Bearbrick

Bearbrick (rendered Be@rbrick) is a collectable Japanese toyline made by MediCom Toy Inc. The toys come in the form of building block style bears, often designed after popular culture figures such as superheros, like Batman, or in the case of this article, Transformers.

Toys

To celebrate the 30th anniversary of the Transformers franchise, several toys were released through the Bearbrick line. All of them used the same base mold, either redecoed or retooled. They also fall into the Bearbrick size rating of 200%, which is 14 cm or about the size of a deluxe class figure.

Wave 1

• Optimus Prime
• Megatron

Wave 2

• Bumblebee
• Starscream

These two share a retooled chest part that is different from Optimus and Megatron

Wave 3

• Age of Extinction Optimus Prime

Exclusives

• Nemesis Prime

This figure had a more limited release and was exclusive to hmv.co.jp and Lawson convienience stores.

• Optimus Prime BAPE Green Ver.
• Optimus Prime BAPE Red Ver.
• Optimus Prime BAPE Black Ver.

These three BAPE-themed recolors of the Optimus Prime bearbrick were available only through MediCom's website in 2021.

• Optimus Prime BAPE "SHARK"
• Optimus Prime BAPE "BABY MILO"

These two additional BAPE-themed recolors of the Optimus Prime bearbrick were available in select BAPE stores in Japan or through MediCom's website in 2025.

Merchandise

Be@rbrick

These figures are more traditional-styled Bearbricks which do not transform, but have Transformers characters tampographed on their bodies. These first figures were all released in 2007, following the merchandising glut that came with the first live-action film. These all fall into the standard 100% Bearbrick size rating.

• Transformers Set Ver. 1 (Optimus vs Megatron)

• Transformers Set Ver. 2 (Bumblebee vs. Barricade)

• Bumblebee Keychain

The Bumblebee keychain figure was released exclusively by participating movie theaters in Japan in 2007.

MediCom X BAIT

MediCom collaborated with apparel company BAIT to produce a set that would be released exclusively at SDCC 2017. A second set containing Optimus Prime-themed Bearbricks was also announced, but has not yet been released.

• Megatron (G1)

This set is a two-pack including an 11-inch (1000%) and 2-inch (100%) version of the same figure.