AEON

AEON Co., Ltd. (イオン株式会社, Ion kabushiki gaisha, stylized as ÆON), based out of Japan, is the largest retailer in Asia, running everything from convenience stores to "hypermarkets" to entire malls. They formerly ran the JUSCO (ジャスコ Jasuko, short for Japan United Stores Company) "hypermarket" style retail chain in Japan, but changed the chain name to AEON in 2011.

They have had several Transformers exclusives over the years under both names, primarily in the form of promotional freebie campaign items given away with qualifying purchases, but they also carried a few "normal" exclusives as well as "USA Edition" toys otherwise unavailable in that market.

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JUSCO exclusive toys (2000-2010)

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Car Robots (Robots in Disguise)

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"Original" Art Fire

JUSCO is perhaps best known for their initial Car Robots exclusives, particularly the "Original Spychangers" ("original" as in "unique", not "the first"). These six clear-plastic toys were direct-mail premiums to members of their "Peppy Kids Republic" (元気キッズ共和国, Genki Kidzu Kyōwakoku), a sort of subsidiary/offshoot for selling baby goods and children's clothing. Since membership was open only to kids 12 and under and the toys were individually shipped blind-packed, getting the entire set of six was extremely difficult.

Original Spychangers
Promotional Flip Changers


Legends of the Microns (Armada)

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Wheel Space Galaxy Edition

The other thing JUSCO is known for is their Legends of the Microns promotion... and mostly it's known for how ridiculous it was to obtain the set. One Micron was blindpacked inside Convoy Super Mode's box. In other words, if one wanted to get all three Mini-Cons, they'd have to buy at least three Super-Base Optimus Prime toys, the biggest and most expensive toy in the line (at the time), and even then they weren't guaranteed to get three different Mini-Cons. It was, veritably, the most evil store promo ever, and thankfully never repeated again.

USA Edition Deluxes Promotional Microns


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Wing Convoy Original Figure

Like most retailers, the promotional freebies for Superlink were focused on Energon weapons rather than Microns. But JUSCO also got a unique piece of merch on top of that.

Promotional Energon weapons Promotional Super Real Figure


Universe (2003)

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While Takara did not have their own version of the 2003 Universe toyline, they did import a number of toys from it as part of the "USA Edition" import series.

USA Edition Ultra Class


Galaxy Force (Cybertron)

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Graviton

JUSCO had perhaps the most unnoticed Galaxy Force promotional campaign, at least by Western fans. The "Convoy Power Up W Campaign" gave away all-white versions of the Hellflame Microns, a promotional team whose original toys were split originally across multiple retailers (JUSCO included). For whatever reason, the white versions kind of slipped under the fandom radar.

Promotional Microns


Transformers (2007)

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Torque Gain

For the live-action movie toyline, JUSCO had a single promotional Micron. Curiously, while only specific movie-based toys would qualify one for the freebie, the promo's instruction sheet used the classic Transformers logo, which could be taken to mean it was a "Generation 1" character. You know, if you like.

Promotional Microns


Animated

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Starscream Clone Black Version

The Takara Animated toyline went a little bit nuts with the Starscream clones for promos and contest prizes. While most were at least based on actual in-cartoon clone characters, JUSCO's part of the promo appears to include one toy-original "character".

This was also the last exclusive released under the JUSCO name, as the chain changed to AEON in 2011.

Promotional EZ Collection


AEON exclusive toys (2011-present)

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Darkside Moon (Dark of the Moon)

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Promotional MechTech weapons


Prime

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Terrorcon Bumblebee

Several of AEON'S Prime exclusives ended up with an amusing little twist. Each Arms Micron kit had a clear-plastic "Energon Crystal" with different colors/types, with a "game" attached where combining Microns with matching Crystal colors in multiple shapes created more "powerful" combination weapons than normal. The green crystals that came with the three Decepticon Arms Microns are the "Ion" type, a play on "ion" and "AEON" having the same pronunciation/katakana (イオン).

Deluxe Class Promotional Microns


Go!

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Sen
Swordbots Promotional Microns


Generations (Malaysia only)

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Lucky Draw prizes


Lost Age (Age of Extinction)

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Paulie. No, really, that's his name.
Movie Advanced Series Promotional EZ Collection Promotional Microns Promotional weapons


Adventure (Robots in Disguise 2015)

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Sting
Promotional Microns