Commercial/International

The United States and Japan aren't the only countries that have Transformers commercials. Just about every country that received the original The Transformers toyline had their own television advertising campaign for it. Approaches to the commercials differed quite a bit, with most countries simply receiving dubbed US spots, some getting their own unique spots (early UK, Spain) or, in the case of Italy, a combination of both. The reason for these different approaches (besides needing to adjust for different cultures) is that during the early years of the Transformers brand, Hasbro did not yet have local offices to handle the marketing and distribution of its toys outside of the US and Canada. As a result, marketing and distribution was licensed out to companies with ties to various local markets. Commercials for Generation 1 after 1990 were largely the same across Europe, originally produced for Milton Bradley in English and then dubbed for the other markets. By the time Generation 2 was being released in the US, Hasbro had started to open foreign offices. As a result, foreign advertising campaigns began to shift away from unique commercials and towards a more economical approach of simply dubbing the spots created for the US. Since 2001, practically all foreign Transformers advertising in Hasbro markets uses dubbed spots.
Europe
United Kingdom

- Optimus Prime [1]
- Animation: Prowl, Sideswipe and Jazz takeoff; Optimus Prime transforms and fires; Black helmet Megatron takes aim. All were re-used from the early American commercials.
- Toy segment: Two kids play with Optimus Prime, all of the pre-movie Autobot Cars and at least four Seekers: Starscream, Skywarp, Thundercracker, and Ramjet. They do so in a "mountainous area just outside a big city" diorama with the tabletop and city skyline in a red and white grid pattern inspired by G1 Autobot packaging.
- Notes: Optimus is referred to as being the Autobots' "battle headquarters" as well as their leader.
- Optimus Prime, we need you!

- Megatron [2](short clip)
- Animation: Unknown.
- Toy segment: Megatron is played with in front of a purple and white grid backdrop inspired by G1 Decepticon packaging.
- Animation: The "Autobot cars meet the Seekers" portion of the The Transformers #1 spot.
- Toy segment: Essentially the same as the Optimus Prime spot but without Prime.
- Notes: The Ratchet toy used in the commercial is the cross variant.
- Dinobots [6]
- Animation: Soundwave battles Sludge, Slag and Grimlock. Trimmed down footage from the US Dinobots commercial.
- Toy segment: Two boys in blue sweaters play with the Dinobots on the same red-and-white grid seen in the previous Autobot-centric ads. Surrounding them are grey mountains, behind them an orange sun looms in a red sky. The narrator tells us the Autobots have created Slag, Sludge, Snarl and Grimlock, "a brave prehistoric breed". A third boy joins the scene, armed with Dirge and Ramjet, who swoop in for attack. The Dinobots transform to robot mode. Ramjet floats around in front of them before deciding to retreat.
- Dinobots and Jetfire [7]
- Animation: Same edit of Soundwave battling Sludge, Slag and Grimlock as the previous commercial.
- Toy segment: Jetfire flies over the usual sandy and mountainous environment. The narrator informs us that the Autobots are always on their guard and that "In the air is Jetfire, heavily armored and daring in battle." Jetfire eventually comes to a jungle, from which Snarl emerges. The narrator tells us that patrolling the jungle are the Dinobots, once again described as "a brave prehistoric breed". Sludge arises from some heavy mist inside another part of the jungle while Slag comes out from behind a rocky outcropping somewhere else. Jetfire transforms to robot mode, then Scourge and Cyclonus show up. Cyclonus flies into the mouth of Grimlock, who rises from out of the ground like a zombie. Grimlock transforms and poses with the other Dinobots and Jetfire on some rocks.
- The Dinobots and Jetfire are ready for anything!
- Ultra Magnus and Galvatron [8]
- Animation: Astrotrain and Blitzwing swoop down over a fallen Autobot (Blaster?) and create an explosion; Ultra Magnus and his carrier full of Autobots transform in front a volcano. The latter is an excerpt from the animated footage used in the US Battlechargers commercial.
- Toy segment: Ultra Magnus rolls through a rocky diorama and transforms; Galvatron rolls onto a plateau, transforms and shows off his eye flashing ability.
- Notes: Galvatron's electronic noises are played constantly during his section of the ad. The music used in this and the rest of the 1986/87 commercials can be heard in full on The Special Teams audio cassette in all its funky synthesised hand-clap glory.
- The magnificent ULTRA MAGNUS!
- Springer & Octane [9] (French audio)
- Animation: Re-used from the U.S. Autobot Triple Changers & Octane commercial.
- Toy segment: Springer and Octane's modes are counted off.

- Metroplex [10]
- Animation: Metroplex drives and shoots. Re-used from the American commercial.
- Toy segment: Ominous music plays while Cyclonus and Scourge fly towards Metroplex and Wheelie, Scamper and Blades demonstrate Metroplex's base mode features. Metroplex then triumphantly transforms into robot mode only to have the ominous question asked: But can Metroplex beat up the new Decepticons?
- Notes: The same red sweater wearing kid's hand from the previous commercial is shown moving the toys.
- This is Metroplex, Autobot city.
- Autobot Cars - Kup, Blurr and Hot Rod [11]
- Animation: Hot Rod and Kup transform to attack Starscream and Skywarp. Blurr runs around in circles.
- Toy segment: We see Kup, Blurr and Hot Rod in vehicle form, backed up by some of the still-available Autobot cars from the previous two years. We're told by the narrator that these three new warriors have been built by the Autobots on Cybertron, even though the commercial takes place in the usual sandy, mountainous environment. Wireframe breakdowns of the three new Autobots in vehicle form appear, which transition back to filmed footage of the toys in action. Kup is said to be experienced in battle, which seems to contradict the previous statement about him just being built right off the bat. Blurr jumps a cliff. Hot Rod rams two Decepticons off another cliffside, before transforming and joining his two comrades to pose moodily.
- Notes: Hot Rod is sporting his early pink paintjob, rather than his normal crimson look. The wireframe-to-toy effects are reminiscent of those seen in Takara's Diaclone Car Robots Porsche 935 Turbo (Jazz) commercial.
- The Decepticons' days are numbered!
- Decepticon Planes - Scourge & Cyclonus [12]
- Animation: Scourge and Cyclonus attacking, re-used from their US ad.
- Toy segment: Scourge and Cyclonus are shown through a camera reticle in vehicle form as the narrator tells us that "We can now bring you the latest pictures of the new Decepticon planes - they're light-years ahead!" Shutter closing effects accompany shots of the Decepticons from different angles. Cyclonus and Scourge transform just in time to see Hot Rod and Blurr drive up. The Decepticons react by...going off to somewhere else?
- If any Autobots are watching this, BE WARNED.
- Transformers: The Movie [13]
- Animation: Various clips from Transformers: The Movie are shown. One-upping the US "Does Prime die?" commercial, the announcer tell us that this is our chance to "see Optimus Prime and Megatron in their final battle". We are also promised "super new Autobot heroes" (Rodimus is shown), and "evil new Decepticons" (Galvatron & Unicron are showcased).
- The ultimate Transformers adventure. Transformers: The Movie - opens December 12th!
- Autobot Heroes - Rodimus Prime and Wreck-Gar [14] (French audio)
- Animation: The newly amended, paler Transformers logo zooms in and smashes to reveal the words "Autobot Heroes". In the background, a pale yellow planet is seen.
- Toy segment: Bruticus looms over Goldbug, but Wreck-Gar (billed as "Junkion Leader" on-screen) and Rodimus Prime ("Autobot Protector") race to the rescue. Transforming to robot mode and still accompanied by Goldbug, they stare down the Combaticon combiner.
- Notes: 1987's commercials resemble those of 1986, but for this year only no longer borrow any animated footage from their US counterparts.

