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===''Buzzworthy Bumblebee''===
{{main|Buzzworthy Bumblebee}}


==Notes==
==Notes==

Revision as of 11:21, 25 January 2023

"Ladies and gentlemen welcome to.... T-T-T-T-T-T-TARGET!!!!!!! *air horns*"

Target is one of the biggest retail chains in the United States, ranked seventh-biggest in the nation as of 2023.

As far as Transformers fans are concerned, it is one of the "big two" (formerly "big three", formerly "big five") chains for toy-buying purposes, alongside Walmart. They have carried a large number of Transformers exclusives over the years; in 2020, they launched the Buzzworthy Bumblebee series, a multi-year, multi-franchise series of exclusives.

They briefly had a Canadian subsidiary between 2013 and 2015, which carried some of those exclusive figures during that time as well. Following the subsidiary's dissolution, most of Target's exclusives went to [[wikipedia:{{#if:|:}}Zeller's|{{#if:||Zeller's}}]] for a few years until Toys"R"Us Canada picked up the rights. There is also an Australian Target store chain that has officially no connection to the US Target company except the name, which itself has had a number of Transformers exclusives.

{{#if:||

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Target exclusive toys

Beast Machines

Robots in Disguise (2001)

Universe (2003)

The three 2-packs above were originally planned to be released as wave 4 of the Universe Ultra Class assortment. They were briefly listed, but not actually sold on HasbroToyShop.com before the deal to release them through Target was reached.

Cybertron

"Critical Path Pack!"

Target's Cybertron content is entirely "value pack" style combinations of unchanged normal-retail product. But if you held off on getting stuff as soon as it came out, you could definitely get some good bargains!

Deluxe 2-packs Voyager "Bonus Value" packs Legends of Cybertron


Classics

Live-action film series

Transformers (2007)

Arcee
Battle Over Mission City

Target teamed with Hasbro to promote the live-action movie toyline, working more closely with the company than perhaps any other retailer in the brand's history. Side effects of this included the Robo-Vision promotion, the transforming Optimus Prime Target gift card, and Target donating a gift pack (containing a free $5 gift card and comic) to every pre-registered attendee of BotCon 2007.

Toy-wise, Target naturally got a lot of product. Most notable is a long run of redecoed Scout-class molds from Energon and Cybertron. Several toys also got "AllSpark Enchanced" decos, which basically just meant extra bright blue highlighting.

Scout Class Wave 1 Scout Class Wave 2 Scout Class Wave 3 Scout Class Wave 4
Deluxe Class "AllSpark Enhanced" Deluxe Class
  • Bumblebee
  • Autobot Jazz
    		•  Voyager Class
    Screen Battles multi-packs Multi-packs
  • Evolution of a Hero
    ("Classic Camaro" & "Battle Damaged Camaro Concept" Bumblebees)
  • Generations Legends
    (Legends-Class Movie Optimus Prime, Cybertron Optimus Prime, Movie Megatron, Cybertron Megatron)
    		•
  • Ultimate Optimus Prime
    (Titanium Series Protoform Optimus Prime, Vehicle Mode Optimus Prime, Robot Mode Optimus Prime)
  • Optimus Prime Battle Rig Blaster with Bonus Fast Action Battler Power Hook Optimus Prime


    • Revenge of the Fallen

    Straightaway Shootout multi-pack

    The Revenge of the Fallen product was a bit more scaled back than the prior film's output, but focused much more on multi-packs with ample new decos.

    "N.E.S.T. Global Alliance" Legends 2-packs Legends Class 5-packs
  • Straightaway Shootout
    (Ironhide, Mudflap, Runamuck, Swerve, Sparkcrusher)
    		•  Voyager Class Combiner 5-packs
    Superion and Bruticus Maximus were originally intended to be released in Universe packaging, and were released that way in various Asian and Oceanian countries, but for the US market, Target asked Hasbro to put them in Revenge of the Fallen packaging instead.


    Transformers (2010)

    Tailwhip

    The subline-less 2010 Transformers toyline mostly focused on adding to the Revenge of the Fallen-era cast, via new-deco Deluxe 2-packs.

    Deluxe Class 2-packs


    Dark of the Moon

    Space Case
    Cyberverse 2-packs Deluxe comic packs Voyager Class Human Alliance


    Age of Extinction


    The Last Knight


    Bumblebee

    Howlback

    Target's initial Bumblebee product was given the name "Bumblebee Greatest Hits", playing up the 80's-ness of the movie. Later, a few more items were released under the Buzzworthy Bumblebee umbrella.

    Leader Class Multi-packs Electronic toys
    Buzzworthy Power Charge Buzzworthy Energon Igniter multi-packs


    Studio Series

    Leadfoot
    Buzzworthy Bumblebee vs. Dropkick

    2018's Studio Series is Hasbro's celebration of the live-action movie series, aiming to make the most screen-accurate depictions of the characters as possible.

