Transformers: Generations (toyline)

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The name or term "Generations" refers to more than one character or idea. For a list of other meanings, see Generations (disambiguation).

Transformers: Generations is a line of figures launched in 2010. Like the earlier 2006 Classics and 2008 Universe lines, along with much of the 2010 Transformers line, it aims to recreate older Transformers characters as new toys and celebrate the history of the brand. Initially, unlike Universe, there were no series or other indications on the toys' packaging regarding which continuity the characters hail from, which seemed to follow Hasbro's recent trend of leaving as much of that kind of information as possible up to the imagination of the purchaser. However, after the line resumed in 2012 after a temporary hiatus, the packaging began to bear the Fall of Cybertron logo for the toys designed after the characters of that video game.

During the 2010-2011 portion of the line, the toys used designs from the War for Cybertron video game, before gradually shifting into the more familiar design style of the Classics and Universe toylines. The earlier waves of figures advertised The Hub or War for Cybertron. After the aforementioned hiatus, the line returned in full force in 2012, with designs based on the Fall of Cybertron video game, which have continued into 2013. At Toy Fair 2013, it was announced that, in celebration of the 30th Anniversary of the brand the next phase of toy designs, denoted by a packaging logo that reads "Thrilling 30", would be developed in collaboration with IDW Publishing, creating a sense of unity between the designs of the toys and the designs of the characters in IDW's ongoing Generation 1 comic storyline. The coming Generations "Thrilling 30" toys will resemble both new and existing IDW character designs, with the Deluxe class figures including reprints of their characters' respective Spotlight comic issues.

2010-2011 (War for Cybertron and "Classics-style")

Deluxe Class

Wave 1

RETRIBUTION!
Toys R Us and online retailers like Entertainment Earth and BigBadToyStore received special cases containing only Cybertronian Optimus Prime and Cybertronian Bumblebee as a promotional tie in for the release of the War for Cybertron video game before the general release of the Generations toyline.

Wave 2

I'm just a miner.

Wave 3

Wave 4

Wave 5

And that's when Hasbro ran out of movie-era Decepticons.

Wave 6

Wave 7

That's it, we're done!

Wave 8

Wave 9


2012-2013 (Fall of Cybertron and "Thrilling 30")

Legends Class

You'll need more than a glass of water to swallow this tablet.

Series 01

Wave 1

Wave 2

  • #003 Eject (retool of Fall of Cybertron Rumble) & Ramhorn
  • #004 Autobot Rewind (redeco of Fall of Cybertron Eject) & Sunder (redeco of Fall of Cybertron Laserbeak)

Series 02

Wave 3

Future Waves


Deluxe Class

Series 01

Generations requires constant infusion of video games to survive.

Wave 1

Wave 2

Wave 3

Wave 4

  • Impactor (retool/redeco of Fall of Cybertron Onslaught)
  • Roadbuster (retool/redeco of Fall of Cybertron Swindle)
  • Topspin (retool/redeco of Fall of Cybertron Blast Off)
  • Twintwist (retool/redeco of Fall of Cybertron Brawl)
  • Whirl (retool/redeco of Fall of Cybertron Vortex)


Or you could pick... WHAT'S IN THE BOX.
Or you could pick... WHAT'S IN THE BOX.

This item is currently scheduled for release, but is not yet available at mass retail.

Future Waves


Or you could pick... WHAT'S IN THE BOX.
Or you could pick... WHAT'S IN THE BOX.

This item is currently scheduled for release, but is not yet available at mass retail.

Voyager Class

Series 01

Wave 1

This time, I brought backup!

Wave 2

Series 02

Wave 3

Future Waves


Or you could pick... WHAT'S IN THE BOX.
Or you could pick... WHAT'S IN THE BOX.

This item is currently scheduled for release, but is not yet available at mass retail.

Titan Class

Future Waves


Or you could pick... WHAT'S IN THE BOX.
Or you could pick... WHAT'S IN THE BOX.

This item is currently scheduled for release, but is not yet available at mass retail.


Exclusives

If you think this is huge, wait until you see his aftermarket prices...

Convention exclusives

San Diego Comic-Con

Asian retail exclusives

The following toys introduced the first non-Deluxe toys in the line. They were originally released only in China and other Hasbro Asia markets. However, ToysЯUs picked up all of these toys (minus the Leaders) as part of a massive group of Transformers exclusives for US and Canadian market releases, just in time for the 2012 holiday shopping season.

Legends Class

Legends Class Bluestreak, the first toy of the G1 character in over a decade not named "Silverstreak".

Scout Class

Deluxe Class

Asian market exclusive packaging for Cliffjumper, Springer, Swerve and Wheelie (top) and North American market ToysЯUs exclusive packaging (bottom).

Voyager Class

Voyager Class "Protectobot Hot Spot", not named "Hot Zone" unlike previous toys.

Leader Class

Other

The Ultimate Gift Set was also made available as an online retailer exclusive in the United States.

Canceled exclusives


Notes

I don't belong here, bitches!
  • Clicking "War for Cybertron Toys" on Hasbro's War For Cybertron webpage brings up the whole "Generations" toyline. Looking for War for Cybertron toys? Here you go.
  • Since the toys in the Generations toyline were initially all Deluxe-sized, the Difficulty Level bar on the front packaging (which indicates how hard it is to convert a toy from mode to mode) now denotes each individual toy's challenge level (Cybertronian Bumblebee, for example, is a Level 4, while Thrust is a Level 2).
  • The plastic-coated wire twist-ties, which were normally used to secure a toy in its packaging in past toylines, have been replaced with rattan tie-downs. The paper-based tie-downs are also used in the 2010 Transformers toy line and subsequent toy lines moving forward.
  • The 2010 Transformers toy line, particularly the Reveal the Shield subline imprint, contains several toys with a design aesthetic similar to the Generations line. This led to confusion when fan expectations were contradicted by official Hasbro announcements. Subsequently, Hasbro released Wheeljack, a retool of Reveal the Shield Turbo Tracks, and Junkheap, a retool of Reveal the Shield Wreck-Gar, under the Generations banner, later followed by Generation 2-inspired redecos of Reveal the Shield Optimus Prime and Special Ops Jazz released as part of the "Ultimate Gift Set" and the Asian market/Toys"R"Us exclusive Wheelie redeco/retool of Special Ops Jazz, all of them also in Generations packaging, thus further strengthening the ties between the two lines.
  • Most of the Generations toys (along with several from the 2010 Transformers toy line) were released by TakaraTomy in their Transformers United toyline. The toys representing characters who appeared in the video game War for Cybertron (which is part of the Aligned continuity family) were released as their Generation 1 counterparts in Japan.

Footnotes

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