- Duocons and Throttlebots [15] (French audio)
- Animation: Same logo zoom / smash as the previous commercial.
- Toy segment: Flywheels and Battletrap fly past a mountain backdrop and a purple sculpture reading "NEW DUOCONS". They merge with their ground-based components and spring into robot mode. The Throttlebots are alerted to this, but still find time to do some pull-back-and-go stunt work before fending off the enemy.
- Animation: Decepticon version of the logo/smash animation that dissolves into a wireframe animation of Highbrow, displaying his tech spec reader feature.
- Toy segment: Highbrow in helicopter mode is seen flying past Mindwipe and Weirdwolf in a rocky Nebulan environment. He then flies over Skullcruncher before coming in for a landing next to his Autobot Headmaster comrades. The Nebulan minifigures, which the narration informs us are their "commanders", are shown converting to become the heads of the robots.
- Notes: The French version of this commercial adds an establishing shot of Nebulos lifted from the US Headmasters toy commercial, and omits a few seconds of footage.
- Targetmasters [18] (French)
- Animation: Decepticon version of the logo/smash animation. We then see the same shot of Nebulos from the French version of the above Headmasters commercial (presumably not in the UK cut)
- Toy segment: The Decepticon Targetmasters are seen through a crosshairs in their jet forms, followed by the Targetmaster Autobots in vehicle modes. Pointblank and Peacemaker are used to demonstrate the Nebulan-to-gun play feature. In robot form, the Targetmaster Autobots and Decepticons line up for battle.
- Scorponok [19]
- Animation: Decepticon version of the logo/smash animation.
- Toy segment: Scorponok is seen in base mode. His various play features, including the ramp gimmick and Fasttrack are highlighted. Transformation into scorpion mode is shown, and he inexplicably grabs Sinnertwin in his pincers. Under attack by the Autobots, finally he changes to robot mode, with some animation to showcase his "secret power readout".
- Notes: Scorponok is touted as "The biggest Headmaster ever", his Autobot counterpart absent from the UK lineup.
- Horrorcons [20]
- Animation: Decepticon version of the logo/smash animation which dissolves into a wireframe animation of Apeface's Headmaster / power readout feature
- Toy segment: Apeface and Snapdragon are shown flying in jet mode on Nebulos. Conversion of their trainers into the heads of the Horrorcon beasts is spotlighted, and then again into the robot mode heads.
- Notes: No Autobots appear or are even mentioned in this commercial.
- Sparkabots and Firecons [21]
- Kidmation: A young boy has his eyes closed. He's suddenly startled before the camera cuts to a close-up of his eye, within which the Transformers logo can be seen.
- Toy segment: Fizzle rolls along in car form, sparking wildly. Sparkstalker does the same in monster mode, and is then seen in robot form. All six toys are then seen in their altmodes for the final shot.
- Notes: All the elements that had been constant in the UK commercials prior to this point - the use of the Transformers theme music, the narrator, the elaborate sets and so on - have now been abandoned. The earlier commercials are credited to the agencies Reeve Robertshaw Needham / Griffin Bacal, whereas those from 1988 are produced by Griffin Bacal only. Commercials from the first half of 1988 also have a completely different "Power to Surprise" jingle to their US counterparts.
- Seacons [22]
- Kidmation: Same as the Sparkabots/Firecons commercial.
- Toy segment: Bubbling water dissolves to reveal the Seacons in their altmodes. Piranacon is then shown.
- Pretenders [23]
- Animation: The Autobot Pretenders splitting from their shells; Re-used from American spots.
- Toy segment: Re-used bits from the various American Pretender commercials plus a bit from the American Pretender Beasts commercial.
- Notes: In addition to new narration, a new rendition of the music from the American Pretender commercials plays over this spot.
- And watch out for Pretender Beasts!
- Powermasters [24]
- Animation: Joyride and Getaway uniting with their Powermaster partners. Re-used from the American commercials.
- Toy segment: Re-used from the American commercial.
- Notes: The narration and music have again been re-recorded.
- Powermaster Optimus Prime (short version) [25]
- Animation: Powermaster Prime shooting at Darkwing and Dreadwind. Re-used from the American commercials.
- Toy segment: Re-used from the American commercial.
- Notes: Same re-recorded Powermaster music.
- Optimus Prime's back! He's bigger, super Optimus Prime!
- Powermaster Optimus Prime (long version) [26]
- Animation: Extended piece of animation from the US Powermaster Prime commercial.
- Toy segment: Powermaster Prime's various modes and his interaction with the accompanying Hi-Q figure are showcased.
- Super Powermaster Optimus Prime, greatest leader of his time!
- Classic Transformers [27] (German audio)
- Animation: Re-used footage, from the US 1985 Autobot Cars commercial, of Smokescreen, Tracks, Inferno, Hoist, Red Alert and Grapple rolling into battle and transforming.
- Toy segment: On a rocky set reminiscent of the 1986/87 commercials, Jazz is transformed step by step. He's then seen next to Sunstreaker and both instantly convert from car to robot. Ironhide and Prowl do the same. Finally, Inferno does a stop-motion transformation from fire truck to robot, as Jazz and Sunstreaker pull up in their car forms.
- Notes: The use of the ill-fitting 1985 Autobot Cars animation may possibly be unique to the German version of the ad.
- Generation 2 - Optimus Prime & Megatron [28]
- Animation: Same as the US version of Megatron's commercial, but edited - the shot of Prime's head as Megatron "locks on" is removed.
- Toy segment: Cut-down footage of Megatron beating up Optimus and showcasing all his gimmicks from the US ad. Notably the whole "LISTEN TO THE VOICE OF DOOM" bit is removed, as are all the on-screen comic-book style sound effects. The Generation 2 cartoon theme music and Victor Caroli have both been replaced. Finally, the still shot of the toys at the end displays both Optimus and Megatron, rather than just the latter.
- Notes: "Can Optimus Prime defeat his toughest enemy?"
- Beast Wars on GMTV Easter Monday [29]
- Notes: Clips from the Season 1 intro to Beast Wars are used to advertise its appearance (along with the Big Bad Beetleborgs) on GMTV's Easter Monday lineup.
- Optimus Prime and Ultra Magnus [30]
- Narration: Unknown.
- Toy segment: Megatron destroys an industrial area of some sort, which apparently qualifies as 'all' to him. Optimus Prime and Ultra Magnus roll in to save the day, but even their two-on-one numbers game isn't enough to take him down. So they combine into Omega Prime who finally puts a stop to Megatron.
- Notes: Megatron has a few lines of dialogue provided by an unknown voice. One line at the end of the ad may be Omega Prime instead of Megatron. The voice sounds the same but the comment would make more sense coming from Omega Prime as he knocks down Megatron when it's uttered.
- Excerpts from The Transformers: The Movie and images of various Metrodome Transformers DVDs are shown as text narration overlays urge consumers to buy Metrodome's G1 boxsets and 20th Anniversary edition of The Transformers: The Movie
- 2007 Robots In Disguise DVD Boxsets [32]
- A Megatron-soundalike proclaims "We are back" while clips of the series play.
- Roll Out Command Optimus Prime [33]
- Notes: Very similar to the American spot, but doesn't point out Megatron's sound gimmick and additionally features Leader Bulkhead

