C7%7C11}}%7Cweb.archive= (archive link)|}}{{#switch:{{#sub:https://twitter.com/ImageWearEye/status/1488482754367008768%7C8%7C11}}%7Cweb.archive= (archive link)|}}{{#switch:{{#sub:https://twitter.com/ImageWearEye/status/1488482754367008768%7C7%7C10}}%7Carchive.is= (archive link)|}}{{#switch:{{#sub:https://twitter.com/ImageWearEye/status/1488482754367008768%7C8%7C10}}%7Carchive.is= (archive link)|}}{{#if: | (dead link)}}</ref> This very quickly went on to be memed on social media.