User:Ikkad/Sandbox/List of Transformers restaurant promotions
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Since the beginning, Transformers has been adept at getting plastic garbage into the hands of children. Try as they might to move away, Hasbro knows that there is no tactic quite so effective at this goal as packaging it alongside garbage food.
McDonald's
Generation 1
- 1985 St. Louis The Transformers promotion
- In 1985, McDonald's gave away non-transforming, non-poseable figurines of four Mini Vehicle characters, each rendered in six different color variations, in various two-color combinations of red, green, blue, yellow and black. These figures were only available in St. Louis as a test run.[1] The line included:
Beast Era
- 1996 North American Beast Wars promotion
- For Beast Wars, McDonald's released four transforming toys, with names very, very accurate to their beast modes. Another toy was sold to the under-3 crowd, as clearly indicated by his name.
- 1998 North American Beast Wars Transmetals promotion
- To coincide with the Transmetals subline and the second season of Beast Wars, McDonald's Happy Meals featured three characters from the show who did not get Transmetal toys in the retail line.
- 2000 North American Beast Machines promotion
- For Beast Machines, McDonald's put nine different toys into their Happy Meals, representing the characters from the first season.
Unicron Trilogy
- 2002 North American Armada promotion
- With Armada out in 2002, McDonald's released eight toys to represent select characters from the cartoon. The Decepticon toys could combine into the Mighty Vehicle, while the Autobots could combine into a tall... "totem-pole" Mighty Robot. The toys could act as Mini-Cons to larger, retail-sale toys, and were also capable of having Mini-Con toys attached to them.
- 2002 Japanese Armada promotion
- Their Hot Shot's a different mold.
- 2004 European Energon promotion
- McDonald's locations in various parts of Europe released four Energon-based Happy Meal toys. These toys were united by a common gimmick of interchangeable light-up "energon cube" accessories.
- 2005 Latin American Energon promotion
- Four figures which transformed by the touch of a button.
Animated
- 2008 North American promotion
- To promote Animated, McDonald's branches in America and other parts of the world offered six toys in their Happy Meals.
- Bumblebee
- Lugnut
- Megatron
- Optimus Prime
- Autobot Ratchet
- Starscream
- 2008 Brazilian, Mexican and Venezuelan promotion
- McDonald's stores in Brazil, Mexico and Venezuela released four Jumpstarter-style pullback toys, all of which were new molds:
- 2008 French promotion
- McDonald's stores in France released four of the North American Animated toys with additional paint, and added new toy Blitzwing to the set.
- Blitzwing (New mold)
- Bumblebee (Same as North American version, but with more paint details)
- Megatron (Same as North American version, but with more paint details)
- Optimus Prime (Same as North American version, but with more paint details)
- 2010 Hong Kong promotion
- In April of 2010, McDonald's stores in Hong Kong released four of the figures from the US McDonald's Animated promotion:
- 2010 Latin American promotion
- In 2010, McDonald's stores in Latin America released four figures, all of which were the same as those released in United States in 2008 with the exception of Ratchet and Starscream who were omitted:
- 2010 North American promotion
- McDonald's stores in America released six figures, three Autobots and three Decepticons:
- 2011 Japanese Dark of the Moon promotion
- 2011 Japanese Prime promotion
- Additionally, three rather different figures were available through other promotions. These three "Foodstrap" figures (so called due to the dangling strap attached to each used to hang them off other things) depicted Transformers: Prime characters popping out of items of McDonald's food via spring-loaded push-button triggers. They included:
- Burger Transformer (Optimus Prime)
- Shake Transformer (Bulkhead)
- Potato Transformer (Bumblebee)
- 2012 North American Prime promotion
- In 2012, a set of eight figures was released by McDonald's featuring eight Transformers: Prime characters appearing in their vehicle modes. Each figure had various gimmicks, including spring-loaded missiles, electronic lights or some sort of flip-out compartment.
- Optimus Prime (Pushing the smokestacks forward lights up the LED Autobot symbol on the grill of the truck.)
- Megatron (Cannon lights up and the front of the jet is a spring-loaded missile.)
- Bumblebee (Pushing down on the trunk reveals a missile launcher.)
- Starscream (Pressing down on the Decepticon symbol opens the cockpit, revealing a non-functioning missile launcher.)
- Bulkhead (Pulling back on the roof of the truck shoots paper discs from the grill.)
- Breakdown (Rotating the spare tire on the back of the truck reveals a non-functioning missile launcher on the roof.)
- Autobot Ratchet (Pushing down on the back of the roof reveals a partially functional missile launcher.)
- Knock Out (Pushing the grill in reveals two guns from the hood of the car.)
- 2013 North American promotion
- 2013 saw a second McDonald's promotion featuring the characters of Prime, this time all in robot mode.
- Optimus Prime (Rotating the figure at the waist causes the left arm to swing up and down.)
- Bumblebee (Pushing down on the figure's door wings causes his right arm to perform a punching motion.)
- Megatron}
- Starscream}}
- Bulkhead}}
- Breakdown}}
- 2015 Robots in Disguise promotion
- 2015 saw the release of eight non-transformable figures of characters from the Robots in Disguise cartoon.
- 2016 North American Robots in Disguise promotion
- The 2016 Robots in Disguise set consists of eight toys featuring four characters, one each in robot and in vehicle mode.
- Optimus Prime
- Truck mode - Lifting the back end of the truck reveals a disc launcher.