- Burger King Transformer 6-pack [34]
- A guy returns to the kitchen table to find one his Transformer 6-pack burgers gone. His friend responds to being accused of the theft by blaming it on the washing machine, claiming "its door changed into a giant claw and it devoured it in one swoop." Right. The man is not swayed. The friend tries further persuasion: "It's plotting massive destruction." <washing machine kicks into high gear> "Oh no...IT'S COMING BACK FOR MORE!"
- Transformers Battle Card Collection [35]
- The narrator talks about the Battle Card Collection packs while various cards have their illustrations animated.
- Burger King King Nuggets [36]
- A family is sitting down to eat inside a Burger King restaurant. The father ponders what his King Nuggets must taste like as his wife scoffs at the notion that they'll be anything out of the ordinary. The father sets up his drink and opens his nuggets and dipping sauce, accompanied by mechanical and technological sound effects. He then chews his nuggets, the sound of his chewing resembling a hammer pounding an anvil. His wife attempts to grab a nugget, but he blocks her with mechanical precision. This prompts a reprimand from his wife: Grow up!
- Transformers: Prime on CN Too [37]
- Numerous clips from Transformers: Prime looped and/or synchronized to the song "Gangnam Style". Of particular note is the use of a shot of Optimus Prime turning to face the camera and speaking. It has been altered to give him shades a la Psy in the song's video and is synched to the "Oppa Gangnam Style!" refrain.
- MTV/Lynx Transformers 4 Preview Competition [38]
- Various clips from Transformers: Age of Extinction are shown as the announcer tells us that Lynx (also known as Axe) has upgraded and to celebrate they're giving away an amazing trip to Hong Kong to see the film's premiere. The viewer is then directed to MTV's UK website to enter.
- Animation: The Transfomers logo turns into an Autobot logo. Clips of Optimus Prime and Bumblebee driving from Transformers: Age of Extinction.
- Narration: Unknown.
- Toy segment: Two boys play with the track set on a floor with a wooden appearance, in front of some neon lights and white boxes.
- Robots In Disguise (2015) new show promo [40]
- A new mission. "Optimus Prime wants to send us to Earth?" A reluctant leader. "I'm not Optimus!" An unlikely alliance. "You have found an excellent team." Facing one. Big. Problem. "We need to look like something humans will accept. We need to be robots in disguise." All new Transformers: Robots In Disguise starts seventh of March at 10:30 on Cartoon Network.
- Robots In Disguise promo [41]
- "We're a team now, so let's do what we have to do." "Roll up and roll out!" Find out. An all new Transformers: Robots in Disguise. Weekends at 10:30 on Cartoon Network.
France
France got dubs of the US commercials for their Generation 1 advertising. While most were straight dubs, some spots re-ordered the US footage while others combined footage from multiple US commercials. Bizarrely, the new audio tracks for the Pretender, Micromaster, Action Master, and Classics commercials were largely composed of a bright, upbeat tune better suited to an 80's chewing gum commercial, if not for the Transformers-specific lyrics. Generation 2 commercials kept the "late G1 logo/robotic voice" intro from the 1992 and 1993 commercials.
- Optimus Prime [42]
- Notes: Uses several clips re-ordered from the US commercial.
- Megatron [43]
- Notes: Uses the Megatron segment from the US Optimus Prime and Megatron commercial plus brand new footage of the toy being transformed by hand.
- Optimus Prime and Megatron [44]
- Notes: Edited down and dubbed version of the American commercial.
- Transformers toys [45]
- Notes: Combines several clips of the toy segment from the first US toy commercial, one shot from the commercial for Blaster and a shot or two from the commercial for Optimus Prime. Also uses the stop motion Seekers from the first US toy commercial.
- Constructicons [46]
- Notes: Same as the US commercial, but dubbed and trimmed down a bit.
- Jumpstarters [47]
- Notes: Footage is the same as the US Jumpstarters commercial, but edited down from 30 seconds to 20 and minus the Hasbro "hammer" logo at its conclusion.
- Insecticons [48]
- Notes: A trimmed down version of the US commercial with footage of the toy segment from the Dinobots commercial tacked on at the end.
- Blitzwing & Springer [49]
- Notes: Uses the toy segment from Triple Changers & Perceptor, plus the toy segment from Springer and Wreck-Gar. Also uses the animation from Triple Changers & Perceptor which, considering the animation doesn't actually feature Blitzwing, must have seemed odd to French viewers.
- Springer & Octane [50]
- Notes: A dubbed version of the UK ad.

- Aerialbots/Protectobots/Stunticons/Combaticons [51]
- Notes: Uses the animation from the Stunticons & Aerialbots commercial along with a newly filmed toy segment featuring the four teams combining.
- Duocons and Throttlebots [52]
- Notes: Dubbed version of the UK commercial.
- Autobot Heroes - Rodimus Prime and Wreck-Gar [53]
- Notes: Dubbed version of the UK commercial.
- Powermasters [54]
- Notes: Animation and toy segments are re-used and re-ordered from the American spot. Re-uses the flying asteroid intro from the first two Headmaster toy commercials.
- Pretenders [55]
- Notes: Animation and toy segment footage are re-used from the third American Pretender commercial. The asteroid intro is re-used again.
- Pretender Vehicles & Pretender Beasts [56]
- Notes: Re-uses and re-orders animation and footage from the American spot.
- Le Pretenders Trans-for-mers!
- Classic Pretenders [57]
- Notes: Re-orders the animation and toy segment footage from the American spot.
- Micromasters [58]
- Notes: Re-orders the animation and toy segment footage from the Micromaster Patrols commercial.
- Micromaster Battle Stations [59]
- Notes: Recycles toy segment footage and animation from the US Micromaster Battle Stations and Micro Bases commercials.
- Micromaster Combiners [60]
- Notes: Re-orders animation and toy segment footage from the American ad.

- Micromaster Battlefield Headquarters [61]
- Toy segment: A kid rolls the Headquarters in truck mode along some barren terrain with a few trees in the distance. Overflow and Full-Barrel are removed from the back of the truck. The kid is amazed to find the truck-mode Headquarters splits in half, before transforming the two components. This is followed by a stop motion sequence of the two components transforming. As they transform, the Micromaster Combiners drive out of the rear component, with Overflow staying behind and Full-Barrel continuing to the other component.
- Action Masters [62]
- Notes: Re-uses the Decepticon Action Master animation and re-orders footage from the US spot's toy segment. The "smashing fist" intro is retained.
- Action Master Vehicles [63]
- Notes: Combines re-used toy segment footage from the Action Master Wheeljack, Sprocket and Gutcruncher commercial with (apparently) new toy segment footage of Megatron and his Neutro-Fusion Tank.

- Toy segment: Circuit drives along as Thundercracker flys overhead. Both transform their vehicles into exo-suits before using them in battle. Rumbler and Slicer roll along, transform their vehicles into exo-suits, then continue to roll along in their exo-suits.
- Notes: Appears to use the same diorama as the US Action Master commercials. Keeps the "smashing fist" intro.
- Toy segment: Grimlock, Sludge, and Snarl amble around in a swamp. Astrotrain swoops in only to be chomped like Blitzwing. Grimlock is transformed by hand to robot mode. All three Dinobots transform to dinosaur mode via stop motion.
- Classics Protectobots and Combaticons [66]
- Toy segment: The Protectobots are shown together in vehicle mode. Blades is picked up and transformed, then the entire group flashes from vehicle to robot to Defensor. Blast Off receives the same treatment as Blades. Stop motion segment has Bruticus already combined while the Protectobots drive up one by one and form Defensor next to him.
- Classics Astrotrain & Springer [67]
- Animation: Re-used from the ad for Preceptor & Triple Changers.
- Toy segment: Astrotrain flies around in robot mode. Springer converts to helicopter mode, takes off, then transforms to robot mode. Both toys then flash between their modes.
- Overlord [68]
- Toy segment: Overlord's features and transformation are demonstrated in a rocky desert diorama.

- Rotorstorm & Stalker [69]
- Toy segment: Rotorstorm swoops over the Turbo Masters then fires one of his missiles. Stalker drives along before a kid removes his cannon and demonstrates his scope gimmick. Stalker is transformed followed by Rotorstorm stop motion transforming. Stalker is felled by a missile fired by Rotorstorm.
- Skyquake & Thunder Clash [70]
- Toy segment: Skyquake spots Thunder Clash using his scope and proceeds to engage in a bombing run. Thunder Clash transforms and fires at Skyquake from his base. Skyquake transforms via stop motion.
- Notes: Unlike other French spots, which use an adult, most of the narration is done by a child.
- Toy segment: The Predators take aim at the Turbo Masters. But the Turbo Masters transform and fire back. Stop motion segment has Scorch tumbling in vehicle mode then transforming.

- Toy segment: The Lightformers and Trakkon's head towards each other. Ironfist transforms and takes aim at the Trakkon's with laser beam special effects representing his gimmick. Pyro rolls along and takes aim at Clench, thus violating everything he stands for. Clench transforms and rightfully fires back.
- Toy segment: The Skyscorchers fly among buildings before seeing the Axelrators on the road below. The Skyscorchers land and stop motion transform only to be met by the stop motion transforming Axelerators.
- Notes: Stop motion transformations for everyone! Except Turbofire. Features an end tag advertising Overlord.

- Toy segment: The Stormtroopers race around, firing their water cannons. But the Aquaspeeders are en route. Speedstream and Deluge get hit, changing their colors. Speedstream and Jetstorm transform and fire on Aquablast and Drench.The two teams face-off with Aquablast, Rage, Deluge and Aquafend driving up and transforming in stop motion animation.
- Notes: At least one of the Aquaspeeders gets a speaking line. The second line and third lines could belong to a second Aquaspeeder.
- G2 Optimus Prime & Megatron [75]
- Notes: This commercial (and all other G2 spots) has the American intro replaced with the intro used for the 1992 European ads. Otherwise, this is a dubbed and edited down version of the American ad. The voice box clips have been dubbed as well, though Megatron's is merely the same line spoken with a French accent.
- Laser Rods & Rotor Force [76]
- Notes: Dubbed and edited down version of the American spot. Sadly, no French rapping to be found.
- Combat Hero Prime & Megatron [77]
- Notes: Dubbed and edited down from the American version. Again, no rapping.
- G2 Dreadwing [78]
- Notes: Dubbed and edited down from the American version. Scenes re-ordered as well. Still no rapping.

