KB Toys

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They B Closed.

KB Toys (Kay Bee Toys prior to 1981) was a toy store chain operating in the United States of America and its attached territories. For a time, it was the second largest toy retailer in the United States, behind Toys"R"Us. Unlike its primary competitor, KB Toys locations were primarily found in shopping malls, with its "KB Toys Outlet" and "Toy Liquidators" subsidiaries located in outlet centers. As one of the major toy retailers in the U.S., KB Toys had its fair share of exclusives, most notably the entire 1997 Machine Wars line.

KB Toys started liquidating its remaining stores in late 2008, with the last stores closing February 9, 2009. Amazingly, despite the chain having officially changed its name from "Kay Bee Toys" to "KB Toys" as early as 1981, three years before the launch of the original Transformers toyline, many stores never went along with the rebranding during the subsequent 27 years, and still featured "Kay Bee Toys" store signs by the time they ceased operations entirely. What was left of the company was bought by Toys"R"Us,[1] who later operated "Toys"R"Us Express" stores in malls where KB used to be.

With the imminent demise of Toys"R"Us, it was announced in March 2018 that the KB Toys trademark had been acquired by Strategic Marks LLC, and that the brand would make a return in the form of pop-up stores in time for the holiday season.

KB Toys exclusives

Beast Wars / Beast Machines

In 1999 and again in 2000, KB Toys ran a promotion where customers would receive a free videotape with any Beast Wars or Beast Machines toy purchase. Tapes of "Bad Spark" and "Code of Hero" in a plain white sleeve or "The Reformatting" and "Master of the House" in a full color sleeve were available for the 1999 promotion, while the 2000 promotion featured a tape of "Sparkwar Pt. I: The Strike" along with leftovers of the previous two tapes. In some locations, leftover tapes were sold by themselves.

Machine Wars

Megaplex

Released in 1997, the KB-exclusive Machine Wars line is made up of molds originally slated for Generation 2 and toys previously only available in European markets. It remains one of the oddest little sub-lines in Transformers history.

Basic
Mega Ultra


Robots in Disguise (2001)

Assortment 2 Crosswise. Get used to this mold set.

The success of Robots in Disguise really boosted the number of Transformers exclusives. While all the 2002 exclusives still featured the original Robots in Disguise packaging design, the 2003 releases instead adopted the overall template also used for Armada packaging (but still retained the Robots in Disguise branding).

Spy Changers assortment 1 Spy Changers assortment 2 (new decos) Destructicons Other


Energon

Cyclonus with Crumplezone

KB's Energon exclusives were few in number, but kind of important for fans, as they are functionally imports of toys previously only available in Takara's Super Link version of the line.

Combat Class


Universe (2003)

Energon Redecoes Micromaster Protectobots Micromaster Constructicons Micromaster Railbots
Micromaster Aerialbots Rebranded Cybertron Scouts Rebranded Energon Deluxes Other
All the Micromasters were also available as mass retail releases in some European countries, albeit in Energon (for the Protectobots and Constructicons) or Cybertron (for the Railbots and Aerialbots) packaging instead of Universe packaging. In the USA, the Constructicons were later also available at Sears stores and at Kmart's website, while the Railbots and Aerialbots were instead available at CVS Pharmacy stores.
The "Dollar Store" exclusive Cybertron Scouts in Universe packaging were originally available at Dollar General stores, but were later also found at KB Toys.
The "Dollar Store" exclusive Energon Energon Class (Deluxe) toys in Universe packaging were originally available at Big Lots and Tuesday Morning stores, but were later also found at KB Toys.
The re-release of the Classics "Ultimate Battle" two-pack in Universe packaging was originally available at Dollar General stores, but was later also found at KB Toys.

Transformers (2004)

Spy Changers
These "Generation 1"-themed redecoes of Robots in Disguise Spychangers came in packaging that simply sported the title "Transformers" (using the same general title font as Robots in Disguise, Armada, Energon, Cybertron, Universe, and Alternators), without any additional sub-line name. They were later re-released in Universe packaging, this time available at Dollar General and Family Dollar stores.

Footnotes