Trasformer

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Trasformer was a unique international release of Tarara's Diaclone and MicroChange lines by an Italian company named GiG that was available in 1984. The toys are infamous for featuring several characteristics of Hasbro's Transformers versions of those toys, even though GiG initially only had a license from Takara for importing their Diaclone versions.

History

In 1983, GiG had acquired the license for selling imported Diaclone and MicroChange toys on the Italian market from Takara. Initially, GiG simply released the toys under the name Diaclone, such as the Dia-Battles combiner, the Dia-Train or the Power Bases playets. However, when Hasbro had launched their Transformers version of the line with considerable success the following year, GiG quickly realized the potential. Since GiG didn't want to pay for a second license, they came up with quite an original concept: As they couldn't directly mimick Hasbro's Transformers toys, they would now release the Diaclone toys in color schemes based on the Hasbro versions, even using the same sticker sheets as the Hasbro toys, omitting the pilots (in most cases, anyway) and renaming the line into Trasformer, with the Diaclone "Car Robos" (the Autobot Cars) being called "Auto Robots". The packaging, however, was still more or less based on Takara's Diaclone packaging, and the toys featured no bios or any kind of fiction that would identify them as Hasbro's Transformers characters. The Trasformer line also included the Diaclone Triple Changer, which was never released as part of the Transformers line. On the other hand, GiG also undertook some bizarre safety modifications, replacing the toys' regular missiles with all-new missiles that featured ridiculous oversized rubber tips.

Obviously, Hasbro weren't too happy about this. Presumably, they quickly pressured GiG into acquiring a proper license. In 1985, GiG then abandoned the Tranformer line and instead re-released the toys in actual Transformers packaging, albeit keeping a small remainder of the old Trasformer logo in addition to the larger Transformers logo (the second logo would finally dropped starting with the Pretenders toys from 1988). Still, GiG would keep their ties with Takara, which allowed them to release toys as part of the Transformers line which Hasbro would never release (such as a Bruticus giftset or Galaxy Shuttle).

Toys

Auto Robot

Tripla Trasformazione

  • Aereo A Tripla Trasformazione (Pre-Blitzwing, or Pre-Overcharge)
  • Elicottero A Tripla Transformazione (jet/helicopter Triple Changer; never released as a Transformer)

Scatter

Overview of pre-Trasformer Diaclone releases by GiG Catalog images of GiG's Trasformer toys

Information on Italian Transformers and Pre-Transformers toys