- G2 Go-Bots [79]
- Notes: A 30 second infomercial presenting a "buy 2 Go-Bots, call this number and get a 3rd for free!" promotion. It's not specified which Go-Bot is given out for the promotion.
- 1996 Basics [80]
- Animation: Excerpts of the Predacon and Maximal lineups, Megatron speaking, Terrorsaur flying and Rattrap running from Beast Wars (Part 2), plus an excerpt of Optimus Primal saying "Maximize!" from Beast Wars (Part 1).
- Toy segment: Armordillo, Insecticon, Snapper, Rattrap, Razorbeast and Terrorsaur all transform in a jungle cliff type area. Razorbeast and Insecticon subsequently engage in battle.
- Deluxe and Mega class Transmetals [81]
- Tarantulas drives past Megatron in a dead forest. He drives up a hill and transforms in front of a full moon...into his robot mode, duh. Optimus Primal stop motion transforms to robot mode. Cheetor and Rattrap sit atop a couple rocks. Cheetor transforms and battles Tarantulas.
- Optimal Optimus [82]
- Animation: Excerpts from the Beast Wars cartoon showing Optimus transforming from plane mode to robot mode, deploying his shoulder guns, flying and shooting, and revving in car mode.
- Toy segment: Optimal Optimus stomps Transmetal Terrorsaur, knocks over various objects, and demonstrates his features and modes. The animation segments are interleaved throughout to illustrate the scenes kids can recreate.
- Transmetal 2 toys: Cybershark vs Cheetor [83]
- Animation: None.
- Toy segment: The Cybershark and Cheetor segments of the US Transmetal 2 Deluxes and Megas ad.
- Transmetal 2 toys: Cybershark vs Dinobot [84]
- Animation: None.
- Toy segment: The Cybershark and Dinobot II segments of the US Transmetal 2 Deluxes and Megas ad.
- Transformers on Mangas [85]
- An advertisement for the french TV network Mangas showing the various anime and anime-ish programs they were airing. In addition to The Transformers, Les Chevaliers du Zodiaque (Knights of the Zodiac), Patlabor, One Piece and Saiyuki are shown.
- This ad aired around 2000-2002.
- Armada Starscream, Megatron and Red Alert [86]
- Notes: A heavily edited version of the US commercial. Features an end tag for a special offer involving Megatron and Robots in Disguise super mode Prowl.

- Armada Rhinox offer [87]
- Notes: Re-uses animation from the Laserbeak, Hot Shot and Demolisher ad. Offer is for Rhinox plus a Mini-Con three pack (Air Military Mini-Con Team is pictured).
- Notes: Short ten second ads featuring game footage of Tidal Wave, Megatron and one of three Autobots: Hot Shot, Red Alert and Optimus Prime.
- Armada game B [91]
- Notes: A montage of video game footage with sections for each of the three playable Autobots.
- Armada game C [92]
- Notes: A more general montage of video game footage.
- Armada game C [93] - Slightly edited down version of the previous commercial.
- Armada game C [94] - Even further edited down version of the previous commercial.
- DVDs #1 [95]
- DVDs #2 [96]
- DVDs #3 [97]
- Notes: All three DVD ads promote Region 2 releases for M.A.S.K., Thundercats and He-Man along with Transformers. Various clips from the More than Meets the Eye three-parter are used.
- Star Wars Transformers Millennium Falcon [98]
- Notes: A straight dub of the American spot minus the Boba Fett segment.
- Transformers: Cybertron on Cartoon Network [99]
- Notes: Advertises Cybertron airing on France's version of Cartoon Network everyday at 4:25 pm. Uses excerpts from the opening to Transformers: Cybertron.
- Transformers short trailer [100]
- A heavily trimmed down version of the first U.S. trailer with the dialog dubbed into French and French text narration.
- Transformers trailer [101]
- A trimmed down version of the international trailer with the spoken dialog dubbed into French and the text narration translated.
Germany
- Powermaster Optimus Prime [102]
- Animation: Optimus Prime firing at Dreadwind and Darkwing. Re-used from the US Powermaster Optimus Prime & Doubledealer commercial.
- Kidmation: Re-used from the same US ad as the animation.
- Toy segment: Re-used from the same US ad as the animation.
- Notes: This ad is a straight dub of the Powermaster Optimus Prime half of the aforementioned US commercial.
- Triggerbots and Triggercons [103]
- Animation: The very tail end of the animation from the US Powermaster ads, showing Dreadwind and Darkwing firing at Joyride and Getaway.
- Toy segment: Re-used footage from the US Triggerbots and Triggercon ads with some changes: Windsweeper and Backstreet's gun flips are repeated and the confrontation between Ruckus and Backstreet and Override is slightly longer. A shot of Quickswitch being "flown" in robot mode has been added for no apparent reason.
- Notes: Maintains the US "Transformers. They've got the power to surprise!" jingle.

- Action Master Vehicles (Prowl, Starscream and Override [104]
- Animation: Megatron points at Starscream who jumps onto his transforming Turbo Jet. Starscream then lands the jet.
- Toy segment: Re-used footage from the US ad for the same toys.
- Notes: Does not use the smashing fist intro. The animation of Starscream landing the Turbo Jet is re-used from the American ad. The animation prior to that appears to have been created at the same time as other animation segments used for the US Action commercials, as well as intended to precede the landing segment, but for whatever reason was not used in the US commercials.

- Action Master Optimus Prime [105]
- Animation: Optimus Prime, re-used from the American Action Masters commercials.
- Toy segment: Optimus Prime drives and transforms his transport in what appears to be the same set used for the American Action Master commercials.
- Notes: Does not use the "smashing fist" intro.
- Classic Transformers [106]
- Notes: Same as the UK version, but with the addition of the "Original Hasbro Transformers" tagline at the end. The re-use of the 1985 Autobot Car footage may also be unique to the German version.

- Overlord [107]
- Animation: Really quick snippets of Overlord's eyes glowing, Overlord transforming to robot mode, his two Energon figures plugging into his chest and Overlord splitting into his two vehicle components.
- Toy segment: Overlord is shown in his various modes.
- Thunder Clash & Skyquake [108]
- Toy segment: Skyquake and Thunder Clash face off, same as the French version.
- Notes: Advertises a giveaway by RTL II where kids could win various Beast Wars toys or the Beast Wars: Transformers PC game.
- Armada on RTL II [110]
- Animation: Excerpts from Armada.
- 2007 Movie Burger King Kids Meal [111]
- Kids are shown playing with the various toys.
- Burger King Transformer 6-pack [112] - Dubbed version of the U.K. ad.
- Burger King Transformer 6-pack Value Meal Offer [113]
- Advertisement for a German Burger King promotion offering the Transformers Angus 6-pack, small fries, small drink and a DVD of Transformers all for 9.99 euros.
- Transformers Animated Marathon [114]
- Various excerpts from Transformers Animated are used to promote a marathon being aired on Disney XD.
Italy
- Excavator (Devastator) [115]
- Animation: Re-used from the American ad.
- Kidmation: Mushroom bob-haired kid.
- Toy segment: Re-used from the American ad.
- Notes: The static shot has been changed from the American version.
- Pentacar and Pentajet (Stunticons and Aerialbots) [116]
- Animation: Re-used from the American ad.
- Kidmation: Re-used from the American ad.
- Toy segment: The Aerialbots fly through the sky while the Stunticons race outside a city. The two teams transform and combine.
- Commander e Convoy [117]
- Animation: Optimus Prime rolling down from a mountain, taken from "More than Meets the Eye, Part 2"
- Kidmation: Red haired kid.
- Toy segment: Optimus Prime falls from above (making it look like it's a continuation of the animated segment) and follows Ultra Magnus, who is passing on the road carrying Jazz, Sideswipe, Red Alert and Hound. Optimus Prime transforms turning his trailer into the Combat Deck. Ultra Magnus does the same, and the Autobots he was carrying drive away, except for Sideswipe who takes a brief stop in Optimus's Combat Deck. Optimus and Ultra Magnus transform back and drive, until they stop and the toy boxes materialize over them.
- Notes: Yes, this is a full US-styled commercial that was entirely made in Italy.
- Bruticus [118]
- Toy segment: The Combaticons drive through a rocky desert before transforming and combing into Bruticus. Bruticus turns and punches the
plastic filmscreen, "breaking it". The concept of rubsigns is emphasized by showing a rubsign on Bruticus' chestplate.

