Estrela

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Making children happy, and parents broke!

Estrela was a Brazilian company that held the license to manufacture and market Generation 1 toys in Brazil.

Estrela's version of the G1 toyline consisted mainly of recolored Mini Vehicles that were given different character identities from their Hasbro and Takara counterparts, and divided into the Optimus and Malignus factions. Estrela also produced Jumpstarter redecoes named Salt-Man X and Salt-Man Z, a small line of transforming radio-controlled cars called Eletrix, and the two pull-back Bat-Robô toys.


See also