Transformers: Prime (toyline)

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Aligned continuity family
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The Transformers: Prime toyline hit shelves in November 2011. Beforehand, there had been much doubt as to whether there would be a toyline, partially because of the complex CG designs, and Hasbro considered releasing Optimus, Bumblebee and Starscream in the Generations line before deciding the show warranted its own label. The first few waves released bear a "First Edition" label, with upcoming toys in 2012 bearing a "Robots in Disguise" subtitle.

First Edition (2011)

Deluxe class

First Edition "Entertainment pack" contains:

Arcee, a Wave 1 Deluxe figure

"First Edition" Wave 1

"First Edition" Wave 1.5

"First Edition" Wave 2

Voyager class

Bulkhead, a Wave 1 Voyager figure

"First Edition" Wave 1

Exclusives

Optimus Prime in Matrix packaging exclusive to 2011 San Diego Comic-Con

SDCC Exclusive


NYCC Exclusive

Pretty in Pink, she is not.
  • Bumblebee and Arcee, Includes Raf Esquivel and Jack Darby
Arcee is a redeco of Deluxe Class Arcee in pink and white Generation 1 Arcee colors and comes with a New York taxicab Bumblebee and NY-themed Jack Darby and Raf Esquivel figurines. They were sold exclusively at New York Comic-Con 2011.


Robots in Disguise (2012)

Cyberverse

Legion

Commander

Future waves

Or you could pick... WHAT'S IN THE BOX.
Or you could pick... WHAT'S IN THE BOX.

This item is currently scheduled for release, but is not yet available at mass retail.

Playset

Or you could pick... WHAT'S IN THE BOX.
Or you could pick... WHAT'S IN THE BOX.

This item is currently scheduled for release, but is not yet available at mass retail.

Deluxe

"Robots in Disguise" Wave 1

Future Waves

Voyager Class

Future waves ("Robots in Disguise")


Merchandise

  • Optimus Prime Stand-up Mover
  • Bumblebee Stand-up Mover