- Duoform (Decepticon Clones) [119]
- Toy segment: One clone is created from the other in a lab. Stop motion segment of the clones in their alternate modes.
- Racerbots (Throttlebots) [120]
- Toy segment: The Throttlebots shoot out from their boxes and race around before transforming.
- Notes: The end of the commercial shows the toys being sold twenty-four to a display case.
- Monsterbots [121]
- Toy segment: Only Doublecross and Grotusque are shown. Both toys stand in their alternate modes throwing off enough sparks to qualify as fireworks. They move around a bit in stop motion, still sparking like crazy. Finally, they transform.
- Autobot Headmasters [122]
- Notes: Dubbed version of the American ad up to and including the kidmation. New static shot follows the kidmation.
- Combiners [123]
- Toy segment: The Technobots, Terrorcons, Constructions, Combaticons, , Aerialbots, and Protectobots transform and combine, one team at a time. Footage of the Combaticons and Aerialbots is reused from previous commercials.

- Combiners and Decoys [124]
- A kid walks into an extremely small toy store which apparently sells only Transformers. He asks the shopkeeper, who bears more than a passing resemblance to Ed Wynn, about one of the combiner giftsets. The shopkeeper is overjoyed about this and starts to talk about the set when suddenly the giftsets come to life. The brave shopkeeper ducks down behind the desk, his head only popping up to see what's happening while the kid just looks on excitedly. The giftsets are shown with a ton of decoys in front. The decoys' customization potential is demonstrated by showing blue paint applied to the chest of an Optimus Prime decoy. The decoys then wander into their packaging which becomes applied to the box of a Bruticus giftset. The package slides out of frame to reveal the shopkeeper, no longer in hiding, covered in the decoys.
- "Stupendi, stupendi!"
- Scorpion [125]
- Notes: A redubbed and shortened version of the American Scorponok commercial, with a very blatant cut from the "Scorponok in base mode on the cliff" scene to the "Kid shows that Scorponok is bigger than Computron" scene. Final shot is changed to show the Italian version of the box.
- Iperbot [126]
- Notes: Redubbed from the American Sixshot ad. The kids' lines are completely different: "Winged wolf phase!" "Laser gun phase!" "Missile phase!" Again, final shot now shows the Italian version of the box.
- Autobot Pretenders [127]
- Toy segment: Each of the three Autobot Pretenders is shown in stop motion exiting their shells, equipping their weapon and transforming to vehicle mode.

- Decepticon Pretenders [128]
- Kidmation: Kid with jacket slung over his shoulder spins around like a top.
- Toy segment: The eyes of Finback's Pretender shell flash, via special effects, before a pair of blue hands reach around. The hands split his shell apart, also via special effects. The inner robot's various modes (robot, equipped robot, vehicle) are flashed on screen. The kid then grabs Finback's shell from the screen and holds it up with his inner robot.
- Pretender Monsters [129]
- Animation: The Pretender Monsters being dipped into vats and emerging inside their shells. Reused from the American commercial.
- Toy segment: Slime is sucked off (all in their Pretender shells) Birdbrain, Slog, Wildfly and Icepick. Two monstrous green hands pull Scowl's shell apart horizontally to reveal his inner robot. The inner robot transforms before each of the Pretender's shells approach the camera. The inner robots form Monstructor.
- Notes: Bristleback is the only Pretender Monster not to have a scene of his own.
- Colorflashes [130]
- Animation: Ramjet landing and transforming; Jazz transforming. Re-used from the Generation 2 comic book ad and the ad for the G2 Autobot cars and Decepticon planes.
- Toy segment: The stop motion transformation segments seen in the French ad for the Axelerators and Skyscorchers.
- Uragan [131]
- Toy Segment: Same as the French Skyquake and Thunderclash commercial, but with the Skyquake scenes removed.
- Predator [132]
- Toy Segment: The Predators part from the French Turbo Masters and Predators commercial, plus the Stalker part from the French Rotorstorm and Stalker commercial.
- Turbomaster [133]
- Toy Segment: The Turbo Masters part from the French Turbo Masters and Predators commercial, plus the Rotorstorm part from the French Rotorstorm and Stalker commercial.
- La Grande Battaglia (Ultimate Battle 2-pack) [134]
- Narration: Marco Balzarotti
- Animation: Kicker Jones, Ironhide (Energon), and Inferno are pinned down by gunfire; Thundercracker fires his cannon. Taken from episodes of Energon and Cybertron. CGI animation of the DVD case bulging out in different places before exploding.
- Toy segment: The DVD is inserted into a DVD player cuing up the animation. Afterwards, Megatron and Optimus Prime are shown transforming with a split-screen shot before clashing in front of a television set playing the included DVD.
- Dark of the Moon backpacks by SJ Gang [135]
- A kid shows off the various features of the backpacks while clips from Transformers: Dark of the Moon are interspersed throughout.
- Beast Hunters Weaponizers [136]
- Narration: Marco Balzarotti
- Notes: Same as the Beast Hunters American ad, but the final shot is changed to show off Weaponizers Beast Tracker Optimus Prime and Talking Bumblebee.
- Transformers: Robots in Disguise [137]
- Narration: Valerio Sacco
- Animation:: Various clips from the first four episodes of the show are shown.
- "Decepticons are back at being a treat, but a new gang is behind them. The friendship between Rusty and the Autobots is stronger than evil. Transformers: Robots in Disguise, a new series airing from Monday to Friday at 6:45 PM on K2, channel 41."
Spain

- Classics Optimus Prime [138]
- Narration: Constantino Romero
- Animation: Prowl, Sideswipe, and Jazz fly off into the sky and past Optimus Prime, who transforms and fires his gun. Re-used from the first American commercial for Transformers toys but in a different order.
- Toy segment: Optimus Prime drives through a rocky, Mars-like terrain. Features a stop motion transformation. Possibly re-used from a Japanese spot.
- Classics Triple Changers [139]
- Narration: Constantino Romero
- Burger King Transformer 6-pack [140] - A dubbed version of the U.K. ad.
- SpeedStars Stealth Force Bumblebee and Mech Tech Ultimate Optimus Prime [141]
- Animation: None.
- Narration: Unknown.
- Toy segment: Bumblebee races through a tunnel, jumps a dirt ramp that's in the tunnel for some reason, then deploys his Stealth Force weapons. The Optimus Prime half is the transformation segment the full ad.
Czech Republic
- Skyquake & Thunder Clash [142]
- Toy segment: The same footage of Skyquake firing upon Thunder Clash used in the French commercial, but with the power guitar "robots in disguise" theme music used in the UK during this period, and a spinning Hasbro logo. Whereas the French version used a child narrator throughout, an adult one is used here.
- Rotorstorm & Stalker [143]
- Toy segment: Same footage of Rotorstorm and the Turbo Masters seen in the French commercial, but trimmed down from 23 seconds to 16. Again, the music is in the UK style rather than that used in French. Only an adult narrator is used, as opposed to the child and adult used in the French ad.
Slovakia

- Transformers premiere on Markíza [144]
- Various excerpts from Transformers are set to Linkin Park's "What I've Done" and used to promote the movie's Slovakian television premiere on Markíza.
- Transformers premiere on Markíza 2 [145]
- A video journalist comes upon a beat-up passenger car which transforms and attacks him.

