Ben MacCrae

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The name or term "Ben" refers to more than one character or idea. For a list of other meanings, see Ben (disambiguation).

Ben "Bmac" MacCrae is an Associate Brand Manager of Global Brand Development & Marketing on the Transformers brand at Hasbro. He is in charge of exclusives for the Generations franchise. He previously worked at a contractor running Magic: The Gathering events before later taking an internship on the franchise team for Transformers. He was then eventually brought onto the product team during then-Associate Brand Manager Rachel Fleming's maternity leave.

Known marketing projects

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HasLab

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Transformers Collaborative

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Holiday

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What's all this about?

This article on a real person associated with the Transformers brand is a stub and is missing information.
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What's needed: More specific project credits from livestreams, conventions, instagram, etc etc etc


Other known projects

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Robosen Collector's Edition

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Convention appearances

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Hasbro Pulse web content appearances

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Livestreams

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Articles

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HasLab Preview

Trivia

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  • MacCrae was a G.I. Joe playtester as a child. He still owns multiple prototype toys from this time in his life, some of which were never actually released.
  • BMac's favorite character is Seaspray. He fights for him at every meeting to plan out the year's assortment and swears he'll do so until the day he leaves the brand.[2]

References

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  1. ↑ May 22, 2023 Interview with the "Adventures in Collecting" podcast.
  2. ↑ February 8, 2023 Interview along with Delaney Norris, Mark Maher, and Evan Brooks on the "Mr. Alan SuperShow" YouTube channel
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Interviews

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