TakaraTomy Mall

TakaraTomy Mall (タカラトミーモール), formerly known as Toy Hobby Market, is a TakaraTomy-owned online retailer that sells all sorts of TakaraTomy products, including Transformers toys. Unlike e-HOBBY, which is merely TakaraTomy-affiliated, TakaraTomy Mall is directly owned by TakaraTomy.

Occasionally, TakaraTomy Mall also carries exclusive Transformers toys.

TakaraTomy Mall exclusive fiction

While a smattering of pack-in fiction was produced in-house beforehand, with the shuttering of the retail Legends line and the sundowning of e-HOBBY's Transformers exclusives, TakaraTomy Mall became the sole regular producer of Transformers pack-in fiction in Japan from 2017 onwards.

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Cloud

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The Spacetime World: Guardians of Time prose feature, hosted on the TakaraTomy Mall website

Comics

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Unite Warriors

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Legends EX

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Legends Spin Off

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Blue Big Convoy comic

Generations Selects

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List of Toy Hobby Market exclusive toys

Movie

Basic Frenzy

This was an unchanged import of Hasbro's Fast Action Battler Decepticon Frenzy toy.

Henkei! Henkei!

Both toys were shared exclusives with the Ganbo Store.

Dirge

Henkei! Dirge used original sculpts for his wings that were different from the BotCon 2007 exclusive Dirge toy, which was merely a straight redeco of Classics Ramjet.