- Transformers premiere on Markíza 3 [146]
- Various excerpts from the movie are set to the Green Day song 21 Guns, which is actually on the soundtrack to the film's sequel. When the scene of Sam and Mikaela making out on Bumblebee pans back to reveal Ironhide and Ratchet, the beat-up car from the previous ad has been inserted alongside of them. It honks its horn and flashes its lights.
- Films on Markíza [147]
- Scenes from Transformers, Superman Returns, Miami Vice and Poseidon are shown accompanied by text narration in the style of the Transformers trailers. Footage of the menu from the Transformers DVD is also included.
Sweden

- Cybertron on Cartoon Network [148]
- A CGI G1 Optimus Prime break dances and excerpts from Cybertron are shown accompanied by C&C Music Factory's hit song "Gonna Make You Sweat (Everybody Dance Now)".
Netherlands
- Optimus Prime, Megatron, Autobot Cars & Decepticon Jets [149]
- Animation: A mish-mash of footage from the first US comic commercial and Optimus Prime's US ad.
- Toy segment: Relatively brief footage of Optimus Prime being transformed, again from his US ad.
- Notes: Differs from the original commercials in that at the end, the Transformers logo flies away.
Poland
- Illuminators (Laser Rods) & Rotors [150]
- Animation: Same CGI animation used in the US commercial, but edited.
- Toy segment: Same as the US version, except the Laser Rods are renamed Illuminators
- Notes: The rap is here... IN POLISH! It also uses the US names for the toys ("Electro, Volt, Sizzle, Jolt!")
Greece

- Stunticons, Aerialbots & Throttlebots [151]
- Animation: The changing block-by-block electrified logo used in US commercials circa 1989.
- Toy segment: The four small Aerialbots fly in, followed by Silverbolt. Air Raid and Fireflight do some stop-motion transformation followed by Slingshot and Skydive. A freckle-faced boy cheers as Drag Strip and Dead End speed along in car form. More stop-motion as Motormaster goes from truck to robot. Dead End and Breakdown make some attempt to follow his lead, followed by Wildrider and Drag Strip. Goldbug is shown on his backing card, but quickly drives off his packaging. He drives along a tiled surface alongside Wideload and Chase. A blonde boy pulls back on Chase, prompting him to perform some stop-motion stunt driving. Goldbug does the same, but also transforms to robot mode, followed by the other Throttlebots. The smaller Aerialbots and Stunticons are shown as vehicles again.
- Notes: Skydive and Fireflight are sporting upside-down Autobot symbols. Dead End and Breakdown are badly mistransformed. Most strangely of all, Silverbolt only makes a very brief appearance in jet form and is never shown as a robot. Neither the Aerialbots or Stunticons are shown to combine.

- Excavator (Devastator) vs. Defensor [152]
- Animation: The early 90s CGI "circuitboard" logo seen in many European commercials from 1992 and 1993. Slowed-down footage of Powermaster Optimus Prime firing from that toy's commercial, and the Constructicons merging to form Devastator. Twice.
- Toy segment: Both combiners are shown in their combined forms, as well as their individual robot and vehicle modes. Devastator & Defensor then flail their arms at each other. Throughout the commercial a blonde boy is extolling the virtues of Devastator, while a brown-haired boy does the same for Defensor.
- Notes: A branding consultant's nightmare, this ad starts with the 1992-93 European Transformers logo, then immediately shows the 1989-1991 logo, before finally showing the toys in the original mid-80s style packaging. Hasbro Greece clearly had very little in the way of animated footage to work with, as Optimus Prime is playing substitute for Defensor.
- Classics [153]
- Toy segment: The ad starts out with re-used footage from the GiG Decepticon clone commercial consisting of pans of computer control panels in a laboratory. It then switches to footage from an Italian Trasformer commercial, featuring a vehicle mode line-up of Prowl(?), Sideswipe, Mirage, Sunstreaker, Bluestreak, Red Tracks, and then Jazz and Smokescreen roll into view. Wheeljack, Sideswipe, Smokescreen and Tracks then rev up their engines for a race that Wheeljack seems to win, much to the delight of a young boy. Wheeljack transforms to robot mode to celebrate only to have the kid put him back in car mode. Thanks a lot squirt. In footage from the Italian "Commander e Convoy" commercial, Optimus Prime, in truck mode, drops out of the sky onto a road passing by a desert plateau and transforms. We then cut to PowerMaster Optimus Prime rolling through a different desert area before magically appearing in his box.
- Notes: This ad uses a real mishmash of footage and seems to be advertising the brand as a whole rather than any specific figure.
- Classics Dinobots [154]
- Animation: A flying asteroid and the Autobot Headmaster Nebulons climbing into their respective partners from the first US Headmaster toy ad.
- Toy segment: Front and side pans of Grimlock followed by Grimlock demonstrating his jaw articulation. Next the camera zooms in on Snarl, then Sludge. A kid looks on all three in their dinosaur modes before Grimlock and Sludge stop motion transform. This is followed by still images of each of the three in their dinosaur mode and a final pan down to the three toys in their dinosaur modes.

- Easter Candle Packs [155]
- Animation: Superion decking Menasor, reused from the US ad for the Aerialbots and Stunticons
- Toy segment: The theme and logo for Transformers, G.I. Joe and Greek fashion doll line Bibi-Bo, lead to a zoom out on a selection of Easter candle and toy packs for their respective toy lines. A girl and two boys receive the packs as presents and appear to enjoy them. The boys are so excited, they sing the theme song hooks for Transformers and G.I. Joe, respectively.
- Notes: The Transformers packs have Action Masters Devastator, Skyfall, and Banzai-Tron included. The G.I. Joe packs have two figures each with Countdown & H.E.A.T. Viper, General Hawk & Fast Draw and B.A.T. & Tiger Force Bazooka as the pairings.
- Skyquake & Thunder Clash [156]
- Same as the French and German spots. Uses the standard background music for G1.5 ads.
- Turbomasters & Rotorstorm vs Predators & Stalker [157]
- Animation: Electricity flowing through the intro circuit board, causing a the head of a CGI Overlord to snap to attention.
- Toy segment: Stalker and the Predators run into Rotorstorm and the Turbo Masters on a barren desert road.
- Notes: Uses the same Predators versus Turbomasters footage as the French commercial with some parts of the Rotorstorm vs Stalker commercial added.
- Lightformers & Pyro vs. Trakkons & Clench [158]
- Animation: A brief glimpse of Ramjet transforming to robot mode, as used in the title sequence of the Generation 2 cartoon. The circuit board CGI logo then appears.
- Toy segment: The Trakkons are shown in their alt modes. A boy uses Fearswoop's viewfinder gimmick to locate and fire upon Ironfist. The Lightformers race into action in vehicle form, firing their weapons. Clench converts to robot form and fires his cannon. The CGI logo appears again before the different figures are shown in all possible configurations, and with their respective gimmicks. Finally, just in case you didn't catch it, the Transformers logo appears for a third time.
- Notes: Somewhat similar to the French commercial for these toys, but with added G2 animation, toy gimmickry on display, a different kid playing with the figures and the standard Euro G1.5-style commercial music.
- Stormtroopers vs Aquaspeeders [159]
- Animation: Circuit board logo and Optimus Prime transforming and firing from the Transformers: Generation 2 cartoon intro.
- Toy segment: Same as the French ad.
- Rotorbots & Illuminators [160]
- Notes: A dubbed version of the US Generation 2 Rotorforce and Laser Rod ad with the flashing name screens changed to reflect the European names for the two groups.
- Cheetor and Waspinator [161]
- A dubbed and heavily edited down version of the US Cheetor and Waspinator ad. Includes a new end shot of several carded Beast Wars figures appearing one in front of the other with loose Cheetor and Tarantulas toys being the last to appear.
- Optimus Primal and Megatron [162]
- A dubbed version of the US Ultra class ad. Includes a new end shot of several carded Beast Wars figures appearing one in front of the other with loose Cheetor and Tarantulas toys being the last to appear.
Serbia
- 2007 Movie core characters [163]
- A dubbed version of the American advert for the 2007 live action movie core characters.
- Notes: Translation is surprisingly bad even for a commercial. Decepticons are constantly referred to as "De-Cepticons" and "Autobot" is treated as a name of a character as well as the faction. On top of that, for whatever bizarre reason, the narrator tries to do an American accent when saying each name.
- Optimus Prime and Autobot have the power
Latin America
Multiple countries
- Animation: Excerpts of High Wire, Hot Shot, and Optimus Prime from Armada.
- Notes: This ad names start times for Mexico, Argentina and Venezuela.
Brazil
- Grendene Sandals [165]
- A boy wearing Grendene's Transformers sandals runs and jumps through an industrial yard full of oil drums. As he's hopping the last barrel we see him wearing a version of Meantime that the boy got with his sandals. He throws the toy across the yard only to have it magically land in robot mode and on its feet. The boy runs up onto a platform. Upon checking his watch he realizes it's time to go and grabs his backpack.
- Notes: Excerpts of Optimus Prime from the 2007 movie are interspersed. The Meantime toy that comes with the shoes is actually a knock-off, the most obvious sign being the fact that it's actually a functional watch unlike the real deal.
- Robots in Disguise 2015 promo [166]
- Uses a number of scenes from the first US trailer but in a different order. It is soundtracked with music, sound effects and a narrator but no character dialogue.
Chile

- Autobot cars plus Thrust and Dirge [167]
- Notes: Dubbed version of the American spot. Interestingly, the kidmation does not have the glowing eyes effect seen in the American version.