    In 2020, Target's Buzzworthy Bumblebee line started up, and since then the lion's share of Studio Series exclusives ended up in this sub-line. While most of these are simple repacks of toys also available in the normal retail line, there have been some truly exclusive redecos and toolings.

    There's also some The Transformers: The Movie toys in the Studio Series exclusive mix, but we're just focusing on the live-action film-based toys here. You can find those toys in the War For Cybertron Trilogy: Buzzworthy Bumblebee section below.
    Deluxe Class Voyager Class Multi-packs
    Buzzworthy Deluxe Class wave 1 Buzzworthy Deluxe Class wave 2 Buzzworthy Battle Packs Buzzworthy 2023 releases


    Animated

    Shockwave & Bumblebee

    For Transformers Animated, Target went with multipacks, packing exclusive redecos with (mostly) unchanged versions of smaller toys.

    Deluxe + Legends packs Voyager + Activator packs


    Universe (2008)

    "Autobot Ambush" Dirge
    Legends Class 5-packs Comic 2-packs Titanium Series


    Aligned series

    Prime

    Voyager Darksteel

    While Target sat out the Prime toyline in its initial year, it went in big on the Prime: Beast Hunters follow-up. In fact, it got an entire branded subline-of-a-subline, Beast Hunters: Predacons Rising. Oddly, all of these toys shipped in full cases of a single figure/set.

    Cyberverse Legion 2-packs Cyberverse Commander 2-packs Cyberverse box set Deluxe Class
    Voyager Class Ultimate Class Construct-Bots


    Robots in Disguise (2015)

    Buzzworthy Bumblebee Crash & Combine Bumblegrim

    The initial Robots in Disguise product was super-light, just a single multi-pack of unchanged One-Step Changers save one wholly-unique figure.

    Years after the line had ended, the Buzzworthy Bumblebee series put out a pair of "Crash & Combine" two-packs, at a kind of overinflated price.

    One-Step multi-packs Buzzworthy Crash & Combine sets


    Cyberverse

    Spark Armor Bumblebee and Trash Crash, actually "new" product

    The majority of Cyberverse exclusive product falls under the Buzzworthy Bumblebee umbrella, and most of it is simply repackaged toys identical to their mainline releases. But there were a few genuinely Cyberverse-branded items before Buzzworthy took center stage, under the tagline "Cybertronian Villains".

    1-Step + Tiny Turbo Changers packs
  • Repugnus Revenge
    (Repugnus & 3 Pesticons)
    		•  Multi-packs
  • Seekers Sinister Strikeforce
    (Skywarp, Starscream, Thrust, Thundercracker)
    • Buzzworthy Spark Armor Buzzworthy 1-Step Changers wave 1 Buzzworthy 1-Step Changers wave 2 Buzzworthy Roll & Combine
    Buzzworthy multi-packs
  • Heroes of Cybertron
    (Bumblebee, Cheetor, Optimus Prime)


    • War For Cybertron Trilogy

    Siege

    Seekers 3-pack
    Micromaster 10-packs Voyager Class 3-packs


    Earthrise

    Thrust
    Deluxe Class Voyager Class Legends Class 2-packs Voyager Class 2-packs


    Kingdom

    T-Wrecks
    Deluxe Class Leader Class


    Buzzworthy Bumblebee

    Origin Bumblebee

    Target's all-encompassing Buzzworthy Bumblebee exclusive subline has a number of toys that fall under the general "War for Cybertron Trilogy" banner, rather than any of the specific franchises that make it up. There's also two Studio Series toys, and while they aren't labeled as War for Cybertron product, there's not rrrrrreally a more appropriate place to put them, and they fit thematically enough, so.

    Core Class Deluxe Class Multi-packs Studio Series Deluxe Class


    Legacy

    Red Cog
    Deluxe Class Buzzworthy Deluxe Class Buzzworthy Voyager Class Buzzworthy multi-packs


    Notes

    • Luckily for Canadian Transformers fans, a lot of Target exclusive toys tended to be available either at general retail in Canada, or at [[wikipedia:{{#if:|:}}Zellers|{{#if:||Zellers}}]]. In 2013, many former Zellers stores were taken over by Target's newly formed Canadian subsidiary, which meant that instead of Zellers, Target was now selling its own exclusives in Canada. Following Target's withdrawal from the Canadian market in 2015, those few figures that were Target exclusives in the United States now ended up either as Walmart or Toys"R"Us exclusives in Canada.
    • Tania Gunadi, the voice of Miko Nakadai in Transformers: Prime, has done a Target commercial where she's an elementary school teacher.
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