Real Gear Robot: Difference between revisions
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==Notes== | ==Notes== | ||
* The '''Real Gear Robots''' toyline is the long-in-coming return of "mechanical device" Transformers along the lines of the original [[Soundwave (G1)|Soundwave]], [[Perceptor (G1)|Perceptor]] and [[Reflector (G1)|Reflector]], whose [[Alternate mode|altmodes]] are all common hand-held electric devices. | * The '''Real Gear Robots''' toyline is the long-in-coming return of "mechanical device" Transformers along the lines of the original [[Soundwave (G1)|Soundwave]], [[Perceptor (G1)|Perceptor]] and [[Reflector (G1)|Reflector]], whose [[Alternate mode|altmodes]] are all common hand-held electric devices. | ||
* | * A [[Hasbro]] representative at [[BotCon 2007]] claimed that the ''Real Gear Robots'' toys were created in line with the designs of the ''[[Transformers: Cybertron (franchise)|Cybertron]]'' franchise that ran through 2005 into the first half of 2006, only for their release to be held back—which resulted in serendipity with the [[Movie (franchise)|Movie]] marketing blitz, since cell phones and other electronic devices become Transformers in the film.<ref>Hasbro representative, [[BotCon 2007]].</ref> Evidence of this can be seen on the stickers of several "first-use" molds, which have ''Cybertron''-series characters on them. (Later [[Redeco|redecoes]] of these molds were given different stickers, with movie characters on them. The Japanese versions released by [[TakaraTomy]], on the other hand, had the ''Cybertron''-based stickers replaced with Movie-based stickers from the get-go.) However, designer [[Aaron Archer]] would years later give the contradictory account that the ''Real Gear Robots'' were conceived from the very start as an opportunistic movie tie-in assortment inspired by [[Frenzy (Movie)|Frenzy]], which were never part of the ''Cybertron'' toyline.<ref>{{citesocial|quote="'I've been wondering what the original intent for the ''Real Gear Robots'' toyline was. Were they meant for ''Transformers Cybertron''? How could they have fit in the toyline's ecosystem?' So when you do a movie, you have an opportunity to sell to more retailers, because you're going to get the buzz, the lift of the movie, and the marketing campaign is going to lift that property up over one that doesn't have it—or just has basic TV animation or something—so a wider group of buyers across the wider spectrum of stores are going to buy product. So in order for you not to get overrun with the same stuff everywhere, or maybe making bigger molds in doubling them up than you want to, you're going to offer different assortments, different types of assortments different price points. So ''Real Gear'' gave us an opportunity to quote-unquote make a "movie" assortment, take the Frenzy concept of gear and kind of blow that out, like, what if there was more of that in the film? And we can offer a low price point that the movie otherwise didn't really have, and take that as permission to do a whole line of game controllers and watches and all that stuff. So that's really what ''Real Gear'' was, it was not part of ''Cybertron'', it was an opportunistic assortment to put more stuff out into the market, and that's what it was. And it was in the movie vernacular, but also we were able to say, Soundwave and Megatron and Perceptor and Blaster and characters before that had this... it's an element of ''Transformers'' the the "gear" bots, if you look at the car bots and the army bots or whatever, gear was also an element of the G1 experience, so we wanted to blow that out. Simple as that, it was an opportunity.|link=https://www.youtube.com/watch?v=bSXaInBmtIk&t=3401s|name=Aaron Archer|site=''The Toy Armada''|title=Toy Armada Friday night LIVE: Toy Talk Q&A|year=2023|month=05|day=12}}</ref> | ||
===Foreign names=== | ===Foreign names=== | ||
Revision as of 21:10, 14 May 2023
- Real Gear Robots are AllSpark Mutations from the Transformers portion of the live-action film continuity family.
Real Gear Robots are a subgroup of AllSpark Mutations—machinery brought to life as Transformers by the AllSpark
Uncover one of the most closely held secrets on Earth, known only to very few humans. The power of the Allspark[sic] has been unleashed, and machines all over the world have come alive. Unlock their secrets and join the battle!Real Gear Robots toyline summary
Fiction
Toy packaging
Very few humans are actually aware of it, but the unleashing of the power of the AllSpark has given life to machines world-wide. By purchasing a Real Gear ROBOTS product, you too now know this secret. Congratulations! Now, join the battle![1]
After coming to life, each Real Gear Robot chose sides, joining either the Autobots or Decepticons. They each seemed to find a niche to fill within their respective factions and simply joined in the regular ranks.[2]
Toys
| Autobots | Decepticons | |
|---|---|---|
| binoculars | ||
| cell phone | ||
| digital camera | ||
| digital watch | ||
| MP3 player | ||
| portable game system | ||
| video camera | ||
| videogame controller |
Notes
- The Real Gear Robots toyline is the long-in-coming return of "mechanical device" Transformers along the lines of the original Soundwave, Perceptor and Reflector, whose altmodes are all common hand-held electric devices.
- A Hasbro representative at BotCon 2007 claimed that the Real Gear Robots toys were created in line with the designs of the Cybertron franchise that ran through 2005 into the first half of 2006, only for their release to be held back—which resulted in serendipity with the Movie marketing blitz, since cell phones and other electronic devices become Transformers in the film.[3] Evidence of this can be seen on the stickers of several "first-use" molds, which have Cybertron-series characters on them. (Later redecoes of these molds were given different stickers, with movie characters on them. The Japanese versions released by TakaraTomy, on the other hand, had the Cybertron-based stickers replaced with Movie-based stickers from the get-go.) However, designer Aaron Archer would years later give the contradictory account that the Real Gear Robots were conceived from the very start as an opportunistic movie tie-in assortment inspired by Frenzy, which were never part of the Cybertron toyline.[4]
Foreign names
- French: Techno-Robots (Canada)
- Spanish: Robots Aparatos (America)
References
- ↑ Real Gear Robots packaging blurb.
- ↑ Real Gear Robot toy bios.
- ↑ Hasbro representative, BotCon 2007.
- ↑ ""'I've been wondering what the original intent for the Real Gear Robots toyline was. Were they meant for Transformers Cybertron? How could they have fit in the toyline's ecosystem?' So when you do a movie, you have an opportunity to sell to more retailers, because you're going to get the buzz, the lift of the movie, and the marketing campaign is going to lift that property up over one that doesn't have it—or just has basic TV animation or something—so a wider group of buyers across the wider spectrum of stores are going to buy product. So in order for you not to get overrun with the same stuff everywhere, or maybe making bigger molds in doubling them up than you want to, you're going to offer different assortments, different types of assortments different price points. So Real Gear gave us an opportunity to quote-unquote make a "movie" assortment, take the Frenzy concept of gear and kind of blow that out, like, what if there was more of that in the film? And we can offer a low price point that the movie otherwise didn't really have, and take that as permission to do a whole line of game controllers and watches and all that stuff. So that's really what Real Gear was, it was not part of Cybertron, it was an opportunistic assortment to put more stuff out into the market, and that's what it was. And it was in the movie vernacular, but also we were able to say, Soundwave and Megatron and Perceptor and Blaster and characters before that had this... it's an element of Transformers the the "gear" bots, if you look at the car bots and the army bots or whatever, gear was also an element of the G1 experience, so we wanted to blow that out. Simple as that, it was an opportunity."—Aaron Archer, The Toy Armada, "Toy Armada Friday night LIVE: Toy Talk Q&A", 2023/05/12