- Transformers de Bata [168]
- Animation: Ravage sees the Autobots delivering a shipment of children's dress shoes and reports back to Megatron and Soundwave. Soundwave plays back Ravage's findings, which include the specifications of the shoes. Apparently having decided he needed a new pair of kicks, Megatron leads an assault on the Autobot convoy. A live-action boy and girl, wearing the dress shoes, step out of Bumblebee. The children DEFEAT the Decepticons by repelling blasts from Megatron's fusion cannon using THE SOLES OF THEIR SHOES! That's right. Megatron, mighty warrior and leader of the Decepticons, is felled by FOOTWEAR. After showing Megatron that they have more sole, the Autobots arrive at their destination and start handing out shoes to the local school children. And there was much rejoicing.
- Notes: The animation models for the characters have some differences in proportions and details compared to their standard models. This is because the animation was not done by the animation studios normally contracted for such things. Appearing amongst the Decepticons are a Cyclonus-like robot and a bizarre Jazz-like robot with a green helmeted head, upper arms and hands and a new face. Hound is colored a rather bluish green.
- Stationary items [169]
- Animation: Re-used from Ultra Magnus and Galvatron.
- Kidmation: Kid to stop-motion Magnus toy.
- Notes: Various erasers, pencils, a pencil bag, a pencil sharpener and coloring books are among the products shown being used by kids.
- Triple Changers - Sandstorm, Broadside and Octane [170]
- Notes: This is a straight dub of the US spot. The English text used to denote the different modes is retained.
- Aerialbots/Stunticons [171]
- Notes: This is a straight dub of the US spot.
- Predacons [172]
- Notes: This is a straight dub of the US spot.
- Duocons/Throttlebots [173]
- Notes: This is a straight dub of the US spot.
- Rubsigns [174]
- Animation: Re-used from Aerialbots/Stunticons, Dinobots, Insecticons, Autobot Cars plus Thrust and Dirge, and Sky Lynx.
- Kidmation: Kid face to generic Magnus face.
- Toy segment: Various clips re-used from all of the above commercials.
- Decepticon Headmasters [175]
- Notes: This is a straight dub of the US spot.
- Punch/Counterpunch and Clones [176] (Incomplete)
- Notes: This is pretty much a straight dub of the US Punch/Counterpunch and Clones spot.
- Targetmasters [177]
- Notes: This is a straight dub of the US spot.
- Monsterbots [178]
- Notes: This is a straight dub of the US spot.

- Signal, Dorina and Drive Transformers Promotion [179]
- Animation: A box of Drive detergent transforms into a blue-legged Sureshot, a tub of Dorina margarine transforms into one of the Autobot Clones and a boxed tube of Signal toothpaste turns into Pointblank. The end of the commercial has reverse transformations.
- Toy segment: Several children are shown playing with various Transformer toys before zooming in on a kid and his mother playing with Sureshot.
- Notes: This advertised a promotion wherein you would receive a free poster, sticker or card by buying one the above products. Stickers are known to have come with the margarine.
- Beast Wars toys [180]
- Animation: Bat Primal vs Megalligator from the US Wave 1 Deluxes commercial; clips of Optimus Primal and Megatron transforming from Beast Wars (Part 1).
- Toy segment: Re-used footage from the US Optimus Primal and Megatron commercial, plus a shot of Cheetor from the Wave 1 Deluxes ad.
Colombia
- Chevy Aveo Transformers GTI Emotion Edition [181]
- A comet streaks over the heads of various people in the city before crashing in a field. Several people walk up to the crater to see a yellow 2010 Chevy Aveo with black racing stripes.
- Transformers: Dark of the Moon Special Edition Chevrolet Spark GT [182]
- A shot of the Moon giving way to reveal the Earth from Transformers: Dark of the Moon followed by a shot of an astronaut meant to resemble a similar shot that is also from the movie. This time, however, the astronaut does not appear to be an American and instead of having a shiny gold color, the visor has a reflection of the Special Edition Chevy Spark sitting on the moon's surface. The car's features are then listed off.
Mexico

- Dinobots [183]
- A dub of the U.S. Dinobots ad using the Season 1 theme in Spanish. The Hasbro hammer stamp has been replaced by an IGA hammer stamp.
- Triple Changers & Perceptor [184]
- A dub of the U.S. ad.
- 2007 Movie Burger King Kids Meal [185]
- A Spanish language version of the German ad described above.
Middle East
Multiple countries
- Advertises a giveaway where you can win a "an amazing trip to Singapore for the ultimate Transformers experience" by buying an individual or family meal.
- Experience the taste of action.
Israel
- Robots in Disguise promo 1 [188]
- Features various excerpts from the 2001 Robots in Disguise cartoon including stock footage of Railspike's transformation, Sky-Byte chasing Kelly, the Autobot Brothers stock transformations, one of Optimus Prime's attacks, the Spychangers standing together, and Kelly being ejected from her car via ejector seat. The Spychanger toys of X-Brawn, Scourge, Optimus Prime and Ultra Magnus show up in the ad, with the former two rolling along the bottom for much of the second half.
- Robots in Disguise promo 2 [189]
- Scenes from The Transformers are used to promote Robots in Disguise.
Turkey

- Frito Lay 'Tam Yeri Tam Zamanı' promotion [190]
- The ad starts with Chester Cheetah holding up a Transformers: Age of Extinction Cheetos package and announcing the partnership of the two brands. Cut to a bedroom where a girl, a blond boy and a brunet boy wearing a Bumblebee mask are hanging out. The girl is sitting on the bed eating Cheetos while the two boys are playing a card game using the battle cards found in specially marked packages of Frito Lay products. The blond boy plays a Optimus Prime+Grimlock card to win. The girl and, strangely enough, the boy on the losing end celebrate the first boy's victory by raising their fists over their heads in triumph. The blond high fives Chester, who was apparently standing just off screen the entire time. The girl then uses her iPad to enter the code from another card into a website as a demonstration of both how to enter the contest and one of the contest prizes. Other prizes are shown as well, culminating in the reveal of the grand prize: a trip to Universal Studios Hollywood.
- Notes: Clips from the film are liberally sprinkled throughout the ad.
Asia
Multiple countries
- Robots In Disguise (2015) new show promo [191]
- Uses the same narration script as the UK new show promo, but with a different narrator and a different montage of scenes. This promo was run by Cartoon Network Southeast Asia.
Hong Kong