- Robot mode - The gun in Optimus's right hand fires a missile resembling the Mini-con Slipstream's face.
- Bumblebee
- Car mode - Pressing the Autobot sigil on the hood launches a missile from the car's grill.
- Robot mode - Squeezing Bumblebee's arms together launch a disc from the figure's back.
- Thunderhoof
- Tractor mode - Pressing the button on the back of the tractor launches a missile from the grill.
- Robot mode - The figure's right arm launches a Mini-con-shaped missile.
- Steeljaw
- Truck mode - The truck features a hood-mounted disc launcher.
- Robot mode - The figure's left arm launches a Mini-con-shaped missile.
- 2017 Worldwide Robots in Disguise promotion
- The 2017 RID promotion features four Autobot characters, each of whom get a figure and a child-sized mask. The characters include:
- 2017 Holiday Express promotion
- For the 2017 holiday season, McDonald's released a set of twelve interlocking train cars based on then-popular franchises. Among them was a carriage representing Robots in Disguise.
- Transformers Train Car
- 2018 Bumblebee/Authentics McDonald's promotion
- Optimus Prime/Optimus Prime
- Bumblebee/Bumblebee (robot mode)
- Bumblebee/Bumblebee (vehicle mode)
- Grimlock/Grimlock
- Windblade/Windblade
- Megatron/Megatron
- Starscream/Starscream
- Shockwave/Shockwave
- 2019 Cyberverse McDonald's promotion
- 2001 Beast Machines promotion
- 2007 Transformers promotion
- Red Rooster released five toys to coincide with the movie, with varying degrees of transformation.
- 2009 Revenge of the Fallen Red Rooster promotion==
- 2009 saw more Red Rooster Transformer toys released in Australia.
- Optimus Prime
- Bumblebee
- dogtags
- puzzle cube
- grip-ball target
- 2005 Cybertron promotion
- For Cybertron, Burger King churned out four toys.
- 2007 Transformers Burger King promotion
- Burger King's Movie tie-in consisted of a set of eight different non-transforming toys, each with its own gimmick.
- 2009 Revenge of the Fallen promotion
- Burger King had a new set of toys released to coincide with the live-action sequel.
- 2011 Dark of the Moon promotion
- In 2011, Burger King released eight super-deformed figures based on characters appearing in Dark of the Moon. The figures' bodies could be tucked away within their oversized heads.
- 2019 Cyberverse promotion
- 2007 Cybertron promotion
- Philippine chain Jollibee released a set of four transforming toys in its home country under the "Robot Blasters" name, each including a display stand for their robot modes that were also intended to go on top of fast food cups. Their sculpts were based on the Legends of Cybertron figures, with reduced joints.
- 2007 Transformers promotion
- To coincide with the 2007 live-action movie, Jollibee released four toys each with their own cop topper stand. As with Jollibee's Cybertron set, these toys were modeled after Legends class figures, though this time hewing closer to the original sculpts. Bumblebee notably features original sculpting, vaguely resembling the 2008 concept Camaro rather than emulating the 1976 Chevrolet Camaro of the Legends toy.
- 2009 Beast Machines Jollibee promotion
- Released an inexplicable nine years after the show aired, Jollibee's Beast Machines toys included cube-like display stands with little niches to hold pencils with. These toys were based heavily on the characters' figures from the Beast Machines toyline.
- 2009 Revenge of the Fallen promotion
- Jollibee's Revenge of the Fallen toys included three modified Legends figures and one neutered Cyber Slammer!
- 1994 Dairy Queen Generation 2 promotion
- In conjunction with Generation 2, Dairy Queen gave away a non-transforming non-posable Optimus Prime figure with its "Kids' Pick-Nick Meals". It came with stickers kids can apply onto the toy that have nothing to do with Optimus Prime.
- 2000 North American Hasbro Toys Checkers/Rally's promotion
- At the tail end of Beast Wars proper, American chain Checkers and its regional variant Rally's offered four toys based on various Hasbro properties. Rhinox was the ugliest.
- 2009 Southeast Asian Revenge of the Fallen promotion
- 2009 saw another wave of 4 Kentucky Fried Chicken / KFC toys released in Malaysia and Singapore.
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- 2019 Cyberverse/Evergreen Wendy's promotion
- Based on super-deformed interpretations of the Evergreen designs, these toys were available with Wendy's Kids Meals. Each non-transformable figure comes unassembled in a bag, which contained a plastic torso with cardboard legs, arms, and interchangeable faces.
- condense international variations, note such variations
Dark of the Moon
McDonald's stores in Japan offered two non-transforming figures as a promotional tie-in with the release of Dark of the Moon, these toys feature proximity-triggered electronic sound and light gimmicks:
Aligned
Bumblebee was available only as a mailaway exclusive in the September issue of TV Boy Magazine, while the other two were claimed by redeeming a coupon obtained with the purchase of a Happy Meal at participating retailers. Bafflingly, these three figures could interact with the new trailer released with the Chronicle Optimus Prime set, which included moulded spaces specially designed to accommodate them in its floor.
Evergreen
Cyberverse
Red Rooster
Australian chain Red Rooster opted to release four of the McDonald's pieces for their version of the promotion. Each of the four toys was available in four decos: the toy's original colors, and three versions using the plastic colors of each of the other toys in the set. All translucent plastic from the Happy Meal release was replaced with opaque plastic.
Burger King
Jollibee
Other
Dairy Queen
Rally's/Checkers
KFC
Wendy's
References
Category:Fast food exclusives Category:Lists
