Transformers: Prime (toyline)

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The Transformers: Prime toyline hit shelves in November 2011. Originally, Hasbro played coy with the series receiving a toyline at all, emphasizing that it was a television series first and foremost. There were initial plans to release a small assortment of three Deluxe figures (Bumblebee, Arcee and Starscream) in the Generations line before they were moved into the expanded "First Edition" launch line.

The Transformers: Prime toys released in 2012 will bear the "Robots in Disguise" subtitle.

According to a post by Hasbro, the First Edition subline has been canceled for the US.

First Edition (2011)

Deluxe class

Arcee, a Wave 1 Deluxe figure

Wave 1

• Arcee
• Bumblebee
• Starscream

Wave 1.5

• Cliffjumper

Wave 2

• Terrorcon Cliffjumper
• Vehicon

Voyager class

Bulkhead, a Wave 1 Voyager figure

Wave 1

• Bulkhead
• Optimus Prime

Entertainment Pack

• Optimus Prime vs. Megatron (w/ Jack Darby, Miko Nakadai, and Raf Esquivel)

Exclusives

Optimus Prime in Matrix packaging exclusive to 2011 San Diego Comic-Con

SDCC Exclusive

• Matrix of Leadership Optimus Prime

NYCC Exclusive

Pretty in Pink, she is not.

• Bumblebee and Arcee, Includes Raf Esquivel and Jack Darby

Arcee is a redeco of Deluxe Class Arcee in pink and white Generation 1 Arcee colors and comes with a New York taxicab Bumblebee and NY-themed Jack Darby and Raf Esquivel figurines. They were sold exclusively at New York Comic-Con 2011.

Japanese Exclusive

• Megatron (single pack release of Deluxe class Megatron from the Entertainment Pack released in Hasbro's territories)
• Arms Micron
  • Aimless - redeco of Power Core Combiners Throttler
  • Blowpipe - redeco of Power Core Combiners Groundspike
  • Peaceman - redeco of Power Core Combiners Chopster

Robots in Disguise (2012)

Cyberverse

Legion

Wave 1

• Arcee
• Bumblebee
• Cliffjumper
• Autobot Ratchet
• Vehicon

Wave 2

• Breakdown
• Evac
• Soundwave
• Mirage

Commander

Wave 1

• Bulkhead
• Megatron
• Optimus Prime
• Starscream

Future waves

• Ironhide

Vehicle

Wave 1

• Star Hammer with Wheeljack
• Energon Driller with Knock Out

Base

Wave 1

• Optimus Maximus

Revealers

Wave 1

• Soundwave
• Wheeljack
• Bumblebee (Second mold)
• Cliffjumper (Second mold)

Wave 2

• Autobot Ratchet
• Arcee

Wave 3

• Knock Out
• Vehicon (Second mold)
• Hot Shot

Powerizers

Wave 1

• Optimus Prime (Second mold)
• Megatron

Future waves:

• Skyquake
• Starscream

Weaponizers

Wave 1

• Optimus Prime
• Bumblebee

Entertainment Pack

• Starscream vs. Bumblebee (w/ Silas and MECH soldier)

Merchandise

• Optimus Prime Stand-up Mover
• Bumblebee Stand-up Mover

Roleplay

• Bumblebee Ion Blaster

Battle Masks

• Optimus Prime Battle Mask
• Bumblebee Battle Mask

Energon Helmet

• Optimus Prime Energon Helmet