- Transformers Animated/Littlest Pet Shop Happy Meal [192]
- Ratchet and Bumblebee appear from behind a pair of storage trailers. Megatron flies high over the city. All three transform to robot mode, with Megatron landing in front of the two Autobots. Then out of the sky comes a giant Happy Meal box. But what's in it? Is it a bird? Maybe a plane? Nah, it's Optimus! He transforms to robot mode before joining the other three. Power Ranger-style effects are used to show four kids each paired with a different toy, followed by a Power Ranger-style group shot. The four kids proceed to play with their toys.
- Revenge of the Fallen promo [193]
- A collection of brief snippets from the movie with Linkin Park's New Divide as background music and Chinese narration. The snippets include: meteors crashing in France, Bumblebee tumbling out of Sam's garage, F-22 Raptors flying over the Pyramids, Jetfire leaning down to look at Sam, Sam and Mikaela jumping rooftops, Sam dangling from a car, Mikaela crying, Optimus Prime transforming, Sam yelling "OPTIMUS!", Optimus getting tossed in the forest, Ravage sprinting, the Autobot biker girls in combined form, and Demolishor crashing through a bridge. The ad includes an end tag promoting M&M's Transformers: Revenge of the Fallen paperclips.
- TCL Cinema Screen & Dark of the Moon [194]
- Scenes from Transformers: Dark of the Moon interspersed with various shots of the Cinema Screen.
- Kre-O Transformers [195]
- Kreon Optimus Prime and Bumblebee jump into a wrestling ring and have a match with the large Megatron build in front of a crowd of Kreons. Megatron begins to stalk the Autobots, only to have Optimus Prime reduce him to a pile of parts via a gun blast. Optimus and Bumblebee celebrate. Megatron tags in the large Starscream build.
South Korea
- Car Robots tennis shoes [196]
- Animation: Fire Convoy races into the city to fight Gigatron. Fire Convoy then uses the shoes to power up his gun before blasting Gigatron.
- Micron Legend cartoon promo [197]
- Animation: Excerpts of the Cybertrons running in space, Convoy vs Megatron, Convoy and Megatron combining with Jetfire and Tidal Wave, and the kids standing with Perceptor from Micron Legend.
Philippines
- Jollibee Beast Machines Kids Meal [198]
- A boy in a green and white shirt with pale green face paint yells out the name of Optimus Primal while posing like a gorilla. This leads to a stop motion transformation of the toy. A second boy in a yellow and black striped shirt (and possibly sporting some yellow face paint) looks off into the distance and yells out the name of Cheetor. This leads to the transformation of Cheetor's toy. A third kid, sporting a red shirt with a yellow collar and long sleeves and face paint on his cheeks resembling Megatron's wings, yells Megatron's name. You can probably guess what that leads to. The three kids then turn around to see their dad holding three Jollibee kids meals. The kids sit down and enjoy their meals.
- Jollibee Transformers: Cybertron Robot Blasters Kids Meal [199]
- A mother and father return home from Jollibee to find their son and daughter disguised as a stereo system and a stand with a portrait and lamp on top of it, respectively. They pop up in their "robot modes" and run towards their parents. This is followed by stop motion transformations of the toys. The final scene shows the mother and her kids enjoying their meals, when their dad's head pops up in the bottle of their watter cooler. Turns out it's not a mafia warning sign, but Dad deciding to create his own disguise.

- Jollibee ROTF Kids Meal [200]
- A group of kids watches a comet as it crashes into the Earth. The various toys fly up from a Jollibee restaurant. Each toy is then shown stop-motion transforming in front of a promo shot of the corresponding character. The commercial ends with the kids eating their meals while the Transformers look on.
- Roll out and dig in.
Taiwan
- Revenge of the Fallen M&M's [201]
- The first half of the ad is a very trimmed down version of the US one. The second half features special M&M's packages which open in a style similar to Shout! Factory's Matrix of Leadership Edition box set, with an M&M at the center. There are three different packages, Red with Optimus Prime, Yellow with Bumblebee, and Blue with Megatron.
Malaysia
- KFC Revenge of the Fallen Chicky Meals [202]
- A boy holds out his Starscream toy and yells for the Autobots. This prompts the nearby recliner, bookshelf and TV w/stand to transform into the boy's three friends who hold out their Autobot toys and yell "Autobots transform!". A shot of the Autobot toys' altmodes is followed by a four-way split screen of all the toys being transformed. The ad ends with a quick plug for the film and a static shot of the toys.
- KFC Revenge of the Fallen Chicky Meals 2 [203]
- The Optimus Prime, Bumblebee, Ironhide and (somehow) Starscream toys are all parked in front of a model KFC restaurant. All four are grabbed by kids and taken elsewhere to transform. Optimus Prime is driven around to another store front, Bumblebee is driven off a ramp, spun out and transformed in the middle of a three way intersection, Ironhide crashes through a brick wall near a different KFC and Starscream flies through the city before landing on a building in robot mode. The four kids then enjoy their Chicky Meals in front of the diorama.
Singapore
- Nu Green Tea Transformers: Age of Extinction edition [204]
- Several clips from the movie are shown; A static image of Optimus Prime bursts through the front label of a Nu Green tea bottle leading into a shot of the entire assortment of limited edition bottles.
India
- Transformers Animated/Littlest Pet Shop Happy Meal [205]
- Three kids play with their Transformers Animated Happy Meal toys while a fourth kid does a voiceover explaining the toys: "Is it a robot? Is it a car? Toy cars that turn into robots. Now in every McDonald's Happy Meal get amazing Transformers and Littlest Pet Shop Toys!"
- Notes: Apparently, India has flying cars now and hasn't told the rest of the world. Or so it would seem, since the voice over states that the Transformers toys turn into cars despite the fact that the Megatron toy is shown and clearly is not a car. The background music used for the ad is the same as that used for the Hong Kong Happy Meal ad.
China
- Constructicons [206]
- A dub of the first US Constructicon giftset ad.
- Dinobots [207]
- A dub of the first US Dinobots ad.
Australasia
Australia

- Animation: A frame for frame recreation of the scene of the Autobot cars transforming and flying past a transforming Optimus Prime which was used in multiple early US G1 toy ads. The Season 1 cartoon theme plays over it.
- Ultra Magnus (the toy) pops out from behind a rocky wall on a barren planet. An explosion erupts in front of Ultra Magnus (the toy) revealing "the most mysterious Transformer ever", Peters' Ultra Magnus (the ice cream). A boy and a girl, in costumes that can only be described as Optimus Prime and Elita One turned into the children of human royalty (a la Only Human), enjoy their treats' chocolate ice cream bar "modes". Upon the completion of their mastication, the ice cream bars turn into their other "modes": bubblegum stick and caramel stick. The sticks appear in Ultra Magnus' (the toy) hands as the narrator tells us: "Every Peters Ultra Magnus is a new Transformers adventure, because you never know what it will become." The girl turns to the camera and says "More than meets the eye!" in a (dubbed in) demonic voice.
- Notes: The stop-motion toy segment is very reminiscent of Takara's ads for Ultra Magnus. While the models in the animated segment are drawn pretty closely to the real deal, the coloring of the models differs in varying amounts. Sideswipe's waist, shins and forearms become red, while Prime's face plate becomes blue and the yellow disappears from his waist. Then on the far sides of the spectrum, Prowl is nearly spot-on with his shins and thighs swapping colors. But Jazz trades in his white for yellow! The version of the Season 1 cartoon theme that plays over this segment is also a re-creation.
- Targetmasters [209]
- Notes: A re-dubbed version of the US Targetmaster ad. Yes, re-dubbed. The song, Victor Caroli's narration, and even Ultra Magnus and Galvatron's lines have been rerecorded by other actors for this ad. As a result, Galvatron sounds more like a generic Autobot than a fearsome Decepticon leader.
- Terrorcons & Technobots [210]
- Notes:Instead of being satisfied with merely re-dubbing the ad, this time the production company did a shot-for-shot remake of the US commercial. Well, almost. The kidmation is the same footage from the US version but every other part of the ad has been re-created. The animation sequence, while depicting the same events as the US version, has some noticeable differences. In particular the lush valley between volcanoes, which the two teams clash in, has very different foliage between the two versions. The toy segment was also recreated following the same rough sequences but using slightly different angles and an obviously different set of kids. Even the sequences showing a split screen of the five toys in each team were redone using the same distortion effects. One has to wonder what led to this recreation approach to advertising as it would not seem to be very cost effective.
- Duocons & Throttlebots [211]
- Notes: Much like the Terrorcons & Technobots ad, this is a shot-for-shot recreation of it's counterpart US ad. This time though, the animation differences aren't as obvious.
- TCL & Transformers: Dark of the Moon [212]
- A guy walking in a stark white office space sits down and puts on his 3D glasses to watch Dark of the Moon. The action starts out on the TV but shoots out to the street below a large window in the office. Several people, including the initial viewer, gather around the window to see the action unfold. The action then returns to the TV as the guy notices part of Bumblebee's armor on the floor.
- Foxtel in HD [213]
- Transformers: Dark of the Moon is one of several entertainment properties used to demonstrate the difference between standard definition TV and Foxtel HD. Scenes from the movie are contrasted with toys being played with in a diorama of a destroyed city. With actual fire.
- Notes: The toys being played with are Dark of the Moon Ultimate Optimus Prime and two Exkaiser bootlegs.
- Transformers: Prime/My Little Pony Happy Meal [214]
- A McDonald's Happy Meal box happily jumps rope. Another Happy Meal box walks up, tosses the jump rope away and uses the first Happy Meal box to jump rope in reverse.
- Skip into McDonald's for this month's Happy Meal with a cool Transformers: Prime or cute My Little Pony toy.
- Notes: This ad also aired in New Zealand.
Notes
- Many UK versions of American commercials add overlays showing the MSRP of the figures in pounds.

