Transformers: Prime (franchise)

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Transformers: Prime is a Transformers franchise that launched in the year 2010. It began with the simultaneous launch of the novel Exodus: The Official History of the War for Cybertron and the video game War for Cybertron. Prime's main manifestation will be the upcoming Transformers: Prime cartoon on the new Hub network.


The Prime franchise featured the following primary components:


Transformers: Prime represents a concerted effort on Hasbro's part to imagine a new "master continuity" from the ground up that includes all the facets they feel worked best from past universe. Given this, it is not surprising to find that it borrows heavily from G1, the live action movies and Animated, among others. Their plans are for the Prime universe to last longer than any single continuity since G1, at least 7 to 10 years if things go well. To this end they have created an immense tome, an extensive 350 page continuity bible for writers in the new continuity to follow.

Continuity headaches

  • Despite the concerted effort to organize the new continuity, Exodus and War for Cybertron are very incompatible versions of a similar story, creating two separate universes for the continuity right from the start. Oops.
  • It probably doesn't help that poor editing left Exodus self-contradictory on a good number of backstory points.

Notes

  • Aaron Archer has stated that he wasn't particularly happy with "Prime" as the name of the new continuity family, but did not yet have a better option to offer. He had considered recommending "Epochs," only to conclude it wasn't really better after all.


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